Mark McKinnon
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Mark David McKinnon (born May 5, 1955) is an American
political advisor Political consulting is a form of consulting that consists primarily of advising and assisting political campaigns. Although the most important role of political consultants is arguably the development and production of mass media (largely televisi ...
, reform advocate, media columnist, and television producer. He was the chief media advisor to five successful presidential primary and general election campaigns, and is a co-founder of
No Labels No Labels is an Politics of the United States, American political organization whose stated mission is to support centrism and Bipartisanship in United States politics, bipartisanship through what it calls the "commonsense majority". No Labels w ...
, an organization dedicated to bipartisanship and political problem solving. He served as vice chairman of Public Strategies, Inc., which was acquired by the international communications consultancy Hill & Knowlton Strategies, and was president of Maverick Media. McKinnon is the co-creator, co-executive producer, and co-host of Showtime's '' The Circus: Inside the Greatest Political Show on Earth'' and consulted on the
HBO Home Box Office (HBO) is an American pay television service, which is the flagship property of namesake parent-subsidiary Home Box Office, Inc., itself a unit owned by Warner Bros. Discovery. The overall Home Box Office business unit is based a ...
series '' The Newsroom'' and
Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
's ''
House of Cards A house of cards (also known as a card tower or card castle) is a structure created by stacking playing cards on top of each other, often in the shape of a pyramid. "House of cards" is also an expression that dates back to 1645 meaning a struc ...
''. He was a regular columnist for ''
The Daily Beast ''The Daily Beast'' is an American news website focused on politics, media, and pop culture. Founded in 2008, the website is owned by IAC Inc. It has been characterized as a "high-end tabloid" by Noah Shachtman, the site's editor-in-chief ...
'' and ''
The Daily Telegraph ''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a British daily broadsheet conservative newspaper published in London by Telegraph Media Group and distributed in the United Kingdom and internationally. It was found ...
'' (London). McKinnon has worked for many causes, companies and candidates, including former president
George W. Bush George Walker Bush (born July 6, 1946) is an American politician and businessman who was the 43rd president of the United States from 2001 to 2009. A member of the Bush family and the Republican Party (United States), Republican Party, he i ...
, Senator
John McCain John Sidney McCain III (August 29, 1936 – August 25, 2018) was an American statesman and United States Navy, naval officer who represented the Arizona, state of Arizona in United States Congress, Congress for over 35 years, first as ...
, Texas governor
Ann Richards Dorothy Ann Richards (née Willis; September 1, 1933 – September 13, 2006) was an American politician who served as the 45th governor of Texas from 1991 to 1995. A Democrat, she first came to national attention as the Texas State Treasurer, ...
, Congressman Charlie Wilson, and musician and philanthropist
Bono Paul David Hewson (born 10 May 1960), known by the nickname Bono ( ), is an Irish singer-songwriter and activist. He is a founding member, the lead vocalist, and primary lyricist of the rock band U2. Bono is known for his impassioned voca ...
. He has served on the boards of numerous organizations dedicated to reforming the influence of money in politics. McKinnon was on the advisory board of Americans Elect, a defunct political organization known primarily for its efforts to stage a national online primary for the
2012 United States presidential election United States presidential election, Presidential elections were held in the United States on November 6, 2012. Incumbent Democratic Party (United States), Democratic President Barack Obama and his running mate, incumbent Vice President Joe Bi ...
. In 2014, McKinnon launched
Mayday PAC Mayday PAC is an American crowd-funded non-partisan Super PAC created by Harvard Law School professor and activist Lawrence Lessig. Its purpose is to help elect candidates to the Congress to pass campaign finance reform. It is notable for raisin ...
to force ethics reform in the
United States Congress The United States Congress is the legislature, legislative branch of the federal government of the United States. It is a Bicameralism, bicameral legislature, including a Lower house, lower body, the United States House of Representatives, ...
, along with Harvard Professor Larry Lessig—who would later run for president on a related push for ethics and campaign finance reform—and tech moguls
Steve Wozniak Stephen Gary Wozniak (; born August 11, 1950), also known by his nickname Woz, is an American technology entrepreneur, electrical engineer, computer programmer, philanthropist, and inventor. In 1976, he co-founded Apple Inc., Apple Computer with ...
, Fred Wilson,
Peter Thiel Peter Andreas Thiel (; born 11 October 1967) is an American entrepreneur, venture capitalist, and political activist. A co-founder of PayPal, Palantir Technologies, and Founders Fund, he was the first outside investor in Facebook. According ...
, and
Reid Hoffman Reid Garrett Hoffman (born August 5, 1967) is an American internet entrepreneur, venture capitalist, podcaster, and author. Hoffman is the co-founder and former executive chairman of LinkedIn, a business-oriented social network used primarily ...
. McKinnon and Julian Castro served as co-chairs of Southerners for the Freedom to Marry, before ''
Obergefell v. Hodges ''Obergefell v. Hodges'', ( ), is a landmark decision of the United States Supreme Court which ruled that the fundamental right to marry is guaranteed to same-sex couples by both the Due Process Clause and the Equal Protection Clause of th ...
'' affirmed that the fundamental right to marry is guaranteed to same-sex couples. He currently serves on the boards of Take Back Our Republic and the Austin Film Society, and is a member of the
George Foster Peabody Award The George Foster Peabody Awards (or simply Peabody Awards or the Peabodys) program, named for the American businessman and philanthropist George Peabody, honor what are described as the most powerful, enlightening, and invigorating stories in ...
s board of jurors as well as the Advisory Council of Represent.Us, a
nonpartisan Nonpartisan or non-partisan may refer to: __NOTOC__ General political concepts * Nonpartisanship, also known as Nonpartisanism, co-operation without reference to political parties * Non-partisan democracy, an election with no official recognition ...
anti-corruption organization.


