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Pogo is an Indian
pay television channel Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to subscription-based television services, usually provided by multichannel television providers, but ...
owned and operated by
Warner Bros. Discovery India Warner Bros. Discovery India also known as (WBD or WBDI) is a division of Warner Bros. Discovery Asia-Pacific that operates several television channels in India. The division is responsible for delivering a range of content across various gen ...
under its International division, as part of
Cartoon Network India Cartoon Network (often abbreviated as CN) is an Indian cable and satellite television channel operated by Warner Bros. Discovery under its international division. It is the Indian equivalent of the original American network and was launched ...
as the network's sister channel. It was launched on 1 January 2004. It broadcasts both animated and live action programming.


Broadcast

In India and Sri Lanka, Pogo is available as a 24-hour channel. A time-based block version is shown in
Nepal Nepal, officially the Federal Democratic Republic of Nepal, is a landlocked country in South Asia. It is mainly situated in the Himalayas, but also includes parts of the Indo-Gangetic Plain. It borders the Tibet Autonomous Region of China Ch ...
and
Bhutan Bhutan, officially the Kingdom of Bhutan, is a landlocked country in South Asia, in the Eastern Himalayas between China to the north and northwest and India to the south and southeast. With a population of over 727,145 and a territory of , ...
Pogo is available as a block in
Bangladesh Bangladesh, officially the People's Republic of Bangladesh, is a country in South Asia. It is the List of countries and dependencies by population, eighth-most populous country in the world and among the List of countries and dependencies by ...
and
Pakistan Pakistan, officially the Islamic Republic of Pakistan, is a country in South Asia. It is the List of countries and dependencies by population, fifth-most populous country, with a population of over 241.5 million, having the Islam by country# ...
on
Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
. In
Thailand Thailand, officially the Kingdom of Thailand and historically known as Siam (the official name until 1939), is a country in Southeast Asia on the Mainland Southeast Asia, Indochinese Peninsula. With a population of almost 66 million, it spa ...
Pogo is available as a block on Family Channel 13.


