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Motel 168 () is a hotel brand of
Home Inn BTG Homeinns is a hotel chain in China. It is a part of BTH Hotels and its headquarters are in the Xuhui District, Shanghai.Introduction


. Motel 168. June 13, 2007. Retrieved on June 30, 2014.
The Shanghai Merrylin company had its headquarters in
Changning District Changning (; ) is one of the seven List of administrative divisions of Shanghai, downtown districts of Shanghai, China. It has a land area of and had a population of 620,000 . The district government is located at 1320 Yuyuan Rd. Economy Numero ...
,
Shanghai Shanghai, Shanghainese: , Standard Chinese pronunciation: is a direct-administered municipality and the most populous urban area in China. The city is located on the Chinese shoreline on the southern estuary of the Yangtze River, with the ...
.


History

In 2006
Morgan Stanley Morgan Stanley is an American multinational investment bank and financial services company headquartered at 1585 Broadway in Midtown Manhattan, New York City. With offices in 42 countries and more than 80,000 employees, the firm's clients in ...
purchased 20% of the Motel 168 company for $20 million
United States dollars The United States dollar (Currency symbol, symbol: Dollar sign, $; ISO 4217, currency code: USD) is the official currency of the United States and International use of the U.S. dollar, several other countries. The Coinage Act of 1792 introdu ...
.
Morgan Stanley Morgan Stanley is an American multinational investment bank and financial services company headquartered at 1585 Broadway in Midtown Manhattan, New York City. With offices in 42 countries and more than 80,000 employees, the firm's clients in ...
bought shares of Motel 168 two additional times to give it a total ownership of 59%.Shi, Yingying.
Budget hoteliers eye Motel 168 chain


. ''
China Daily ''China Daily'' ( zh, s=中国日报, p=Zhōngguó Rìbào) is an English-language daily newspaper owned by the Central Propaganda Department of the Chinese Communist Party. Overview ''China Daily'' has the widest print circulation of any ...
''. March 22, 2011. Retrieved on July 30, 2014.
As of 2008, Motel 168,
Home Inn BTG Homeinns is a hotel chain in China. It is a part of BTH Hotels and its headquarters are in the Xuhui District, Shanghai.Jinjiang Inn Jin Jiang International (Holdings) Co., Ltd. is a tourism and hospitality company headquartered in Shanghai, China, and owned by the Shanghai Municipal People's Government. Corporate affairs Its headquarters are in the in Huangpu. The grou ...
together controlled 44% of China's budget hotel market.Shen, Samuel.
China's booming budget hotels profit from no frills

Archive
. ''
Reuters Reuters ( ) is a news agency owned by Thomson Reuters. It employs around 2,500 journalists and 600 photojournalists in about 200 locations worldwide writing in 16 languages. Reuters is one of the largest news agencies in the world. The agency ...
''. January 16, 2008. Retrieved on February 18, 2013.
In March 2011
Morgan Stanley Morgan Stanley is an American multinational investment bank and financial services company headquartered at 1585 Broadway in Midtown Manhattan, New York City. With offices in 42 countries and more than 80,000 employees, the firm's clients in ...
indicated its desire to sell the company, so
Home Inn BTG Homeinns is a hotel chain in China. It is a part of BTH Hotels and its headquarters are in the Xuhui District, Shanghai.Hanting Hotel Group, and Shanghai International Jin Jiang Hotel Group, and
Accor Accor S.A. is a French multinational hospitality company that owns, manages and franchises hotels, resorts and vacation properties. It is the largest hospitality company in Europe, and the sixth largest hospitality company worldwide. Accor ope ...
were among potential bidders which expressed interest in acquiring Motel 168. Home Inn acquired Motel 168 in October 2011.Investor Relations Home
"
Archive
. Home Inn. Retrieved on February 18, 2013. "Headquarters Home Inns & Hotels Management Inc. No.124 Cao Bao Road, Xu Hui District Shanghai 200235, PRC"

"上海市徐汇区漕宝路124号"


Operations

Motel 268 was the economy brand of Motel 168. Jiazhen Huo and Zhisheng Hong, authors of ''Service Science in China'', wrote that 268 was a part of the company's multi-branding strategy.Huo, Jiazhen and Zhisheng Hong. ''Service Science in China''.
Springer Science & Business Media Springer Science+Business Media, commonly known as Springer, is a German multinational publishing company of books, e-books and peer-reviewed journals in science, humanities, technical and medical (STM) publishing. Originally founded in 1842 in ...
, January 6, 2013. p
355
, 9783642344978.
Motel 168 locations included Merrylin Cafeteria, which served European-esque food.


References


External links


Motel 168


(Archive) - English investors' site
Motel 168
(Archive)
Motel 168
(Archive) 2011 disestablishments in China Hotel chains in China Motels {{Hotel chains