Career


Early career

Mark McKinnon was born in
Boulder, Colorado Boulder is a List of municipalities in Colorado#Home rule municipality, home rule city in Boulder County, Colorado, United States, and its county seat. With a population of 108,250 at the 2020 United States census, 2020 census, it is the most ...
, and was raised in
Denver Denver ( ) is a List of municipalities in Colorado#Consolidated city and county, consolidated city and county, the List of capitals in the United States, capital and List of municipalities in Colorado, most populous city of the U.S. state of ...
. He performed in a band called Daybreak and, following his junior year, dropped out of high school and hitchhiked to
Nashville, Tennessee Nashville, often known as Music City, is the capital and List of municipalities in Tennessee, most populous city in the U.S. state of Tennessee. It is the county seat, seat of Davidson County, Tennessee, Davidson County in Middle Tennessee, locat ...
. There he began his career as a songwriter and worked alongside
Kris Kristofferson Kristoffer Kristofferson (June 22, 1936 – September 28, 2024) was an American singer, songwriter, and actor. He was a pioneering figure in the outlaw country movement of the 1970s, moving away from the polished Nashville sound and toward a m ...
. McKinnon returned to Denver to complete high school, then made his way back to Nashville to continue pursuing music. He was named the "New Folk" winner at the 1975 Kerrville Folk Festival. In 1976, McKinnon moved to
Austin, Texas Austin ( ) is the List of capitals in the United States, capital city of the U.S. state of Texas. It is the county seat and most populous city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and W ...
, where he earned a living as a musician. McKinnon enrolled at the
University of Texas at Austin The University of Texas at Austin (UT Austin, UT, or Texas) is a public university, public research university in Austin, Texas, United States. Founded in 1883, it is the flagship institution of the University of Texas System. With 53,082 stud ...
and served as editor of the student newspaper ''
The Daily Texan ''The Daily Texan'' is the student newspaper of the University of Texas at Austin. It is one of the largest college newspapers in the United States, with a daily circulation of roughly 12,000 during the fall and spring semesters, and is among th ...
'' during 1980–1981. While working for the newspaper, he was jailed briefly on a
First Amendment First most commonly refers to: * First, the ordinal form of the number 1 First or 1st may also refer to: Acronyms * Faint Images of the Radio Sky at Twenty-Centimeters, an astronomical survey carried out by the Very Large Array * Far Infrared a ...
issue after refusing to provide to police unpublished photographs of an Iranian student protest. During this period he also investigated
Child prostitution Child prostitution is prostitution involving a child, and it is a form of commercial sexual exploitation of children. The term normally refers to prostitution of a minor, or person under the legal age of consent. In most jurisdictions, child ...
rings he alleged operated within
Texas Texas ( , ; or ) is the most populous U.S. state, state in the South Central United States, South Central region of the United States. It borders Louisiana to the east, Arkansas to the northeast, Oklahoma to the north, New Mexico to the we ...
, discussing his findings on the public access TV show,
Alternative Views ''Alternative Views'' was one of the longest running public-access television cable TV programs in the United States. Produced in Austin, Texas in 1978, it produced 563 hour-long programs featuring news, interviews and opinion pieces from a progre ...
. He left the university before completing his undergraduate work.


