Miss Vickie's is a Canadian brand of
potato chips
Potato chips (North American English and Australian English; often just chip) or crisp (British English and Hiberno-English) are thin slices of potato (or a thin deposit of potato paste) that has been deep frying, deep fried, baking, baked, ...
made by
Frito-Lay
Frito-Lay, Inc. (; ) is an American food company that manufactures, markets, and sells snack foods. It began in the early 1930s as two companies, Fritos, the Frito Company and Lay's, H.W. Lay & Company, that merged in 1961. Frito-Lay itself merg ...
in the United States and Canada. The chips are
kettle cooked and come in a variety of flavours. They are sold in Canada, Europe, and the United States. Originating on a farm from a recipe her mother had given to her, company co-founder Vickie "Miss Vickie" Kerr slightly altered her inherited recipe by adding peanut oil to the potato chips, but they are no longer cooked in peanut oil today.
History
The recipe originated with Vickie and Bill Kerr, at their potato farm in
New Lowell, Ontario. The chips saw their debut at the 14th annual Alliston Potato Festival in 1987, gained quick popularity amongst festival attendees and completely sold out. Over the next few years, the chips were produced and marketed from
Pointe-Claire
Pointe-Claire (, ) is a Quebec local municipality within the Urban agglomeration of Montreal on the Island of Montreal in Canada. It is entirely developed, and land use includes residential, light manufacturing, and retail. As of the 2021 cen ...
,
Quebec
Quebec is Canada's List of Canadian provinces and territories by area, largest province by area. Located in Central Canada, the province shares borders with the provinces of Ontario to the west, Newfoundland and Labrador to the northeast, ...
, and became popular throughout all of Canada, holding 1% of the national market.
On February 1, 1993, Miss Vickie's was purchased by Hostess Frito-Lay.
Flavours
Miss Vickie's currently sells 9 different flavours of chips in the American market including:
Sea Salt Original, Jalapeño, Sea Salt and Vinegar, Smokehouse BBQ, Honey Mustard, Applewood Smoked BBQ, Spicy Dill Pickle, Lime and Cracked Pepper, and Sour Cream Herb & Onion.
In Canada, flavours Sea Salt Original, Jalapẽno, Applewood Smoked BBQ, Spicy Dill Pickle, and Sour Cream Herb & Onion are sold. There are also exclusive flavours including:
All Dressed, Sweet and Spicy Ketchup, Harvest Cheddar and Jalapẽno, Lime and Black Pepper, Sweet Chili and Sour Cream, Sea Salt and Malt Vinegar, Honey Dijon, and Unsalted.
Discontinued flavours include:
Roasted Red Pepper Grill, Balsamic Vinegar and Sweet Onion, Parmesan and Roasted Garlic, Sweet Southern BBQ, Roasted Garlic and Herbs, Honey and Roasted Garlic, Sour Cream and Caramelized Onion, and Vintage Cheddar and Red Onion.
Customers can purchase selected flavours in individual bags and a collection of flavours in assorted boxes.
References
External links
*
United States website
Frito-Lay brands
Brand name potato chips and crisps
Canadian snack foods
Products introduced in 1987
1987 establishments in Canada
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