Regionalmedien Austria (RMA) is an Austrian media company, that produces free newspapers with local and regional content in all districts of Austria and also operates „meinbezirk.at", the online-platform for numerous company-owned regional newspapers.

Distribution

According to ''Österreichische Media-Analyse'' (MA, Austrian Media Analysis) for 2020 the local weekly newspapers under the RMA umbrella reached 3,336,000 readers, or 44.3% of the total national audience. The Österreichische Auflagenkontrolle (ÖAK, Austrian Circulation Audit) said the RMA overall distribution with partners for the second half of 2020 was 3,374,561 copies. The Österreichische Webanalyse (ÖWA Plus, Austrian Web Analytics) certifies that the website meinbezirk.at reached 33.6% of the population, which corresponds to a monthly average of 2,212,000 unique users.

Corporate structure

RMA was formed in 2009 as a 50/50 joint venture of the Styria Media Group AG and Moser Holding. Since March 2017, Georg Doppelhofer and Gerhard Fontan have formed the Management Board of Regionalmedien Austria AG. The RMA Group consists of RMA AG and the individual state companies. RMA has 82 offices in Austria, with about 800 regional employees. Editorial content and sales are managed at three levels: locally in each district, regionally in each province and nationally throughout Austria. Because of this structure advertising can be booked and tailored at the district, state and national levels, which gives flexibility in targeting. The newspapers in the RMA-group are free and are distributed to households throughout Austria. The papers are entirely funded by advertising revenue. Gross revenues of RMA in 2019 were €95.4 million. 2019 earnings before interest, taxes and depreciation (EBITDA) were €13.9 million.

Editorial policy

The editors of the newspapers throughout the Regionalmedien Austria are independent. The RMA local weekly newspapers and online portals deliver local news from the immediate environment of the reader. In addition, they report on statewide and Austria-wide news and events. Articles on topics of interest to all readers are provided under headings such as "Health", "Motor & Mobility", "Business & Career" and "Building & Living".

Media

Regionalmedien Austria AG unites a total of 129 newspapers of the brands bz-Wiener Bezirkszeitung, Bezirksblätter

Burgenland Burgenland (; ; ; Bavarian language, Austro-Bavarian: ''Burgnland''; Slovene language, Slovene: ''Gradiščanska''; ) is the easternmost and least populous Bundesland (Austria), state of Austria. It consists of two statutory city (Austria), statut ...

Lower Austria Lower Austria ( , , abbreviated LA or NÖ) is one of the nine states of Austria, located in the northeastern corner of the country. Major cities are Amstetten, Lower Austria, Amstetten, Krems an der Donau, Wiener Neustadt and Sankt Pölten, which ...

Salzburg Salzburg is the List of cities and towns in Austria, fourth-largest city in Austria. In 2020 its population was 156,852. The city lies on the Salzach, Salzach River, near the border with Germany and at the foot of the Austrian Alps, Alps moun ...

and

Tyrol Tyrol ( ; historically the Tyrole; ; ) is a historical region in the Alps of Northern Italy and western Austria. The area was historically the core of the County of Tyrol, part of the Holy Roman Empire, Austrian Empire and Austria-Hungary, f ...

, WOCHE

Carinthia Carinthia ( ; ; ) is the southernmost and least densely populated States of Austria, Austrian state, in the Eastern Alps, and is noted for its mountains and lakes. The Lake Wolayer is a mountain lake on the Carinthian side of the Carnic Main ...

and

Styria Styria ( ; ; ; ) is an Austrian Federal states of Austria, state in the southeast of the country. With an area of approximately , Styria is Austria's second largest state, after Lower Austria. It is bordered to the south by Slovenia, and cloc ...

, the cooperation partners Bezirksrundschau Oberösterreich and Regionalzeitungen

Vorarlberg Vorarlberg ( ; ; , , or ) is the westernmost States of Austria, state () of Austria. It has the second-smallest geographical area after Vienna and, although it also has the second-smallest population, it is the state with the second-highest popu ...

, as well as the monthly magazines of Regionalmedien

and "der Grazer".

Ring Media

129 local editions (marketed nationally), published weekly Wednesday-Friday: * bz-Wiener Bezirkszeitung with 23 district editions * Bezirksblätter Burgenland with 6 local Issues * Bezirksblätter Niederösterreich with 29 local Issues * Bezirksblätter Salzburg with 7 local Issues * Bezirksblätter Tirol with 12 local Issues * WOCHE Kärnten with 12 local Issues * WOCHE Steiermark with 18 local Issues * Bezirksrundschau Oberösterreich (partner) with 17 local Issues * Regionalzeitungen Vorarlberg (partner) with 5 local Issue

Magazines (not included in MA and ÖAK data for total RMA)

* der Grazer (weekly, Sunday) * Draustädter, Feldkirchner, Gailtaler, Klagenfurter, Lavanttaler, Spittaler, St. Veiter und Völkermarkter LEBEN (monthly) *Mein Sonntag (monthly)

Digital

Digital Media are: *www.meinbezirk.at *www.grazer.at *www.rmk.at *meinbezirk espresso – Nachrichten zum Swipen (App for Android and iOS) *meinbezirk ePaper (App for Android and iOS) In addition, RMA Gesundheit provides comprehensive health information with the MINI MED series of events, the magazine Hausarzt, gesund.at and minimed.at.

References

External links

Online-Portal "meinbezirk.at"Website of Regionalmedien Austria AG
{{Authority control Mass media companies of Austria Mass media in Vienna 2009 establishments in Austria Mass media companies established in 2009