Mat Franco
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Mat Franco (born May 10, 1988) is an American magician best known for his personality-driven, skill-based sleight of hand magic. He was the first magician to win ''
America's Got Talent ''America's Got Talent'' (often abbreviated as ''AGT'') is an American talent show competition, and is part of the global ''Got Talent'' franchise created by Simon Cowell. The program is produced by Fremantle (as well as distributed by) and ...
'', in the show's ninth season. Franco went on to produce and star in his own primetime TV specials on NBC, ''Mat Franco’s Got Magic''. In 2015, he created and debuted his live stage show in Las Vegas, ''Mat Franco - Magic Reinvented Nightly''. Franco is currently headlining at
The LINQ The Linq (formerly Flamingo Capri, Imperial Palace and The Quad) is a casino hotel on the Las Vegas Strip in Paradise, Nevada. It is owned and operated by Eldorado Resorts, Caesars Entertainment. It opened as the Flamingo Capri on October 30, 1 ...
Hotel + Experience at the Mat Franco Theater. In addition to winning "Best Magic Show" at the Best of Vegas Awards, Franco's live production was the top-rated magic show in Las Vegas according to Billboard.com in 2021. Mat Franco - Magic Reinvented Nightly was awarded Best Show on the Las Vegas Strip again in 2022.


Background

Franco was born in
Johnston, Rhode Island Johnston is a New England town, town in Providence County, Rhode Island, Providence County, Rhode Island, United States. The population was 29,568 at the United States Census, 2020, 2020 census. Johnston is the site of the Clemence Irons House (1 ...
. After he saw magic on TV when he was four, he begged his parents to get him a magic set. He then began performing tricks in his kindergarten class. One of his greatest influences and the first assistant was his grandmother, who used to read magic instructions to Mat when he was too young to read for himself. Franco continued studying magic as a child and performed any chance he could. When he was 12, he had saved enough money from local shows to fly to Las Vegas to study performance art with some of his idols, including
Jeff McBride Jeff McBride (born September 11, 1959), also known as "Magnus", is an American magician and magic instructor. He is known for his sleight of hand skills and specializes in the manipulation of playing cards, coins, and other small objects. His s ...
. Franco graduated from Johnston High School in 2006. He studied at the
University of Rhode Island The University of Rhode Island (URI) is a public land-grant research university with its main campus in Kingston, Rhode Island, United States. It is the flagship public research as well as the land-grant university of Rhode Island. The univer ...
, receiving a degree in Business Administration with a minor in Communication Studies.


Early career

In 2003, at age 15, Franco was invited to perform onstage at the
Riviera Hotel and Casino The Riviera (colloquially, "the Riv") was a hotel and casino on the northern Las Vegas Strip in Winchester, Nevada. It opened on April 20, 1955, and included a nine-story hotel featuring 291 rooms. The Riviera was the first skyscraper in the Las ...
in Las Vegas, as part of a show hosted by the
Society of American Magicians The Society of American Magicians (S.A.M.) is the oldest fraternal magic organization in the world. Its purpose is "to advance, elevate, and preserve magic as a performing art, to promote harmonious fellowship throughout the world of magic, and ...
called "Stars of Tomorrow". After graduating from college in 2010, Franco performed his one-man show on college campuses throughout the U.S., touring six months out of the year, for four years. He was nominated for "Fastest Rising Star" in 2012, and in 2013 was awarded "Best College Performer" by ''Campus Activities Magazine'' (based in
Prosperity, South Carolina Prosperity is a town in Newberry County, South Carolina, United States. The population was 1,178 at the 2020 U.S. census. History Before being named Prosperity, the area was called Frog Level due to its low-lying location and large numbers of ...
) in their Reader's Choice Awards. He would frequently return to the University of Rhode Island, his alma mater, to perform at student orientations. Franco was always encouraged by his grandmother, Eleanor Campellone, who told an interviewer, "His mother was always working and he couldn't show her everything -- look mom, look mom. So the grandma was there and I had all the time in the world. I'd spend hours watching his tricks."


''America's Got Talent''

In 2014/2015, Franco achieved mainstream success as the winner of ''
America's Got Talent ''America's Got Talent'' (often abbreviated as ''AGT'') is an American talent show competition, and is part of the global ''Got Talent'' franchise created by Simon Cowell. The program is produced by Fremantle (as well as distributed by) and ...
''.


