Money (Cardi B Song)
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"Money" is a song by American rapper
Cardi B Belcalis Marlenis Cephus (; born October 11, 1992), known professionally as Cardi B, is an American rapper. Noted for her unfiltered public image and lyrics, Cardi B is one of the most successful female rappers. From 2015 to early 2017, she ga ...
. It was released on October 23, 2018, through
Atlantic Records Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over the course of its first two decades, starting from the release of its first recor ...
. The song was written by Cardi B with its producer J. White Did It. Its music video features Cardi playing characters in different locations, including in an art museum, a bank and a brothel. Cardi performed the song at the
61st Annual Grammy Awards The 61st Annual Grammy Awards ceremony was held on February 10, 2019, at the Staples Center in Los Angeles. Singer-songwriter Alicia Keys hosted. During her opening monologue, Keys brought out Lady Gaga, Jada Pinkett Smith, Jennifer Lopez, and fo ...
, alongside the "
Money Bag A money bag (or money sack) is a bag normally used to hold and transport coins and banknotes, often closed with a drawstring.
" instrumental. The song and its music video received acclaim and accolades including Best Hip Hop Video at both the
2019 BET Hip Hop Awards The 2019 BET Hip Hop Awards was a recognition ceremony held on TV on October 9, 2019 from the Atlanta's Cobb Energy Center. The nominations were announced on September 12, 2019. After notching four wins at the previous year's festivities, Cardi ...
and the
2019 MTV Video Music Awards The 2019 MTV Video Music Awards were held on August 26, 2019, at the Prudential Center in Newark, being the first VMA ceremony to be held in New Jersey. Sebastian Maniscalco hosted the 36th annual ceremony. Ariana Grande, Taylor Swift, and Bil ...
and a Rhythm & Bars Award at the 2019 Soul Train Music Awards. "Money" was certified
quadruple platinum Music recording certification is a system of certifying that a music recording has shipped, sold, or streamed a certain number of units. The threshold quantity varies by type (such as album, single, music video) and by nation or territory (see ...
by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA).


Background

On October 22, 2018, Cardi B announced that the single would be released the following Thursday. However, the song was released two days earlier due to a leak. The single's artwork features Cardi posing in gloves composed of gold watches and a gilded, chain-fringed hat.


Composition

"Money" is a New York hip hop number, with Cardi performing over a stripped-down
hip hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hip- ...
drum beat A drum beat or drum pattern is a rhythmic pattern, or repeated rhythm establishing the meter and groove through the pulse and subdivision, played on drum kits and other percussion instruments. As such a "beat" consists of multiple drum strokes ...
,
bass Bass or Basses may refer to: Fish * Bass (fish), various saltwater and freshwater species Wood * Bass or basswood, the wood of the tilia americana tree Music * Bass (sound), describing low-frequency sound or one of several instruments in th ...
tones and
piano A piano is a keyboard instrument that produces sound when its keys are depressed, activating an Action (music), action mechanism where hammers strike String (music), strings. Modern pianos have a row of 88 black and white keys, tuned to a c ...
notes. Lyrically, it celebrates financial stability.


Critical reception

Writing for ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'', Jon Blistein commented "Money" "boasts a stomping yet simple
beat Beat, beats, or beating may refer to: Common uses * Assault, inflicting physical harm or unwanted physical contact * Battery (crime), a criminal offense involving unlawful physical contact * Battery (tort), a civil wrong in common law of inte ...
built around spitfire trap drums and stark piano strikes. Cardi rides the beat with characteristic aplomb, switching flows with ease as she unravels an array of punchlines and another instantly memorable
hook A hook is a tool consisting of a length of material, typically metal, that contains a portion that is curved/bent back or has a deeply grooved indentation, which serves to grab, latch or in any way attach itself onto another object. The hook's d ...
." Carl Lamarre of ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
'' opined the song "finds Cardi dashing back to her mixtape roots, flexing a steely flow over a thunderous beat." Tom Breihan of ''
Stereogum ''Stereogum'' is a daily Internet publication that focuses on music news, reviews, interviews, and commentary. The site was created in January 2002 by Scott Lapatine. ''Stereogum'' was one of the first MP3 blogs and has received several awar ...
'' wrote, "this is exactly the sort of song that Cardi B should be making right now. It's tough and immediate, and it projects the same larger-than-life sneer that made Cardi sound like such a revelation on '
Bodak Yellow "Bodak Yellow" (alternatively titled "Bodak Yellow (Money Moves)") is the major label debut single by American rapper Cardi B. It was written alongside Pardison Fontaine, Klenord Raphael, and producers J. White Did It and Laquan Green, with an ...
' more than a year ago." Stephen Kearse of ''
Pitchfork A pitchfork or hay fork is an agricultural tool used to pitch loose material, such as hay, straw, manure, or leaves. It has a long handle and usually two to five thin tines designed to efficiently move such materials. The term is also applie ...
'' deemed the track "familiar yet fun," and added, "Cardi remains a direct and parsimonious writer, paring ideas down to their essence." ''
Complex Complex commonly refers to: * Complexity, the behaviour of a system whose components interact in multiple ways so possible interactions are difficult to describe ** Complex system, a system composed of many components which may interact with each ...
'' listed the song among the week's best releases, with editor Carolyn Bernucca praising the lyrics.


