Mavi is a Turkish brand of

denim Denim is a sturdy cotton warp-faced textile in which the weft passes under two or more Warp (weaving), warp threads. This twill weave produces a diagonal ribbing that distinguishes it from cotton duck. Denim, as it is recognized today, was f ...

and

jeans Jeans are a type of trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with the addition of copper pocket rivets added by Jacob W. Davis in 1871 and patented by ...

founded in 1991 in

Istanbul Istanbul is the List of largest cities and towns in Turkey, largest city in Turkey, constituting the country's economic, cultural, and historical heart. With Demographics of Istanbul, a population over , it is home to 18% of the Demographics ...

Turkey Turkey, officially the Republic of Türkiye, is a country mainly located in Anatolia in West Asia, with a relatively small part called East Thrace in Southeast Europe. It borders the Black Sea to the north; Georgia (country), Georgia, Armen ...

. The company manufactures jeans for both women and men, targeting a younger age group. The global operation is headquartered in Turkey, with subsidiaries in the USA, Canada,

Germany Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...

Netherlands , Terminology of the Low Countries, informally Holland, is a country in Northwestern Europe, with Caribbean Netherlands, overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Nether ...

, Russia and Australia. ''Mavi'' is a Turkish word meaning "blue".

Retail locations

Mavi has flagship stores in

New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...

Vancouver Vancouver is a major city in Western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the cit ...

Berlin Berlin ( ; ) is the Capital of Germany, capital and largest city of Germany, by both area and List of cities in Germany by population, population. With 3.7 million inhabitants, it has the List of cities in the European Union by population withi ...

Frankfurt Frankfurt am Main () is the most populous city in the States of Germany, German state of Hesse. Its 773,068 inhabitants as of 2022 make it the List of cities in Germany by population, fifth-most populous city in Germany. Located in the forela ...

Düsseldorf Düsseldorf is the capital city of North Rhine-Westphalia, the most populous state of Germany. It is the second-largest city in the state after Cologne and the List of cities in Germany with more than 100,000 inhabitants, seventh-largest city ...

Hamburg Hamburg (, ; ), officially the Free and Hanseatic City of Hamburg,. is the List of cities in Germany by population, second-largest city in Germany after Berlin and List of cities in the European Union by population within city limits, 7th-lar ...

and

Moscow Moscow is the Capital city, capital and List of cities and towns in Russia by population, largest city of Russia, standing on the Moskva (river), Moskva River in Central Russia. It has a population estimated at over 13 million residents with ...

Marketing

Celebrities who wear Mavi include

Kate Winslet Kate Elizabeth Winslet (; born 5 October 1975) is an English actress. Primarily known for her roles as headstrong and complicated women in independent films, particularly period dramas, she has received numerous accolades, including an Ac ...

and

Chelsea Clinton Chelsea Victoria Clinton (born February 27, 1980) is an American writer. She is the only child of former U.S. President Bill Clinton and Hillary Clinton, a former U.S. Secretary of State and U.S. Senator. Clinton was born in Little Rock, Ar ...

. In 2012,

Adriana Lima Adriana Lima (; born 12 June 1981) is a Brazilian model. She was a Victoria's Secret Angel from 1999 to 2018. She was the longest-running model and named "the most valuable Victoria's Secret Angel" in 2017. She is also known as a spokesmodel fo ...

signed a contract with Mavi for a marketing campaign, and sales increased 50%.

Production

The major factory of company is located in

Çerkezköy Çerkezköy is a municipality and district of Tekirdağ Province, Turkey. Its area is 86 km2, and its population is 206,829 (2022). Çerkezköy is located in inland Thrace just to the west of the outlying Istanbul districts of Çatalca and Sil ...

Tekirdağ Province Tekirdağ Province (, ) is a province and metropolitan municipality of Turkey. Its area is 6,190 km2, and its population is 1,142,451 (2022). It is located in the East Thrace region of the country, also known as European Turkey, one of only t ...

References

External links

* {{Authority control Clothing brands Jeans by brand Clothing companies of Turkey Companies based in Istanbul Clothing companies established in 1991 Turkish companies established in 1991 Turkish brands Clothing brands of Turkey Companies listed on the Istanbul Stock Exchange