Democratic campaigns

McKinnon's first political campaign experience was volunteering for then Texas State Senator
Lloyd Doggett Lloyd Alton Doggett II (born October 6, 1946) is an American lawyer and politician serving as a U.S. representative from Texas since 1995. A member of the Democratic Party, Doggett was a member of the Texas Senate from 1973 to 1985 and a just ...
's 1984 U.S. Senate campaign, where he worked with James Carville and
Paul Begala Paul Edward Begala (born May 12, 1961) is an American political consultant and political commentator, best known as the former advisor to President Bill Clinton. Begala was a chief strategist for the 1992 Clinton-Gore campaign, which carried 33 ...
, who promoted McKinnon to the role of press secretary. McKinnon then worked for former Texas Governor Mark White during his 1985–1986 re-election campaign, followed by former Louisiana Governor Buddy Roemer's campaign in 1987. In the late-1980s, he went to work for the New York-based international political media consulting company Sawyer Miller Group. After returning to Texas, McKinnon joined the firm Public Strategies, Inc. in 1990, serving as its vice chairman beginning in 1991. He spent the next several years working on many Texas Democratic winning campaigns, including those of Governor
Ann Richards Dorothy Ann Richards (née Willis; September 1, 1933 – September 13, 2006) was an American politician who served as the 45th governor of Texas from 1991 to 1995. A Democrat, she first came to national attention as the Texas State Treasurer, ...
(1990), former Houston Mayor
Bob Lanier Robert Jerry Lanier Jr. (September 10, 1948 – May 10, 2022) was an American professional basketball player. He played center (basketball), center for the Detroit Pistons and the Milwaukee Bucks of the National Basketball Association (NBA). L ...
(2001), and the Congressman Charlie Wilson. In 1994, McKinnon worked on Bob Bullock's re-election campaign for
Lieutenant Governor of Texas The lieutenant governor of Texas is the second-highest executive officer, executive office in the government of Texas, a state in the United States, U.S. It is the second most powerful post in Texas government because its occupant controls the wor ...
. In 1996, he announced that he was shifting gears and leaving partisan politics. In his ''
Texas Monthly ''Texas Monthly'' (stylized as ''TexasMonthly'') is a monthly American magazine headquartered in Downtown Austin, Texas. Founded in 1973 by Michael R. Levy, ''Texas Monthly'' chronicles life in contemporary Texas, writing on politics, the Natura ...
'' article entitled "The Spin Doctor Is Out", McKinnon wrote that he "won't miss desperate candidates, manic campaign managers and last-minute attack and response ads".


Work for George W. Bush

McKinnon returned to politics after meeting then Governor
George W. Bush George Walker Bush (born July 6, 1946) is an American politician and businessman who was the 43rd president of the United States from 2001 to 2009. A member of the Bush family and the Republican Party (United States), Republican Party, he i ...
at a dinner at the governor's mansion. Following this encounter, McKinnon and Bush developed a personal relationship. According to Karl Rove, "Bush and McKinnon clicked from moment one. In a bow to McKinnon's cool image, Bush dubbed him 'M-Kat. Of his relationship with Bush, McKinnon said, "We had a personal relationship before we had a professional relationship. And when Texas' Democratic lieutenant governor Bob Bullock endorsed Bush over the Democratic gubernatorial nominee — his own god-son — well that's when I crossed the bridge. But it was not an easy decision." During a ''Frontline'' interview describing the former president's ascendance into the national political arena, McKinnon said, "Governor Bush was doing some things that really got my attention. He was talking about education reform. He was talking about immigration reform. He was talking about issues that had typically been Democratic issues. He was talking about them in a really compassionate way." McKinnon said that he was particularly "impressed with how he'd gotten ahead of the Republican Party". After being recommended to Bush by Bullock, McKinnon led the advertising and media team for Bush's gubernatorial campaign in 1998. That same year, he became president of Maverick Media, which was created for the purpose of electing Bush as president. He worked on Bush's first presidential campaign as the chief media advisor, directing the advertising effort in 2000, a role he would reprise in the 2004 elections. President Bush appointed McKinnon to serve as a member of the
Broadcasting Board of Governors The United States Agency for Global Media (USAGM), known as the Broadcasting Board of Governors (BBG) from 1994 to 2018, is an independent agency of the United States government that broadcasts news and information for regions of the world wi ...
, the independent, autonomous entity responsible for all U.S. government sponsored, non-military, international broadcasting.