Music video


Background and synopsis

In early December 2018, Cardi teased the music video on her social media pages, sharing a behind-the-scenes look at her outfit, a leotard and headpiece made of gold watches. The Jora Frantzis-directed video premiered on December 21, 2018. The music video opens with a dancer swinging hypnotically around an invisible pole. Cardi makes her first appearance in a black and white dress, which she wears with a futuristic-inspired, halo-like headpiece in an old-world style room. She is surrounded by a group of women in garter belts, black
fascinator A fascinator is a formal wear, formal headpiece, a style of Hatmaking, millinery. Since the 1990s, the term has referred to a type of formal headwear worn as an alternative to the hat; it is usually a large decorative design attached to a band ...
s and open blazers baring nipples. Cardi then appears as a statue in a glass case, being gawked at by wealthy attendees. The glass case is surrounded by several of her previous outfits on display. She also portrays a nude piano player and a
breastfeeding Breastfeeding, also known as nursing, is the process where breast milk is fed to a child. Infants may suck the milk directly from the breast, or milk may be extracted with a Breast pump, pump and then fed to the infant. The World Health Orga ...
mother in
couture Couture may refer to: People * Couture (surname) Places Belgium * Couture-Saint-Germain, a village in the municipality of Lasne, Belgium Canada * Couture crater and Lac Couture, an impact crater and the lake that covers it in Quebec, Canada ...
. In the following scene, a team of women take over the bank, as Cardi appears in a jewel-covered
string bikini Many stylistic variations of the bikini have been created. A regular bikini is a two-piece swimsuit that together covers the wearer's crotch, buttocks, and breasts. Some bikini designs cover larger portions of the wearer's body while other desig ...
in a vault. The scene then moves to the
strip club A strip club (also known as a strip joint, striptease bar, peeler bar, gentlemen's club, among others) is a venue where strippers provide adult entertainment, predominantly in the form of striptease and other erotic dances including lap dances. St ...
, with the rapper wearing a black leather
corset A corset /ˈkɔːrsɪt/ is a support garment worn to constrict the torso into the desired shape and Posture correction, posture. They are traditionally constructed out of fabric with boning made of Baleen, whalebone or steel, a stiff panel in th ...
showing off some moves on the pole and dollars flying all around her. She also makes an appearance as part of the audience in the club, wearing a massive version of a slanted hat. The looks in the old-world style room scene and in the bank vault were inspired by
Thierry Mugler Manfred Thierry Mugler (; 21 December 1948 – 23 January 2022) was a French fashion designer, creative director and creative adviser of Mugler. In the 1970s, Mugler launched his eponymous fashion house; and quickly rose to prominence in the fol ...
's 1999 ''
Playboy ''Playboy'' (stylized in all caps) is an American men's Lifestyle journalism, lifestyle and entertainment magazine, available both online and in print. It was founded in Chicago in 1953 by Hugh Hefner and his associates, funded in part by a $ ...
'' photo shoot and
Lil' Kim Kimberly Denise Jones (born July 11, 1974), Those giving 1974 include: * * * * * better known by her stage name Lil' Kim, is an American rapper. She was born and raised in New York City and lived much of her adolescent life on the streets after ...
's look at the
1997 MTV Video Music Awards The 1997 MTV Video Music Awards aired live on September 4, 1997, honoring the best music videos from June 17, 1996, to June 16, 1997. The show was hosted by Chris Rock at Radio City Music Hall in New York City. American singer Beck took home the ...
, respectively. As of June 2020, the age-restricted video has garnered more than 100 million views, while the audio has accumulated more than 200 million views.


