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"Mommy blog" is a term reserved for
blog A blog (a Clipping (morphology), truncation of "weblog") is an informational website consisting of discrete, often informal diary-style text entries also known as posts. Posts are typically displayed in Reverse chronology, reverse chronologic ...
s authored by women that are writing about
family Family (from ) is a Social group, group of people related either by consanguinity (by recognized birth) or Affinity (law), affinity (by marriage or other relationship). It forms the basis for social order. Ideally, families offer predictabili ...
and
motherhood A mother is the female parent of a child. A woman may be considered a mother by virtue of having given childbirth, birth, by raising a child who may or may not be her biological offspring, or by supplying her ovum for fertilisation in the case ...
, a subset of blogs about family-and-homemaking. These accounts of family and motherhood are sometimes anonymous. In other cases, women will achieve a sort of
social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...
or blogger celebrity status through their digital life writing. Mommy blogs are often considered to be a part of the ''mamasphere''. Mommy blogging can take place on traditional blogging platforms as well as in
microblogging Microblogging is a form of blogging using short posts without titles known as microposts or status updates. Microblogs "allow users to exchange small elements of content such as short sentences, individual images, or video links", which may be the ...
environments like those of popular social media sites (
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
,
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
, and
Tumblr Tumblr (pronounced "tumbler") is a microblogging and Social networking service, social networking website founded by David Karp in 2007 and is owned by American company Automattic. The service allows users to post multimedia and other content ...
).


History

While mommy blogs have been around since the early 2000s, the term did not have a widespread use until closer to 2010. The exact dates for the emergence of this word are hard to establish because of the nature of the
blogosphere The blogosphere is made up of all blogs and their interconnections. The term implies that blogs exist together as a connected community (or as a collection of connected communities) or as a social networking service in which everyday authors can pu ...
. The use of the word mommy blog, grew in popularity in 2002 after Melinda Roberts founded a blog called "The Mommy Blog" to later appear on the Oprah Winfrey show and popularize the concept.
Heather Armstrong Heather Brooke Armstrong (; July 19, 1975 – May 9, 2023) was an American blogger and internet personality from Salt Lake City, Utah, who began writing under the pseudonym Dooce. She was best known for her website ''dooce.com'', which peaked a ...
, who created her "Dooce" blog in 2001, has also been regarded as one of the first and most popular mommy bloggers. In 2009, Dooce and Melinda Roberts were noted for being well known mommy bloggers. The exact number of blogs that can be classified as mommy blogs is also hard to determine because of the large number of total blogs, which reaches over 150 million. But one way to trace the prevalence of the term moving into the 21st century can be traced through the increasing number of panels focused on mommy blogs at the annual women’s blogging conference,
BlogHer BlogHer is an American media company founded by Elisa Camahort Page, Jory des Jardins, and Lisa Stone in 2005. It is an online blogger community and holds a yearly conference for women bloggers. BlogHer is owned by SHE Media which is a division o ...
. These blogs were immensely popular, as mainstream media "pushed an idealized, often misogynistic version of motherhood" and left mothers feeling isolated; these blogs flourished into active communities shaped by their shared experiences.


Reactions

Mommy blogs are received in numerous ways. Some women bloggers are uninterested in being classified as mommy bloggers because they feel that men who occasionally write about family life and children are not automatically clustered into a group based on just that kind of content. Other women like Alice Bradley proclaim that mommyblogging is a radical act because it pushes motherhood into the public sphere through the digital. May Friedman writes that "mommyblogs gave era response to the story of motherhood told from the outside and instead showed ermotherhood and mothers, from within." Freidman’s scholarship suggests that mommy blogs reconfigure the narrative in which motherhood exists. When considering mommy blogs collectively they have led to an emergent shift in the story of motherhood and the role of mothers. Mommy blogs have been viewed as presenting numerous ways of thinking about motherhood that reject stereotypical depictions of mothers and women.


See also

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Momfluencer A mom influencer or momfluencer is a mother who shares the early moments of motherhood on social media, often utilizing sites such as Instagram. The term "dadfluencer" is less common, and refers to a father instead. The term carries with it pos ...
s *
Mormon blogosphere The Mormon blogosphere (often referred to as the Bloggernacle) is a segment of the blogosphere focused on issues related to the Church of Jesus Christ of Latter-day Saints (LDS Church). The term "Bloggernacle" was coined by individuals within th ...
*
List of family-and-homemaking blogs Family-and-homemaking blogs are weblogs that feature commentary and discussions especially about homemaking, home, family, and parenting. Appellations in media reports of "mom blog," "dad blog," "parenting blog" and "family blog" refer to blogs of ...


References

{{reflist Writers of blogs about home and family Works about parenting