"Neva Soft" is a song by British performer
Ms. Dynamite
Naomi Arleen McLean-Daley (born 26 April 1981), better known as Ms. Dynamite, is a British singer and rapper. She is the recipient of the Mercury Music Prize, two Brit Awards and three MOBO Awards.
Early years
She was born Naomi Arleen M ...
. The single was released in the
United Kingdom
The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Northwestern Europe, off the coast of European mainland, the continental mainland. It comprises England, Scotlan ...
as a
digital download on 2 September 2011 and debuted and peaked at number 33 on the
UK Chart - marking the eighth top 40 hit for the artist.
Critical reception
Robert Copsey of ''
Digital Spy
Digital Spy (DS) is a British-based entertainment, television and film website and brand and is the largest digital property at Hearst UK. Since its initial launch in 1999, Digital Spy has focused on entertainment news related to television pro ...
'' gave the song a positive review stating:
"Original bad girl pon the radar," she spits over juttering percussion and minimal D&B beats courtesy of oh-so-trendy hitmaker Labrinth, whose production is brimming with earworm hooks - including an anthemic, hands-in-the-air "Woaah-Oh" chant.
Music video
A music video to accompany the release of "Neva Soft" was first released onto YouTube on 12 August 2011 at a total length of three minutes and fifty-five seconds.
Ms Dynamite - Neva Soft (OFFICIAL VIDEO)
YouTube
YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
Track listing
Chart performance
Release history
References
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Ms. Dynamite songs
2011 singles
Song recordings produced by Labrinth
2011 songs
Relentless Records singles