Monetate is an American software company founded in 2008 that provides A/B/n testing, multivariant testing and personalization software for online retailers, airlines, insurance companies, food & beverage companies, and more.

History

Headquartered in

Conshohocken, Pennsylvania Conshohocken ( ; ) is a Borough (Pennsylvania), borough on the Schuylkill River in Montgomery County, Pennsylvania in suburban Philadelphia. Historically a large mill town and industrial and manufacturing center, after the decline of industry in ...

with offices in

Palo Alto Palo Alto ( ; Spanish language, Spanish for ) is a charter city in northwestern Santa Clara County, California, United States, in the San Francisco Bay Area, named after a Sequoia sempervirens, coastal redwood tree known as El Palo Alto. Th ...

and

London, England London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...

, Monetate was founded in 2008 by David Brussin and David Bookspan. In July 2014, Monetate had about 230 employees. In October 2019, Monetate was acquired by Kibo, a cloud commerce provider wholly owned by

Vista Equity Partners Vista Equity Partners Management, LLC is an American private equity firm that invests in software, data, and technology-enabled businesses. It is one of the largest private equity firms in the world, managing over $100 billion in assets. Vista Eq ...

for an undisclosed sum. As of 2021, the Monetate brand has been discontinued by Kibo. In October 2022, Kibo spun out personalization business under the relaunched Monetate brand, including the products of Monetate and Certona. The newly relaunched brand was sold to Centre Lane Partners, a private investment firm.

References

{{Use dmy dates, date=October 2017 Companies based in Conshohocken, Pennsylvania Software companies established in 2008 Multinational companies headquartered in the United States Providers of services to online companies Software companies based in Pennsylvania 2008 establishments in Pennsylvania Software companies disestablished in 2019 2019 disestablishments in Pennsylvania 2019 mergers and acquisitions