History


2004–2010

Pogo was officially launched on 1 January 2004 in
English English usually refers to: * English language * English people English may also refer to: Culture, language and peoples * ''English'', an adjective for something of, from, or related to England * ''English'', an Amish ter ...
,
Hindi Modern Standard Hindi (, ), commonly referred to as Hindi, is the Standard language, standardised variety of the Hindustani language written in the Devanagari script. It is an official language of India, official language of the Government ...
,
Tamil Tamil may refer to: People, culture and language * Tamils, an ethno-linguistic group native to India, Sri Lanka, and some other parts of Asia **Sri Lankan Tamils, Tamil people native to Sri Lanka ** Myanmar or Burmese Tamils, Tamil people of Ind ...
by Turner International India. After its launch, the channel primarily broadcast programming from
Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
and
Boomerang A boomerang () is a thrown tool typically constructed with airfoil sections and designed to spin about an axis perpendicular to the direction of its flight, designed to return to the thrower. The origin of the word is from Australian Aborigin ...
such as ''
Tweenies ''Tweenies'' is a British live action puppet children's television series created by Will Brenton and Iain Lauchlan, and produced by Tell-Tale Productions and the BBC. The programme was focused on four preschool-aged characters, known as the ...
'', ''
Beakman's World ''Beakman's World'' is an American educational children's television program. The program is based on the Universal Press Syndicate syndicated comic strip '' You Can with Beakman and Jax'' created by Jok Church. The series premiered on Wednesday, ...
'', ''
Looney Tunes ''Looney Tunes'' is an American media franchise produced and distributed by Warner Bros. The franchise began as a series of animated short films that originally ran from 1930 to 1969, alongside its spin-off series ''Merrie Melodies'', during t ...
'', and ''
Scooby-Doo ''Scooby-Doo'' is an American media franchise owned by Warner Bros., Warner Bros. Entertainment and created in 1969 by writers Joe Ruby and Ken Spears through their animated series, ''Scooby-Doo, Where Are You!'', for Hanna-Barbera (which wa ...
''. The channel aired ''
Wallace & Gromit ''Wallace & Gromit'' is a British claymation comedy franchise created by Nick Park and produced by Aardman Animations. The series centres on Wallace, a good-natured, eccentric, cheese-loving bachelor inventor, and Gromit, his loyal and intell ...
'', '' Mr. Bean: The Animated Series'', '' Lois & Clark: The New Adventures of Superman'', and ''
Walking with Dinosaurs ''Walking with Dinosaurs'' is a 1999 six-part nature documentary television miniseries created by Tim Haines and produced by the BBC Science Unit, the Discovery Channel and BBC Worldwide, in association with TV Asahi, ProSieben and France 3. ...
''. during its starting days. In 2004 the channel launched ''
Takeshi's Castle is a Japanese game show that aired between 1986 and 1990 on the Tokyo Broadcasting System (TBS). It features the Japanese comedian Takeshi Kitano (also known as Beat Takeshi) as a count who sets up difficult physical challenges that players ...
'' and premiered '' Harry Potter movies''. On 1 March 2005, Pogo had ''
Takeshi's Castle is a Japanese game show that aired between 1986 and 1990 on the Tokyo Broadcasting System (TBS). It features the Japanese comedian Takeshi Kitano (also known as Beat Takeshi) as a count who sets up difficult physical challenges that players ...
'' dubbed over with commentary from Bollywood personality and anchor,
Jaaved Jaaferi Syed Jaaved Ahmed Jaffrey (born 4 December 1963) is an Indian actor, dancer, and comedian who has appeared in Hindi films and television shows. He is the son of the comedian Jagdeep. He joined the Aam Aadmi Party (AAP) in March, 2014 and cont ...
. In January 2005 the channel celebrated its 2nd anniversary by featuring a special programming franchise ‘''Ek Se Bhale Do''’ that included double episodes of the most loved shows and blockbuster movies shown on the channel at that time. On 2 January 2005, the channel launched an exciting, initiative ''POGO Funtakshari''. On 6 June 2005, the channel premiered ''
Shaktimaan ''Shaktimaan'' is an Indian Hindi-language superhero television series created and produced by Mukesh Khanna. It aired on DD National from 13 September 1997 to 27 March 2005. Khanna starred as the titular superhero, who gains superhuman abilit ...
''. The channel became 2nd most viewed channel in ratings after its sister channel
Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
which was on 1st. The channel launched
Tiny TV Tiny TV was a brand name used by Turner Broadcasting for a slate of international programming blocks targeting preschool children. The block primarily aired on Cartoon Network in regions such as Australia, India, Scandinavia (under the name ''Lil ...
block featuring preschool shows.


2010–2013

In 2010, Pogo began focusing more on live action programming than animated series. In June 2010, the channel premiered '' Kumbh Karan''. And relaunched its preschool featuring block
Tiny TV Tiny TV was a brand name used by Turner Broadcasting for a slate of international programming blocks targeting preschool children. The block primarily aired on Cartoon Network in regions such as Australia, India, Scandinavia (under the name ''Lil ...
In 2011, Pogo began to compete with its sister channel
Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
in ratings which was leading in viewership at that time. The channel began airing shows such as ''
Batman Batman is a superhero who appears in American comic books published by DC Comics. Batman was created by the artist Bob Kane and writer Bill Finger, and debuted in Detective Comics 27, the 27th issue of the comic book ''Detective Comics'' on M ...
'', ''
The Powerpuff Girls ''The Powerpuff Girls'' is an American Superhero fiction, superhero animated television series created by animator Craig McCracken and produced by Hanna-Barbera (later Cartoon Network Studios) for Cartoon Network. The show centers on Blossom ...
'', and more. Pogo acquired the rights of ''
Chhota Bheem ''Chhota Bheem'' () is an Indian animated comedy adventure television series, created by Green Gold Animations based in Hyderabad. This show is available in English, Hindi, Telugu, Tamil, Kannada, Malayalam and Marathi. Bheem is a brave, ...
'' and subsequently began airing the show, which became hugely successful in India. In 2012, Pogo became leading kids channel in India by surpassing its sister channel Cartoon Network in ratings and enjoyed to be the No. 1 kids channel in India. ''
Chhota Bheem ''Chhota Bheem'' () is an Indian animated comedy adventure television series, created by Green Gold Animations based in Hyderabad. This show is available in English, Hindi, Telugu, Tamil, Kannada, Malayalam and Marathi. Bheem is a brave, ...
'' proven to be huge success for Pogo. The channel started airing more local shows including ''Chhota Bheem''. In February 2013, the Government of Bangladesh banned the broadcast of Pogo in the country, as it was accused of broadcasting there without authorization. On 6 June 2013, the channel premiered
Krish, Trish and Baltiboy Krish, Trish, and Baltiboy is an Indian animated series that aired since 2009 produced by Graphiti Multimedia. Created and Directed by Munjal Shroff and Tilak Raj Shetty of Graphiti Studios, the series aims to introduce audiences to various r ...
.


