Neither Would I
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"Neither Would I" (stylized in
all lowercase Letter case is the distinction between the letters that are in larger uppercase or capitals (more formally ''majuscule'') and smaller lowercase (more formally ''minuscule'') in the written representation of certain languages. The writing systems ...
) is a song by British singer-songwriter and record producer S-X from his fourth mixtape, ''A Repeat Wouldn't Go a Miss'' (2021). The song was solely written and produced by S-X. It was independently released for digital download and
streaming Streaming media refers to multimedia delivered through a network for playback using a media player. Media is transferred in a ''stream'' of packets from a server to a client and is rendered in real-time; this contrasts with file downl ...
on 10 January 2020 as the
lead single A lead single (or first single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date. A similar term, "debut ...
from the mixtape. An accompanying
music video A music video is a video that integrates a song or an album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to ...
was released the day before the song's release. The song debuted at number 45 on the
UK Singles Downloads Chart The UK Singles Downloads Chart is compiled by the Official Charts Company (OCC) on behalf of the music industry. Since July 2015, the chart week runs from Friday to Thursday, with the chart date given as the following Thursday. The main chart con ...
and number 53 on the
Scottish Singles Chart The Scottish Albums Chart is a chart compiled by the Official Charts Company (OCC) which is based on how physical and digital sales towards the UK Albums Chart fare in Scotland. The official singles chart for Scotland, the Scottish Singles Chart, ...
.


Music and lyrics

"Neither Would I" attains a "powerful yet futuristic-sounding
instrumental An instrumental or instrumental song is music without any vocals, although it might include some inarticulate vocals, such as shouted backup vocals in a big band setting. Through Semantic change, semantic widening, a broader sense of the word s ...
". Lyrically, S-X "touches on a story between himself and one of his counterparts". The song has been described as "an anthem for those who have experienced loss".


Release and promotion

On 29 December 2019, S-X teased the upcoming release of the song by tweeting the words, "neither would i". On 3 January 2020, S-X revealed the song's title,
cover art Cover art is a type of artwork presented as an illustration or photograph on the outside of a published product, such as a book (often on a dust jacket), magazine, newspaper ( tabloid), comic book, video game ( box art), music album ( album ar ...
and release date and the song was made available to
pre-order A pre-order is an order placed for an item that has not yet been released. The idea for pre-orders came because people found it hard to get popular items in stores because of their popularity. Companies then had the idea to allow customers to r ...
on digital download services and pre-save on
streaming Streaming media refers to multimedia delivered through a network for playback using a media player. Media is transferred in a ''stream'' of packets from a server to a client and is rendered in real-time; this contrasts with file downl ...
services. On 4 January 2020, S-X performed "Neither Would I" on the
Sky One Sky One was a British pay television channel operated and owned by Sky Group (a division of Comcast). Originally launched on 26 April 1982 as Satellite Television, it was Europe's first satellite and non- terrestrial channel. From 31 July 1989, ...
television show ''
Soccer AM ''Soccer AM'' was a British football-based comedy talk show, produced by Sky Sports. It aired from 20 August 1994 to 27 May 2023 on Sky Showcase, Sky Sports Premier League and Sky Sports Football. From 2010, the programme was put on a short b ...
'', six days prior to its release. "Neither Would I" was independently released for digital download and streaming on 10 January 2020.


Critical reception

Jack Lynch of
GRM Daily GRM Daily (Grime & Rap Music Daily), formerly Grime Daily, is a British urban music outlet and entertainment platform. As the name suggests, the platform is an outlet for UK rap and its various genres, such as UK drill, afroswing, trap, and Br ...
praised that "S-X layers his harmonies and melodic style well". He continued, "S-X’s vocal range is emphasised on the high-pitched hook as a flawless and flexible one, as he touches both ends of the spectrum throughout the tune." Kaitlin Milligan of
BroadwayWorld BroadwayWorld is a theatre news website based in New York City, New York. Launched in 2003, the site covers Broadway, Off-Broadway, regional, and international theater productions, with sections devoted to particular countries, cities, or regi ...
wrote, "With S-X lending his soaring vocals, 'Neither Would I' is a heartfelt track that skilfully pairs electronic elements with organic instrumentation... as -Xpours over a failed relationship." Sam Rasmin of Creative Generation UK wrote, "The multi-talented creative continues to showcase his endless amounts of musical ability. The production stands strong and grips you from the get go, before he then laces the beat with yet another flawless vocal performance. Creating a vibe which is very much in line with his extensive back catalogue of music, it is clear to see that S-X has found a winning formula." Rasmin proclaimed that "there is no doubt that this ongwill be doing crazy numbers". Writing for ''Clash'', Ramy Abou-Setta praised that "the production meshed with the thumping vocal delivery build an anthem that leaves the listener in a euphoric state". She continued, "The production is stripped to the bare bones, with subtle hints of synth, a booming 808, and percussion dancing in the background of S-X’s strong vocal delivery – in fact, you could be forgiven for wondering if this was an instrumental to begin with. S-X’s vocal range and versatility in this song is the cherry on top, an exceptional song in his repertoire, and in my personal opinion one of his best."


Music video

The
music video A music video is a video that integrates a song or an album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to ...
for "Neither Would I" was released to S-X's
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
channel on 9 January 2020. The video was directed by Troy Roscoe and Danyl Goodall. It was filmed in
Marrakesh Marrakesh or Marrakech (; , ) is the fourth-largest city in Morocco. It is one of the four imperial cities of Morocco and is the capital of the Marrakesh–Safi Regions of Morocco, region. The city lies west of the foothills of the Atlas Mounta ...
,
Morocco Morocco, officially the Kingdom of Morocco, is a country in the Maghreb region of North Africa. It has coastlines on the Mediterranean Sea to the north and the Atlantic Ocean to the west, and has land borders with Algeria to Algeria–Morocc ...
. Speaking about the music video, S-X explained: "I wanted to shoot the video in Morocco, Marrakech to be precise, because I feel that the city visually and energetically captures the meaning of the song perfectly. It's a place full of love and nice people, yet it has many broken and run down parts. Underneath it all, there is always a sense of unity."


Credits and personnel

Credits adapted from Tidal. * S-Xproduction, songwriting, vocals * Michalis Michaelmixing * Henkka Niemistömastering


Charts


Release history


References

{{S-X 2020 songs 2020 singles S-X songs Songs written by S-X Song recordings produced by S-X RBC Records singles BMG Rights Management singles