''AGT'' appearances

* June 17, 2014: Audition – In Los Angeles, during Episode 904, Franco used
card manipulation Card manipulation, commonly known as card magic, is the branch of magic that deals with creating effects using sleight of hand techniques involving playing cards. Card manipulation is often used in magical performances, especially in close-up, ...
to impress the judges (
Howard Stern Howard Allan Stern (born January 12, 1954) is an American broadcaster and media personality. He is best known for his radio show, ''The Howard Stern Show'', which gained popularity when it was nationally syndicated on terrestrial radio from 1 ...
,
Heidi Klum Heidi Klum (; born 1 June 1973) is a German and American model, television personality, producer, and businesswoman. She appeared on the cover of the ''Sports Illustrated Swimsuit Issue'' in 1998 and was the first German model to become a Vict ...
,
Mel B Melanie Janine Brown, Order of the British Empire, MBE (born 29 May 1975), commonly known as Mel B or Melanie B, is an English singer, songwriter, television personality, and actress. She rose to fame in the mid 1990s as a member of the Pop mus ...
and
Howie Mandel Howard Michael Mandel (born November 29, 1955) is a Canadian comedian, television personality, actor, and producer. Mandel is known for voicing Gizmo in the 1984 film ''Gremlins'' and the 1990 sequel ''Gremlins 2: The New Batch'', playing rowd ...
). With a shuffled deck of cards he told a story that he wrote about America's Got Talent. (The audition was recorded in April in the Dolby Theatre in Los Angeles.) And got a standing ovation. * July 22, 2014: Judgment Week – In Episode 907, Franco performed a visual interactive card trick where he painted a picture of Howie Mandel on the Judges' desk, using just a deck of cards. This performance earned four Yes votes again. * August 5, 2014: Quarterfinals – Franco appeared in Episode 911 and used Heidi Klum as his assistant. His tricks with fire and with disappearing and reappearing cards earned him four Yes votes and standing ovations. * August 6, 2014: Quarterfinals – In Episode 912 in New York, Franco was one among five acts to proceed to the Semifinals. * September 2, 2014: Semifinals – In Episode 919, Franco was one of twelve acts competing for six opportunities in the Top 12 Finals. After having Howie, Howard, and Heidi choose three random cards (6, 4, and 2), he borrowed Mel B's phone; dropped it into liquid; vanished the phone using a hair dryer; and then moved into the middle of the audience at
Radio City Music Hall Radio City Music Hall (also known as Radio City) is an entertainment venue and Theater (structure), theater at 1260 Sixth Avenue (Manhattan), Avenue of the Americas, within Rockefeller Center, in the Midtown Manhattan neighborhood of New York C ...
to cut open seat #642, revealing Mel's phone inside the seat cushion. * September 3, 2014: Semifinals – In episode 920, Franco was Voted through to the Top 12. * September 9, 2014: Top 12 – In episode 921, Franco performed an interactive trick with the live audience, including the judges, and even the home viewers. He had everyone at home select a card, and using cannon, was able to get the selected card stuck to the ceiling at Radio City Music Hall. * September 10, 2014: Top 12 Results – in episode 922, Franco was voted through to the Finals, and was declared the last magician standing in the competition. * September 16, 2014: Finals – In the finale, each performer had to do a reprise of a previous performance. Franco chose to do a twist on his audition, by doing a version of
cups and balls The cups and balls is a performance of magic with innumerable adaptations. Street gambling variations performed by conmen were known as Bunco Booths. A typical cups and balls routine includes many of the most fundamental effects of magic: the ...
, accompanied by another story that he wrote about the judges. Later on in the episode, Franco performed a large scale trick which included a "human deck" of cards, which consisted of 52 random audience members that Nick Cannon chose, and brought on stage. * September 17, 2014: Finals Results – Franco appeared as one of six finalists at
Radio City Music Hall Radio City Music Hall (also known as Radio City) is an entertainment venue and Theater (structure), theater at 1260 Sixth Avenue (Manhattan), Avenue of the Americas, within Rockefeller Center, in the Midtown Manhattan neighborhood of New York C ...
in New York City. The show, in which Franco used
Rosie O'Donnell Roseann O'Donnell (born March 21, 1962) is an American talk show host, comedian, and actress. She began her comedy career as a teenager and received her breakthrough on the television series ''Star Search'' in 1984. After a series of television ...
and Howard Stern as assistants, aired on television on September 17. At the conclusion of the finale, Franco was announced as the winner. After winning season 9 in 2014, Franco was the first guest performer to appear on the tenth season. He also made a second guest appearance later that season for another performance on the finale episode in 2015. Franco returned for guest performances in 2016 and 2017. Later that year, Franco created a Holiday-themed performance for the AGT Christmas Special. In the
season 15 A season is a division of the year based on changes in weather, ecology, and the number of daylight hours in a given region. On Earth, seasons are the result of the axial parallelism of Earth's axial tilt, tilted orbit around the Sun. In temperat ...
finale, Franco appeared in a comedic segment in which he taught
Terry Crews Terry Alan Crews (born July 30, 1968) is an American actor, television host, and former professional American football, football player. He played Julius Rock in the UPN/The CW Television Network, CW sitcom ''Everybody Hates Chris'', which air ...
how to perform magic. That same season, Franco appeared on the show with a special “socially distanced” performance. In 2021, Franco appeared on the
season 16 A season is a division of the year based on changes in weather, ecology, and the number of daylight hours in a given region. On Earth, seasons are the result of the axial parallelism of Earth's tilted orbit around the Sun. In temperate and polar ...
Finale episode for a special collaborative performance with Dustin Tavella, who went on to win that season. Most recently, Franco was a featured guest on the finale episode of '' America's Got Talent: All-Stars'' in 2023.


