Marsha Collier

Marsha Collier (born in New York City) is an author, radio personality, podcast host, and educator specializing in technology, Internet marketing, and E-commerce.

Early career

Before her online career began, Collier owned and operated her own marketing and advertising firm, The Collier Company, and won numerous awards including “Small Businessperson of the Year” accolades from several organizations.

In 2003, her book ''Starting an eBay Business For Dummies'' appeared on the BusinessWeek list of best-selling paperback business books. In December 2011, her book ''Ultimate Online Customer Service Guide: How to Connect with Your Customers to Sell More'' ranked #4 among "What Corporate America Is Reading." By 2013, her book ''eBay For Dummies'' was one of the best sellers on the topic. As of 2016, with over 1 million copies of her books in print, she was the all-time best selling eBay author. She hosts the ''Computer and Technology'' ''Radio'' podcast with broadcaster Mark Cohen.

eBay and eCommerce

Collier started her eBay career during the site's nascent years, becoming one of the site's first successful sellers. From there, Collier became an eBay Top Rated Seller., and later, decided to co-author the first edition of ''eBay For Dummies'', which was published in 1999. Collier co-authored the first edition with Roland Woerner and Stephanie Becker, and became the sole author of the series, beginning with the second edition. The series is currently in its tenth edition.

In 2001, Collier expanded the eponymous series to reach individuals interested in making eBay their full-time profession, ''Starting an eBay Business For Dummies''. The series is currently in its fourth edition. Soon after, Collier went on to teach at eBay University as an instructor.

In 2003, her book ''Starting an eBay Business For Dummies'' appeared on the BusinessWeek list of best-selling paperback business books.

In December 2005, Collier hosted the Public Broadcasting Service (PBS) Public television program ''Making Your Fortune Online'', a complete guide to starting and operating an online business. The two-hour program, shot in front of a live studio audience in San Francisco, was a full seminar on conceiving a business idea, finding products or services to sell, finding the best sites for your products, and understanding the legal, operational and tax issues related to having a successful online business.

In 2008, Collier was named one of 20 iCitizens in the book ''The Open Brand: When Push Comes to Pull in a Web-Made World'' by Kelly Mooney. That same year, she gave the luncheon keynote at the Online Market World conference in San Francisco.

In December 2011, her book ''Ultimate Online Customer Service Guide: How to Connect with Your Customers to Sell More'' ranked #4 among "What Corporate America Is Reading."

By 2013, her book ''eBay For Dummies'' was one of the best sellers on the topic. As of 2016, with over 1 million copies of her books in print, she was the all-time best selling eBay author. She hosts the ''Computer and Technology'' ''Radio'' podcast with broadcaster Mark Cohen.

Journalism

In 2014, Collier was a columnist with American Express OPEN. She is also on the board of advisors for Buysafe, a bonding service for online sellers. She also wrote about business trends for American Express, Social Business for IBM, Pitney Bowes and multiple features on Entrepreneur.

Podcast

Collier co-hosts a podcast, ''Marsha Collier & Marc Cohen Techradio'' with former KABC journalist Marc Cohen, which they have run since 2008

Public Speaking

Collier has spoken at universities and conferences translating the use of social media into social commerce, including:

Trust In Tech Symposium 2019
Trust without borders London (2019)
* 140 Character Conference Los Angeles (2016) and London (2009)
* Parallels Cloud Summit Keynote (2012)
* eBay Radio Party & Conference (2011, 2013, 2014, 2015)
* SXSW 2013: Real Talk: The Social Customer Service Shift
* Retail Global 2014
* IBM Social Business Futurists Insights Series 3-minute YouTube video (2015)
* Blogworld (2009, 2010, and 2011)
*PayPal x Innovate 2009
*iCitizen (2008)

Accolades

She has also been named in online lists:
*ICMI's Top 50 Contact Center Thought Leaders on Twitter (2014, 2015, 2016, 2017, 2018)
* Brand Quarterly Magazine: 50 Marketing Leaders Over 50 2014, 2015
* Scott Goodson in Forbes: Must-Follow Marketing Minds On Twitter 2014
* Huffington Post: 100 Must Follow On Twitter 2014
* Social Marketing 2016: Top 100 Influencers and Brands
* Content Marketing 2017: Top 200 Global Influencers
* Top 100 Most Social Customer Services Pros on Twitter

Bibliography

Books

* ''eBay For Dummies'' 1999, 2000, 2002, 2004, 2006, 2009, 2012, 2014, 2016, 2020
* ''Twitter and Facebook For Seniors For Dummies'' 2010, 2014
* ''eBay Business All-in-One for Dummies'' 2006, 2007, 2009, 2013, 2018
* ''Facebook, Twitter & Instagram for Seniors (For Dummies)'' 2018
* ''Social Media Commerce For Dummies'' 2012
* ''Facebook fúr Senioren Fúr Dummies'' (Germany) 2012
* ''The Ultimate Online Customer Service Guide: How to Connect with your Customers to Sell More'' 2011 (Audible 2012)
* ''Facebook fúr Senioren Fúr Dummies'' (Germany) 2012
* ''AARP Facebook: Tech To Connect'' 2012
* ''eBay For Seniors For Dummies'' 2009
* ''Making Money on eBay For Dummies'' (Pocket Edition) 2009
* ''eBay PowerSeller Business Practices For Dummies'' 2008
* ''eBay Timesaving Techniques For Dummies'' 2004
* ''eBay Listings That Sell For Dummies'' 2006
* ''Starting an eBay Business For Dummies'' 2001, 2004, 2011
* ''Starting an E-Bay Business for Dummies'' (Playaway Audio) 2009
* ''PayPal For Dummies'' (forward) 2005
* ''eBay Bargain Shopping For Dummies'' 2003
* ''Santa Shops on eBay'' 2006
* ''eBay Para Dummies'' (Spanish) 2004
* ''eBay-Schnappchen Fur Dummies'' (German) 2004
* ''Mein eBay-Shop'' (German) 2005
* 开创你的eBay商务 玛莎•科莉尔，，，美国 (Chinese) 2007
* ''eBay Pour Les Nuls'' (French) 2006
* ''eBay Per Negati'' (Italian) 2008
* ''eBay For Dummies'' adapted for Australia 2006
* ''eBay For Canadians For Dummies'' 2006, 2008
* ''Starting an eBay Business For Canadians For Dummies'' 2006, 2008
* ''eBay.co.uk For Dummies'' 2006, 2008
* ''Starting a Business on eBay.co.uk for Dummies'' 2006, 2008
* ''eBay.co.uk Business All-in-One for Dummies'' 2009
* ''The Internet GigaBook For Dummies'' (Co-Author) 2004

References

External links

Marsha Collier's Blog
*
Portland State University 2011PayPal Innovate 2010Singapore Infocomm 2016Huawei Trust In Tech Symposium

{{DEFAULTSORT:Collier, Marsha
Year of birth missing (living people)
Living people
Writers from New York (state)
American educators
American finance and investment writers