Medion AG is a German

consumer electronics Consumer electronics, also known as home electronics, are electronic devices intended for everyday household use. Consumer electronics include those used for entertainment, Communication, communications, and recreation. Historically, these prod ...

company and a subsidiary of Chinese multinational technology company Lenovo. The company operates in

Europe Europe is a continent located entirely in the Northern Hemisphere and mostly in the Eastern Hemisphere. It is bordered by the Arctic Ocean to the north, the Atlantic Ocean to the west, the Mediterranean Sea to the south, and Asia to the east ...

Turkey Turkey, officially the Republic of Türkiye, is a country mainly located in Anatolia in West Asia, with a relatively small part called East Thrace in Southeast Europe. It borders the Black Sea to the north; Georgia (country), Georgia, Armen ...

, Asia-Pacific, the

United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...

and

Australia Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller isl ...

. The company's main products are

computer A computer is a machine that can be Computer programming, programmed to automatically Execution (computing), carry out sequences of arithmetic or logical operations (''computation''). Modern digital electronic computers can perform generic set ...

s and

notebook A notebook (also known as a notepad, writing pad, drawing pad, or legal pad) is a book or stack of paper pages that are often ruled and used for purposes such as note-taking, journaling or other writing, drawing, or scrapbooking and more. ...

s, but also

smartphone A smartphone is a mobile phone with advanced computing capabilities. It typically has a touchscreen interface, allowing users to access a wide range of applications and services, such as web browsing, email, and social media, as well as multi ...

tablet computer A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being computers ...

digital camera A digital camera, also called a digicam, is a camera that captures photographs in Digital data storage, digital memory. Most cameras produced today are digital, largely replacing those that capture images on photographic film or film stock. Dig ...

s, TVs,

refrigerator A refrigerator, commonly shortened to fridge, is a commercial and home appliance consisting of a thermal insulation, thermally insulated compartment and a heat pump (mechanical, electronic or chemical) that transfers heat from its inside to ...

s, toasters, and fitness equipment.

Products

Medion products in

and the

are available exclusively at Aldi and Super Billing Computers, with some products (such as DVD players) branded as ''Tevion'' ( Aldi's own brand). Some of Medion's formal laptops were sold in North America at Best Buy stores and were sold in Canada at Future Shop as Cicero Computers. In the United Kingdom, Medion products, including laptops and desktop computers, have been sold by Aldi,

Sainsbury's J Sainsbury plc, trading as Sainsbury's, is a British supermarket and the second-largest chain of supermarkets in the United Kingdom. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company was the largest UK r ...

, Somerfield, Woolworths, and

Tesco Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in the United Kingdom at its head offices in Welwyn Garden City, England. The company was founded by Jack Cohen (businessman), Sir Jack Cohen in ...

, as well as being sold directly through Medion's own Web site and various other online retailers. Medion launched Aldi Talk, also MEDIONmobile, in Germany and ALDImobile in Australia in an agreement with Aldi Stores. Medion Australia Pty Limited remains the owner of ALDIMobile. MEDION AKOYA E1210

In China, Medion products are sold under the Lenovo brand, but not all Lenovo-branded products are Medion products. In Germany, Medion has launched a

cloud gaming Cloud gaming, sometimes called gaming on demand or game streaming, is a type of Online game, online gaming that runs video games on remote Server (computing), servers and Streaming media, streams the game's output (video, sound, etc.) directly to ...

service in partnership with Gamestream in April 2020.

Sponsorship

Medion sponsored Sahara Force India through Formula One team driver Adrian Sutil in

Formula One Formula One (F1) is the highest class of worldwide racing for open-wheel single-seater formula Auto racing, racing cars sanctioned by the Fédération Internationale de l'Automobile (FIA). The FIA Formula One World Championship has been one ...

from 2007 to 2011, until Sutil left the team. In 2013, Sutil returned to Sahara Force India, and Medion returned as a sponsor. Sutil and Medion left the sport at the end of 2013.

Medion brands

Other brands used on Medion products: *Cybercom *Cybermaxx *Life *Lifetec *Micromaxx *Essenitel b *Ordissimo *ERAZER *PEAQ *QUIGG These Medion products can be recognized by the serial number starting with "MD" or "LT".

Acquisition

On 1 June 2011, the Chinese multinational Lenovo Group
LNVGY
announced plans to acquire Medion AG. Since August 2011, they have held the majority stake in Medion.

References

External links