''Modisto de señoras'' ("Ladies' Fashion Designer" or "Fashion Designer for Ladies" in English) is a 1969 Mexican sex comedy film directed by

René Cardona Jr. René Cardona Jr. (11 May 1939 – 5 February 2003) was a Mexican filmmaker and actor, son of Mexican director René Cardona, and the father of René Cardona III (also an actor and director). Biography Cardona Jr. began by acting in his f ...

, and starring

Mauricio Garcés Mauricio Feres Yázbek (December 16, 1926 – February 27, 1989), known professionally as Erasmo Perez, was a Mexican actor and comedian. Personal life and career Garcés was of Lebanese descent and was born in the Mexican port of Tampico, Tamau ...

Zulma Faiad Zulma Aurora Faiad (born February 21, 1944 in Buenos Aires, Argentina) is an Argentine vedette and actress. Biography Zulma Faiad grew up with her sister Virginia Faiad in the bosom of an Argentine middle-class family. Her father was Jacinto F ...

, Irma Lozano,

Claudia Islas Elizabeth Islas Brasdefer (born July 17, 1946 in Pachuca de Soto, Hidalgo, Mexico) is a Mexican telenovela actress who is better known as Claudia Islas (). She is very famous for her beauty and was called "Mexican Brigitte Bardot" in the past. ...

and

Patricia Aspíllaga Patricia is a female given name of Latin origin. Derived from the Latin word '' patrician'', meaning "noble"; it is the feminine form of the masculine given name Patrick. The name Patricia was the second most common female name in the United S ...

. It is considered perhaps "the most popular and representative" of the series of films that featured Garcés as an upper middle class ladies' man.

Plot

D'Maurice (Mauricio Garcés) is a fashion designer who pretends to be effeminate in order to fit into the world of '' haute couture'', and taking advantage of that appearance, D'Maurice, a womanizer, seduces all his female clients while making fun of all their husbands, who confidently believe they leave their wives in good hands, such as Rebeca (Claudia Islas), the young and beautiful wife of the rich Don Álvaro, (Carlos López Moctezuma), a parody of the typical ''

nouveau riche ''Nouveau riche'' (; ) is a term used, usually in a derogatory way, to describe those whose wealth has been acquired within their own generation, rather than by familial inheritance. The equivalent English term is the "new rich" or "new money" ...

'' in the high society of Mexico. Suspecting the deception, his competitors, Perugino, Antoine and Mao (Enrique Rocha, Hugo Goodman and Carlos Nieto respectively), determined to unmask him, hire a detective (who is also effeminate) and a beautiful woman (Patricia Aspíllaga) to obtain evidence to ruin D'Maurice. Meanwhile, Magda (Irma Lozano), a beautiful waitress, falls in love with the gallantry of D'Maurice, while worrying about his sudden swings from extreme manliness to effeminacy. D'Maurice in turn confronts Luigi, a dangerous mobster, by getting involved with his mistress, Doris (Zulma Faiad), a renowned Argentine vedette with no talent other than a voluptuous beauty.

Cast

as D'Maurice *

as Doris Martell * Irma Lozano as Waitress / Mrs. Mendoza Robles *

as Rebeca *

Enrique Rocha Enrique Rocha (January 5, 1940 – November 7, 2021) was a Mexican actor. He made his debut in the film industry in the film Guadalajara en Verano directed by Julio Bracho in the last decade of the Golden Age of Mexican cinema. Filmography ...

as Perugimo * Hugo Goodman as Antoine * Carlos Nieto as Mao *

Carlos López Moctezuma Carlos López Moctezuma Pineda (19 November 1909 – 14 July 1980) was a Mexican film actor. He appeared in more than 210 films between 1938 and 1980. He starred in the film ''Happiness'', which was entered into the 7th Berlin Internation ...

as Don Alvaro *

as Barbara *

Raúl Meraz Raúl Meraz Estrada (March 13, 1927 – April 20, 1996) was a Mexican actor of film and television. Selected filmography *''Balajú'' (1944) - Pueblerino (uncredited) *''La casa chica'' (1950) - Invitado a fiesta *''La fiera'' (1956) - Jos� ...

as Luigi *

Irlanda Mora Irlanda Mora (9 February 1939 – 18 November 2010) was a Colombian actress who was born in Ibagué. She was best known for acting in Un sueño de amor (A Dream of Love), ''Los caciques'' (The Caciques) and ''La montaña del diablo'' (The Devil' ...

as Irlanda *

Queta Carrasco Queta Carrasco (July 4, 1913 — August 8, 1996) was a Mexican character actress. Early life Enriqueta Carrasco Navarrete was born in Mexico City, the daughter of Honorato Carrasco and Ada Navarrete. Her father was an engineer and her mother was ...

(as Enriqueta Carrasco) * Alma Thelma as Thelma (as Alma Thelma Domínguez) * Armando Acosta * Julia Acher * René Barrera *

Juan Garza Juan Raul Garza (November 18, 1956 – June 19, 2001) was an American murderer and drug lord who was executed by the United States federal government for three drug-related murders. In addition, Garza was linked to at least five other drug-r ...

Queta Lavat (born February 23, 1929), known professionally as Queta Lavat, is a Mexican actress. She is the sister of actor Jorge Lavat and voice actor José Lavat, and mother of Mexican sports anchor Pablo Carrillo. She is best known for her roles in '' Las ...

as Condesa / Cuquis (uncredited) * Enrique Pontón as Spy cameraman (uncredited)

Analysis

The film has been noted for featuring male gay characters, and as such has been considered an example of an LGBT-themed Mexican film. José César del Toro noted the symbolism of Garcés's character being stated to be 41 years old, as 41 is a number associated with homosexuality in Mexican popular culture, and Karen Cordero and Iván Acebo Choy in ''Sin centenario ni bicentenario: revoluciones alternas'' said that "the actor's charisma and his command of comedy even manage to make is character'ssexual ambiguity to be seen as pertinent within the plot; ultimately it's just a tool for his conquests."

References

External links

* {{DEFAULTSORT:Modisto de señoras 1969 films 1960s Spanish-language films 1969 LGBT-related films 1960s sex comedy films Films directed by René Cardona Jr. Films about fashion LGBT-related sex comedy films Mexican LGBT-related films Mexican sex comedy films 1960s Mexican films