Work for John McCain

McKinnon began serving as the principal media advisor for Senator McCain's presidential bid for the Republican primaries in January, 2007, but decided to leave the campaign on May 21, 2008. Explaining his decision, McKinnon said that he preferred not to campaign against Illinois Senator
Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
, the presumptive Democratic Party nominee for president because Obama's election "would send a great message to the country and the world." In leaving his advisory role, McKinnon said he preferred to be a "fan, friend, and cheerleader" for McCain's campaign, but preferred not to be the "tip of the spear in attacking him bama" On August 27, 2008, the ''
Dallas Morning News ''The Dallas Morning News'' is a daily newspaper serving the Dallas–Fort Worth area of Texas, with an average print circulation in 2022 of 65,369. It was founded on October 1, 1885, by Alfred Horatio Belo as a satellite publication of the ' ...
'' reported that McKinnon helped
Cindy McCain Cindy Lou McCain (; born May 20, 1954) is an American diplomat, businesswoman, and humanitarian who is the executive director of the World Food Programme. McCain previously served as List of ambassadors of the United States to the United Nation ...
in her preparation for her GOP convention speech. At this time McKinnon clarified that he was not returning to his role as media advisor to the McCain campaign, but that he was instead helping the McCains out of his "friendship" to them. According to Rory O'Connor from ''
The Huffington Post ''HuffPost'' (''The Huffington Post'' until 2017, itself often abbreviated as ''HPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and covers p ...
'', McKinnon felt that he was keeping true to his pledge in not attacking Obama by only "acting as a facilitator to help with Cindy's speech. That means helping to identify speechwriters, Mari Will and
Lionel Chetwynd Lionel Chetwynd (born January 29, 1940) is a British-American screenwriter, director and producer. Life and career Lionel Chetwynd was born to a Jewish family in Hackney, London, the son of Betty (née Dion) and Peter Chetwynd. His family move ...
, and working with them and Cindy on the speech." O'Connor also noted that McKinnon said that he was not helping the McCain campaign with advertising. Although it was also reported by '' Vanity Fair'' that McKinnon had returned to the McCain campaign to prepare
Sarah Palin Sarah Louise Palin (; Heath; born February 11, 1964) is an American politician, commentator, and author who served as the ninth governor of Alaska from 2006 until her resignation in 2009. She was the 2008 Republican vice presidential nomi ...
for the United States vice-presidential debate, 2008, in their book ''
Game Change ''Game Change: Obama and the Clintons, McCain and Palin, and the Race of a Lifetime'' is a book by political journalists John Heilemann and Mark Halperin about the 2008 United States presidential election. Released on January 11, 2010, it was ...
'' (2010), journalists John Heilemann and
Mark Halperin Mark Evan Halperin (born January 11, 1965)Mark Halperin. ''Contemporary Authors Online''. Detroit: Gale, 2010. Gale Biography In Context. is an American journalist, television cable host, political commentator and founder of the interactive medi ...
suggest that McKinnon was extremely reluctant to help coach Palin for the debate. According to the duo, "(Rick) Davis had pleaded with Mark McKinnon, who had decided to sit out the general election because he wanted no part of flaying Obama, to ride to their rescue; he agreed, but just for that one night." In ''Game Change'', it is reported that McKinnon was not impressed with Palin's performance during the run-through before the debate. When one of McCain's campaign advisors asked him what he thought about Palin's practice runs, McKinnon replied "Oh.My.God."