Reception

Since Franco's Las Vegas show opening in 2015, it has raked in a slew of accolades and awards including "Best Magic Show" "Best Performance Venue" "Best Production Show" in the Best of Las Vegas Awards sponsored by the Las Vegas Review Journal. As of 2020, Franco's live production show rates highest (average 4.8 / 5 stars) among all magic shows in Las Vegas according to user reviews on the largest Las Vegas ticketing broker, Vegas.com, as well as Yelp and Trip Advisor. The ''
Las Vegas Review-Journal The ''Las Vegas Review-Journal'' is a daily subscription newspaper published in Las Vegas, Nevada, since 1909. It is the largest circulating daily newspaper in Nevada and one of two daily newspapers in the Las Vegas area. The ''Review-Journal' ...
'' wrote of Franco's stint on ''America's Got Talent'': "Franco did a crafty job of customizing his prediction-based, sleight-of-hand magic to make maximum use of ''Talent'' judges Howard Stern and Mel B. And he displayed a personality and sense of humor that other magicians were not able to convey in their limited camera time." It's been said that Franco "specializes in creating customized, interactive presentations for his audiences that allow for spontaneity and improvisation. For Mat, magic isn't about 'tricking' or 'fooling' the audience; it's about connecting with people and bringing smiles to their faces."


Career

Franco began headlining in Las Vegas at LINQ Hotel & Casino on August 5, 2015. The show is titled "Mat Franco: Magic Reinvented Nightly". By 2016 the show was named "Best Magic Show in Las Vegas" by the Las Vegas Review Journal. Franco has made numerous guest appearances on talk shows, including The Ellen DeGeneres Show, Access Hollywood, and The Today Show. Franco returned to Radio City Music Hall as the featured guest performer on ''America's Got Talent'' for the first live broadcast of the show's tenth season (August 12, 2015). He later returned for the season finale. Franco starred in his own two-hour magic TV special titled ''Mat Franco's Got Magic'' that aired on NBC on September 17, and December 9, 2015. Franco started to actively post his tricks on his YouTube channel in April 2015. He currently has over 200,000 subscribers to his channel. In 2016, his Vegas show was awarded "Best Show" on the Las Vegas Strip in the "Las Vegas Weekly Readers' Choice Awards". In February 2017, Mat Franco returned to his alma mater University of Rhode Island for a show celebrating the university's 125th anniversary. On July 10, 2017, the LINQ officially renamed the theater the "Mat Franco Theater" and the city of Las Vegas presented Franco with a key to the Las Vegas Strip and declared July 10 "Mat Franco Day." In 2020, Caesars Entertainment announced signing new deal with Franco, including a 5-year extension of his residency show "Mat Franco - Magic Reinvented Nightly" at the LINQ Hotel + Experience.


References


External links


Official websiteOfficial NBC biography
{{DEFAULTSORT:Franco, Mat 1988 births Living people America's Got Talent winners American magicians University of Rhode Island alumni