Critical reception

In ''Rolling Stone'', Charles Holmes opined that the video "is a monument to celebration and opulent overload ..The metaphors aren't subtle. In short, 'Money' showcases all of the personalities, characters and storylines that made Belcalis so compelling all 2018." Rachel Hahn of ''
Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** '' Vogue Adria'', a fashion magazine for former Yugoslav countries ** ''Vogue Arabia'', an Arab fashion magazine ** ' ...
'' described the video as "a full-out catalogue of some of Cardi's most over-the-top fashion moments yet." Writing for ''
Consequence of Sound ''Consequence'' (previously ''Consequence of Sound'') is an independently owned New York-based online magazine featuring news, editorials, and reviews of music, movies, and television. History ''Consequence of Sound'' was founded in Septem ...
'', Lake Schatz said the clip "takes a seemingly mundane trip to the bank and turns into it the most sensual, lavish adventure, complete with sexual acrobatics and Cardi herself serving up one masterful outfit after another." He further added, "if
Bank of America The Bank of America Corporation (Bank of America) (often abbreviated BofA or BoA) is an American multinational investment banking, investment bank and financial services holding company headquartered at the Bank of America Corporate Center in ...
somehow became a posh strip club and French art museum all in one, this is the setting of he video" Nick Romano of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American online magazine, digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, ...
'' noted Cardi "embraces her early beginnings as a
stripper A stripper or exotic dancer is a person whose occupation involves performing striptease in a public adult entertainment venue such as a strip club. At times, a stripper may be hired to perform at private events. Modern forms of stripping m ...
in
New York New York most commonly refers to: * New York (state), a state in the northeastern United States * New York City, the most populous city in the United States, located in the state of New York New York may also refer to: Places United Kingdom * ...
." Dayna Haffeden of '' XXL'' thought it "shows that she's the true definition of a boss," while Erica Gonzales of ''
Harper's Bazaar ''Harper's Bazaar'' (stylized as ''Harper's BAZAAR'') is an American monthly women's fashion magazine. Bazaar has been published in New York City since November 2, 1867, originally as a weekly publication entitled ''Harper's Bazar''."Corporat ...
'' felt the "ostentatious and unsubtle" visuals are "full of epic moments." ''W'' magazine's Katherine Cusumano deemed the video "brilliant" and noted Cardi's first scene in the video with the group of women as "the
male gaze In feminist theory, the male gaze is the act of depicting women and the world in the visual arts and in literature from a masculine, heterosexual perspective that presents and represents women as sexual objects for the pleasure of the heterosex ...
so often seen in music videos—especially rap videos—inverted."


Live performance

Cardi B gave the first televised performance of "Money" at the
61st Annual Grammy Awards The 61st Annual Grammy Awards ceremony was held on February 10, 2019, at the Staples Center in Los Angeles. Singer-songwriter Alicia Keys hosted. During her opening monologue, Keys brought out Lady Gaga, Jada Pinkett Smith, Jennifer Lopez, and fo ...
. Pianist Chloe Flower opened the number, followed by Cardi in a tiger-print bodysuit and floor-length purple jacket, at the top of a set of risers fashioned like lilac vinyl couches, before taking her place atop the piano. She closed the performance wearing a large peacock feather fan. The look is from 1995 Mugler's couture collection, originally shown on the 20th anniversary of the French fashion house. Writing for ''Rolling Stone'', Brittany Spanos noted "the rapper embraced her inner showgirl during a lush performance... The set had touches of
Las Vegas Las Vegas, colloquially referred to as Vegas, is the most populous city in the U.S. state of Nevada and the county seat of Clark County. The Las Vegas Valley metropolitan area is the largest within the greater Mojave Desert, and second-l ...
showmanship as she vamped atop the bedazzled piano and later danced in front of a large
peacock feather Peafowl is a common name for two bird species of the genus '' Pavo'' and one species of the closely related genus ''Afropavo'' within the tribe Pavonini of the family Phasianidae (the pheasants and their allies). Male peafowl are referred to ...
fan." In ''Billboard'', Taylor Weatherby wrote, "the performance put Cardi's panache at the forefront as she strutted across the stage, with none of the sparkles and choreography taking away from her impressive vocal performance."


Awards and nominations


Charts


Weekly charts


Year-end charts


Certifications


Release history


References


External links

* {{authority control 2018 singles 2018 songs Atlantic Records singles Cardi B songs Song recordings produced by J. White Did It Songs written by Cardi B Songs written by J. White Did It