2014–2017

In 2014, the channel celebrated its 10th anniversary. In January 2014, the channel premiered ''Obbochama-Kun'' and premiered ''Chhota Bheem - Neeli Pahaadi Movie'' on 26 January. In 2015, the channel was launched in
Thailand Thailand, officially the Kingdom of Thailand and historically known as Siam (the official name until 1939), is a country in Southeast Asia on the Mainland Southeast Asia, Indochinese Peninsula. With a population of almost 66 million, it spa ...
as a block on ''Family Channel 13''. On 19 December 2015, the channel premiered Wabbit. In January 2016, Pogo premiered ''
Yokai Watch is a Japanese role-playing video game series and associated media franchise created and developed by Level-5 (company), Level-5. The Yo-kai Watch (video game), first game in the series was released for the Nintendo 3DS in 2013. Three main sequ ...
'' on 11 January and Tashi on 23 January. In 2017, Pogo rebranded with a new logo and look and the channel began classic shows from
Hanna-Barbera Hanna-Barbera Cartoons, Inc. ( ; formerly known as H-B Enterprises, Hanna-Barbera Productions, Inc. and H-B Production Co.), simply and commonly known as Hanna-Barbera, was an American animation studio and production company, which was acti ...
, such as ''
Tom and Jerry ''Tom and Jerry'' is an American Animated cartoon, animated media franchise and series of comedy short films created in 1940 by William Hanna and Joseph Barbera. Best known for its 161 theatrical short films by Metro-Goldwyn-Mayer, the series ...
'' and ''
Scooby-Doo ''Scooby-Doo'' is an American media franchise owned by Warner Bros., Warner Bros. Entertainment and created in 1969 by writers Joe Ruby and Ken Spears through their animated series, ''Scooby-Doo, Where Are You!'', for Hanna-Barbera (which wa ...
''. '' Grizzy & the Lemmings'' started to air on the channel on 2 January, ''
Oddbods ''Oddbods'' (also known as ''The Oddbods Show'') is a Singaporean-British computer-animated comedy television series produced by One Animation. The series centers on eight characters—Bubbles, Pogo, Newt, Lulu, Jeff, Slick, Fuse and Zee—wea ...
'' on 9 January and '' Andy Pirki'' on 3 December.


2018–2021

In 2018, Pogo started more focus on ''Chhota Bheem'', ''Mighty Raju'', '' Tik Tak Tail'', etc. and hence stopped some of the international shows. Pogo broadcast mostly Indian series and some international shows. From 2019 to 2020, the channel shifted its focus to
Indian animation The Indian Animation Industry encompasses traditional 2D animation, 3D animation and visual effects for feature films.
. Pogo TV became the third most watched kids channel across all genres with TRP in December 2020. In 2020, Pogo stopped all international shows and aired only Indian Animations like ''Chhota Bheem'', ''Dabangg'', '' Roll No 21'', ''Lambuji Tinguji'' and ''
Bandbudh Aur Budbak ''Bandbudh Aur Budbak'' is an Indian animated comedy television series produced by Aashish Mall, Mayank Patel and Avinash Walzade. It was also produced by Paperboat Animation Studios. It premiered originally on ZeeQ in 2015. It showcases the a ...
''. Pogo aired an animated movie ''Shaktimaan New TV Special'' on 14 November 2021. A
Telugu-language Telugu (; , ) is a Dravidian language native to the Indian states of Andhra Pradesh and Telangana, where it is also the official language. Spoken by about 96 million people (2022), Telugu is the most widely spoken member of the Dravidian langua ...
audio track was added again to Pogo replacing the
English-language English is a West Germanic language that developed in early medieval England and has since become a English as a lingua franca, global lingua franca. The namesake of the language is the Angles (tribe), Angles, one of the Germanic peoples th ...
audio track on 30 November 2021.


