Maurice "Mo" Moorman (born July 24, 1945) is a former American college and professional football player. He played collegiately for

Texas A&M Texas A&M University (Texas A&M, A&M, or TAMU) is a public university, public, Land-grant university, land-grant, research university in College Station, Texas. It was founded in 1876 and became the flagship institution of the Texas A&M Unive ...

, and went to the

American Football League The American Football League (AFL) was a major professional American football league that operated for ten seasons from 1960 until 1970, when it merged with the older National Football League (NFL), and became the American Football Conference. ...

Kansas City Chiefs The Kansas City Chiefs are a professional American football team based in Kansas City, Missouri. The Chiefs compete in the National Football League (NFL) as a member club of the league's American Football Conference (AFC) West division. The t ...

as a first-round draft choice in

1968 The year was highlighted by Protests of 1968, protests and other unrests that occurred worldwide. Events January–February * January 5 – "Prague Spring": Alexander Dubček is chosen as leader of the Communist Party of Czechos ...

. After winning the

American Football League Championship For its first nine seasons, 1960 through 1968, the American Football League determined its champion via a single playoff game between the winners of its two divisions (although ties in the standings in 1963 (Eastern) and 1968 (Western) necessitat ...

with the Chiefs in 1969, he

started "Started" is a song recorded by Australian rapper Iggy Azalea for her second studio album ''In My Defense''. The song was written by Azalea alongside Ronny Wright and produced by American record producer J. White Did It. It was released by Ba ...

for them in their victory over the

National Football League The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the ma ...

Minnesota Vikings The Minnesota Vikings are a professional American football team based in Minneapolis. They compete in the National Football League (NFL) as a member club of the National Football Conference (NFC) North division. Founded in 1960 as an expansio ...

in the fourth and last

AFL-NFL World Championship Game The Super Bowl is the annual final playoff game of the National Football League (NFL) to determine the league champion. It has served as the final game of every NFL season since 1966, replacing the NFL Championship Game. Since 2022, the ga ...

. He wore jersey number 76. He threw the key "trap" block on the famous touchdown play in the game, "65 Toss Power Trap." Following his AFL/NFL career, Moorman returned to his home city of

Louisville, Kentucky Louisville ( , , ) is the largest city in the Commonwealth of Kentucky and the 28th most-populous city in the United States. Louisville is the historical seat and, since 2003, the nominal seat of Jefferson County, on the Indiana borde ...

and started Mo Moorman Distributing Company. The distributing company featured

Coors Light Coors Light is a 4.2% (US) ABV light beer brewed in Golden, Colorado; Albany, Georgia; Elkton, Virginia; Fort Worth, Texas; Irwindale, California; and Milwaukee, Wisconsin. It was first produced in 1978 by the Coors Brewing Company. The Canad ...

Zima Zima may refer to: * Zima (drink), an alcoholic beverage * Zima (town), a town in Russia * Zima (surname) * ''Zima Blue and Other Stories'', a collection of short works by Alastair Reynolds * Zima, a character in the anime series ''Chobits ...

Corona Corona (from the Latin for 'crown') most commonly refers to: * Stellar corona, the outer atmosphere of the Sun or another star * Corona (beer), a Mexican beer * Corona, informal term for the coronavirus SARS-CoV-2, which causes the COVID-19 di ...

, and other imports such as

Stella Stella or STELLA may refer to: Art, entertainment, and media Comedy *Stella (comedy group), a comedy troupe consisting of Michael Showalter, Michael Ian Black and David Wain Characters * Stella (given name), including a list of characters with t ...

and

Dos Equis DOS is shorthand for the MS-DOS and IBM PC DOS family of operating systems. DOS may also refer to: Computing * Data over signalling (DoS), multiplexing data onto a signalling channel * Denial-of-service attack (DoS), an attack on a communica ...

. In 2007, Mo sold the company to River City Distributing Company giving River City over 80% of the market share in the city of Louisville.

See also