Media career and political reform efforts

McKinnon developed the show concept, co-created, co-hosts, and serves as co-executive producer of Showtime's real-time political documentary series, ''The Circus: Inside the Greatest Political Show on Earth''. He also served as a consultant for the political drama television series, '' The Newsroom'' (
HBO Home Box Office (HBO) is an American pay television service, which is the flagship property of namesake parent-subsidiary Home Box Office, Inc., itself a unit owned by Warner Bros. Discovery. The overall Home Box Office business unit is based a ...
) and ''
House of Cards A house of cards (also known as a card tower or card castle) is a structure created by stacking playing cards on top of each other, often in the shape of a pyramid. "House of cards" is also an expression that dates back to 1645 meaning a struc ...
'' (
Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
). McKinnon has been a regular columnist for ''
The Daily Beast ''The Daily Beast'' is an American news website focused on politics, media, and pop culture. Founded in 2008, the website is owned by IAC Inc. It has been characterized as a "high-end tabloid" by Noah Shachtman, the site's editor-in-chief ...
'' and ''
The Daily Telegraph ''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a British daily broadsheet conservative newspaper published in London by Telegraph Media Group and distributed in the United Kingdom and internationally. It was found ...
'' (London). He was a fellow at the John F. Kennedy School of Government at
Harvard University Harvard University is a Private university, private Ivy League research university in Cambridge, Massachusetts, United States. Founded in 1636 and named for its first benefactor, the History of the Puritans in North America, Puritan clergyma ...
's
Shorenstein Center on Media, Politics and Public Policy The Shorenstein Center on Media, Politics and Public Policy is a Harvard Kennedy School research center that explores the intersection and impact of media, politics and public policy in theory and practice. Among other activities, the center or ...
(2007, 2011) and the
Harvard Institute of Politics The Institute of Politics (IOP) is an institute of Harvard Kennedy School at Harvard University that was created to serve as a living memorial to President John F. Kennedy and to inspire Harvard undergraduates to consider careers in politics and ...
(2012). In addition to Harvard, McKinnon has lectured at the Lyndon B. Johnson School of Public Affairs at the University of Texas at Austin. He currently serves on the advisory board for the Austin Film Society. McKinnon has also dedicated much effort toward political reform. He is a co-founder of the bi-partisan organization
No Labels No Labels is an Politics of the United States, American political organization whose stated mission is to support centrism and Bipartisanship in United States politics, bipartisanship through what it calls the "commonsense majority". No Labels w ...
, which advocates nonpartisan solutions to political and social problems. He has served on the boards of non-profit organizations countering the influence of money in politics, including CounterPAC,
Mayday PAC Mayday PAC is an American crowd-funded non-partisan Super PAC created by Harvard Law School professor and activist Lawrence Lessig. Its purpose is to help elect candidates to the Congress to pass campaign finance reform. It is notable for raisin ...
, and Take Back Our Republic. He co-chaired for Arts+Labs and served on the boards of the
Livestrong Foundation The Livestrong Foundation is a United States nonprofit organization that provides support for people affected by cancer. The foundation, based in Austin, Texas, was established in 1997 by cancer survivor and former professional road racing ...
and Change Congress, an organization dedicated to campaign finance reform. Following
Lance Armstrong Lance Edward Armstrong (''né'' Gunderson; born September 18, 1971) is an American former professional road bicycle racing, road racing cyclist. He achieved international fame for winning the Tour de France a record seven consecutive times fro ...
's admission to doping, McKinnon felt "betrayed" by Armstrong and supported the board's effort to distance the organization from its founder. McKinnon helped lead the effort to overturn the United States' same-sex marriage ban by serving as co-chair of Southerners for the Freedom to Marry, alongside Julian Castro. In 2013, he was a signatory to an amicus curiae brief submitted to the Supreme Court in support of same-sex marriage during the ''
Hollingsworth v. Perry ''Hollingsworth v. Perry'' was a series of United States federal court cases that reinstated same-sex marriage in the state of California. The case began in 2009 in the U.S. District Court for the Northern District of California, which found that ...
'' case.


Personal life

McKinnon is a two-time
Ironman Triathlon An Ironman Triathlon is one of a series of long-distance triathlon races organized by the World Triathlon Corporation (WTC), consisting of a swim, a bicycle ride and a marathon run completed in that order, a total of . It is widely consid ...
finisher and an avid bicyclist.Bicycling: * * He has a tattoo on his right arm of the number "40," in remembrance of the NFL football player and US soldier,
Pat Tillman Patrick Daniel Tillman Jr. (November6, 1976– April22, 2004) was an American professional American football, football player for the Arizona Cardinals of the National Football League (NFL) who left his sports career and enlisted in the United ...
, who was killed by friendly fire in Afghanistan. He met his wife Annie before he could drive; they now have two grown daughters.


References


External links

* * {{DEFAULTSORT:McKinnon, Mark 1955 births Living people American political consultants Harvard Institute of Politics People from Austin, Texas Businesspeople from Boulder, Colorado Businesspeople from Denver Texas Democrats Texas Republicans University of Texas at Austin alumni