2022–present

In 2022, Pogo resumed airing international shows such as ''
Grizzy and the Lemmings ''Grizzy & the Lemmings'' () is a French animated comedy television series produced by Studio Hari with the participation of France Télévisions and Boomerang. It is a silent comedy focusing on a food-loving, homebody grizzly bear, named Griz ...
'', '' Mr. Bean: The Animated Series'' and ''
Yo-kai Watch is a Japanese role-playing video game series and associated media franchise created and developed by Level-5. The first game in the series was released for the Nintendo 3DS in 2013. Three main sequels and several spinoffs, on both Nintendo a ...
''. On 22 August 2022, ''
Ekans – Snakes Awake Ekans – Snakes Awake also known as Ekans – Ek Se Badhkar Snake or simply Ekans is an Indian science fiction superhero computer-animated series produced by Hi-Tech Animation for Cartoon Network (India and Asia). The series centers around 13- ...
'', an original animated series of Cartoon Network (India) was shifted on Pogo TV. On 4 September 2022 the channel premiered its special episode titled ''Ekans: Origin Story''. The channel also launched an original movie of that series titled ''Ekans: The Mystery Of Three Gems'' on 9 October 2022, at 12:30 PM IST. The theatrical film of that series titled ''Ekans – Hero Ek Villain Anek'' was launched on the channel on 16 October 2022. On 3 December 2022, Pogo launched ''
Dennis the Menace and Gnasher ''Dennis the Menace and Gnasher'' (originally titled ''Dennis the Menace'' and currently titled ''Dennis and Gnasher'') is a long-running comic strip in the British children's comic book, comic ''The Beano'', published by DC Thomson, of Dundee. ...
''. Following the
Warner Bros. Discovery India Warner Bros. Discovery India also known as (WBD or WBDI) is a division of Warner Bros. Discovery Asia-Pacific that operates several television channels in India. The division is responsible for delivering a range of content across various gen ...
merger in mid-July 2022 (which made competitor
Discovery Kids Discovery Kids, stylized as discovery k!ds, is a brand name owned by Warner Bros. Discovery. Starting as a television block within Discovery Channel, the brand expanded as a separate television channel in October 1996. Discovery Kids on NBC was ...
a sister network to both Pogo and Cartoon Network), on 24 December 2022, ''
Little Singham ''Little Singham'' is an Indian animated action television series produced by Rohit Shetty Picturez, in collaboration with Discovery Kids and Reliance Animation (a Reliance Entertainment Company). It premiered on 21 April 2018 on Discovery Ki ...
'' was moved from Discovery Kids to Pogo. On 1 March 2023, the channel launched a mini-series ''New Big Picture'' featuring Chhota Bheem. In April 2023, the channel celebrated 15th anniversary of ''Chhota Bheem'' with back-to-back episodes and movies. On 15 August 2023, the channel celebrated 6th birthday of Little Singham and premiered ''Baby Little Singham'' on the same day. On 21 October 2023, the channel along with its sister channel
Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
premiered first ever localized version of ''
Tom and Jerry ''Tom and Jerry'' is an American Animated cartoon, animated media franchise and series of comedy short films created in 1940 by William Hanna and Joseph Barbera. Best known for its 161 theatrical short films by Metro-Goldwyn-Mayer, the series ...
'' animated by two animation Studios based in
India India, officially the Republic of India, is a country in South Asia. It is the List of countries and dependencies by area, seventh-largest country by area; the List of countries by population (United Nations), most populous country since ...
and
Singapore Singapore, officially the Republic of Singapore, is an island country and city-state in Southeast Asia. The country's territory comprises one main island, 63 satellite islands and islets, and one outlying islet. It is about one degree ...
.


See also

*
Cartoon Network HD+ Cartoon Network (often abbreviated as CN) is an Indian cable and satellite television channel operated by Warner Bros. Discovery under its international division. It is the Indian equivalent of the original American network and was launched o ...
*
Discovery Kids Discovery Kids, stylized as discovery k!ds, is a brand name owned by Warner Bros. Discovery. Starting as a television block within Discovery Channel, the brand expanded as a separate television channel in October 1996. Discovery Kids on NBC was ...


References


External links


Official website
{{DEFAULTSORT:Pogo TV Cartoon Network (Indian TV channel) Boomerang (TV network) Pogo (TV channel) Television stations in Mumbai Children's television channels in India Indian animation Television channels and stations established in 2004 2004 establishments in Maharashtra Warner Bros. Discovery networks Warner Bros. Discovery India