Millennium Research Group (MRG), is a provider of

medical technology Health technology is defined by the World Health Organization as the "application of organized knowledge and skills in the form of devices, medicines, vaccines, procedures, and systems developed to solve a health problem and improve quality of liv ...

market research Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. It is an important component of business strategy and a major factor in maintaining com ...

and

competitive intelligence Competitive intelligence (CI) is the process and forward-looking practices used in producing knowledge about the competitive environment to improve organizational performance. Competitive intelligence involves systematically collecting and anal ...

that is located in

Toronto, Ontario Toronto ( , locally pronounced or ) is the List of the largest municipalities in Canada by population, most populous city in Canada. It is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a p ...

, Canada and conducts research in over 50 countries worldwide. The company was founded in 1998 by Bob (Babak) Bahador and Ash Vahman. The company differentiated itself from its competitors at the time in three key ways: 1- It was one of the earliest providers of data covering global medical markets (not just the US and large European countries) 2- Subscription-based products were emphasized, and clients were quickly migrated to them whenever possible 3- A unique bonus program was implemented for staff (except the owners) to encourage cross-functional teamwork, employee acquisition and retention. It was not uncommon for a receptionist to be awarded a bonus of nearly 100% annually. The company grew out of its original single-room office at 196 Spadina Avenue in Toronto's Chinatown to occupy 35,000 square feet and 3 floors of space at 175 Bloor Street East within 6 years. Headcount in February 2006 at the time of acquisition was approximately 200 full-time employees in Toronto, in addition to contract-workers in Canada and abroad. MRG was featured in "Profit Magazine's" listing of the 100 fastest growing companies in Canada for 3 years (2004, 2005, 2006) before it was no longer eligible due to being acquired by a US-based entity. MRG was internally funded by its earnings and received no venture capital funding. MRG was acquired by Waltham-based Decision Resource, Inc in 2006. The company received a Canadian government market research assignment in 2007 that was noted by a USA agency.

References

External links

Bloomberg Businessweek

marketresearch.com
Market research companies of Canada Research groups {{Canada-company-stub