Micromania-Zing, formerly Micromania is the major

video game A video game or computer game is an electronic game that involves interaction with a user interface or input device (such as a joystick, game controller, controller, computer keyboard, keyboard, or motion sensing device) to generate visual fe ...

retail Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is the sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholes ...

company in

France France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...

founded in 1983 by Albert Loridan. From 2005–2014, it tripled its turnover under the leadership of Pierre Cuilleret.

History

In 1983, Micromania is founded by Albert Loridan as a mail order company, specialized in video games. In 1987, Micromania opened its first outlet in

Printemps Haussmann Printemps Haussmann ( French: ''Magasin du Printemps'') is a department store building on Boulevard Haussmann in the 9th arrondissement of Paris, France. It was designed by Paul Sédille for Jules Jaluzot, Augustine Jaluzot, and Jean-Alfred Du ...

Paris Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...

. In 1989, Micromania opened its first store at the

Forum des Halles Les Halles (; 'The Halls') was Paris' central fresh food market. It last operated on 12 January 1973 and was replaced by an underground shopping centre and a park. The unpopular modernist development was demolished yet again in 2010, and replac ...

in Paris. In 2005, L Capital acquired 51% of the capital of the French distributor. In 2008, it was purchased by

GameStop GameStop Corp. is an American video game, consumer electronics, and gaming merchandise retailer, headquartered in Grapevine, Texas (a suburb of Dallas). The brand is the largest video game retailer worldwide. , the company operated 3,203 stor ...

for approximately US$700 million (€639 million) in cash. In 2013, Micromania purchased 44 Game's stores. In 2014, Pierre Cuilleret left the Presidency of Micromania and his position at GameStop. In 2017, the company merged with its sister company Zing Pop Culture and changed its name to Micromania-Zing. Zing, was launched in 2015 for distribution of derivative products of game franchises: manga, comics, films, etc. The consolidating merge addressed the decrease in gaming revenues.Micromania change de nom : c’est désormais Micromania-Zing qui reprendra vos jeux pour 2 euros
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References

GameStop Video game retailers Retail companies of France Retail companies established in 1983 2008 mergers and acquisitions Defunct video game companies of France {{Europe-videogame-company-stub