Making Friends And Influencing People
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"Making Friends and Influencing People" is the third episode of the second season of the American television series ''
Agents of S.H.I.E.L.D. ''Marvel's Agents of S.H.I.E.L.D.'' is an American television series created by Joss Whedon, Jed Whedon, and Maurissa Tancharoen for ABC based on the Marvel Comics organization S.H.I.E.L.D. (Strategic Homeland Intervention, Enforcement, ...
'' Based on the
Marvel Comics Marvel Comics is a New York City–based comic book publishing, publisher, a property of the Walt Disney Company since December 31, 2009, and a subsidiary of Disney Publishing Worldwide since March 2023. Marvel was founded in 1939 by Martin G ...
organization
S.H.I.E.L.D. S.H.I.E.L.D. is a fictional espionage, special law enforcement, and counter-terrorism government agency appearing in American comic books published by Marvel Comics. Created by Stan Lee and Jack Kirby, this agency first appeared in ''Strange Tal ...
, it follows
Phil Coulson Agent Phillip J. "Phil" Coulson ( ) is a fictional character portrayed and voiced by Clark Gregg in the Marvel Cinematic Universe (MCU) media franchise. Coulson is depicted as a high-ranking member of the espionage agency S.H.I.E.L.D. and longt ...
and his team of S.H.I.E.L.D. agents as they fight Hydra for control of a superhuman. It is set in the
Marvel Cinematic Universe The Marvel Cinematic Universe (MCU) is an American media franchise and shared universe centered on List of Marvel Cinematic Universe films, a series of superhero films produced by Marvel Studios. The films are based on characters that appe ...
(MCU) and acknowledges the franchise's films. The episode was written by
Monica Owusu-Breen Monica Owusu-Breen is an American television producer and screenwriter. Early life and education Owusu-Breen has described herself as "half-Spain, Spanish, half Ghanaian". She was born in England and lived in Spain as a child, where she learned ...
, and directed by
Bobby Roth Robert Jay Roth (born 1950) is an American television and film director, screenwriter and producer. Life and career Born and raised in Los Angeles, Roth began his tertiary education at the University of California, Berkeley studying philoso ...
.
Clark Gregg Robert Clark Gregg Jr. (born April 2, 1962) is an American actor, director, and screenwriter. He portrayed Phil Coulson in films and television series set in the Marvel Cinematic Universe from 2008 to 2024, and voiced Coulson in an animated tele ...
reprises his role as Coulson from the film series, and is joined by principal cast members
Ming-Na Wen Ming-Na Wen (; born November 20, 1963) is an American actress and model. She has won multiple awards throughout her career, including an Annie Award and a Saturn Award, in addition to a nomination for a Screen Actors Guild Award. She was honore ...
,
Brett Dalton Brett Patrick Dalton (born January 7, 1983) is an American actor. He is best known for playing Grant Ward and Hive in ABC's series '' Agents of S.H.I.E.L.D.'', as well as Detective Mark Trent in the NBC procedural drama series '' Found'', an ...
,
Chloe Bennet Chloé Wang (; born April 18, 1992), known professionally as Chloe Bennet, is an American actress, model and singer. She starred as Daisy Johnson / Quake in the ABC superhero drama series '' Agents of S.H.I.E.L.D.'' (2013–2020) and voiced Yi ...
,
Iain De Caestecker Iain De Caestecker ( ; born 29 December 1987) is a Scottish actor. He is best known for portraying Leopold Fitz/The Doctor in the television series '' Agents of S.H.I.E.L.D.'' (2013–2020). He is also known for his roles in ''Coronation Street ...
,
Elizabeth Henstridge Elizabeth Frances Henstridge (born 11 September 1987) is an English actress, model and director. She starred as Jemma Simmons in the ABC superhero action drama series '' Agents of S.H.I.E.L.D.'' (2013–2020), set within the Marvel Cinematic ...
, and
Nick Blood Nick Blood (born 20 March 1982) is an English actor. He is known for his roles as Kieran in '' Trollied'' (2011-2013), Lance Hunter in '' Agents of S.H.I.E.L.D.'' (2014-2017), and as Vincent Pyne in '' The Day of the Jackal'' (2024). Early li ...
. The idea of brainwashing plays a significant part in the episode, and is brought over from the films. "Making Friends and Influencing People" originally aired on
ABC ABC are the first three letters of the Latin script. ABC or abc may also refer to: Arts, entertainment and media Broadcasting * Aliw Broadcasting Corporation, Philippine broadcast company * American Broadcasting Company, a commercial American ...
on October 7, 2014, and according to
Nielsen Media Research Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rat ...
, was watched by 4.47 million viewers in its original airing. The episode received a positive critical response, with the performance of De Caestecker praised, and the
rom-com Romantic comedy (also known as romcom or rom-com) is a sub-genre of comedy and romance fiction, focusing on lighthearted, humorous plot lines centered on romantic ideas, such as how true love is able to surmount all obstacles. Romantic comedy e ...
sequence featuring the character of Simmons also highlighted.


Plot

Hydra leader
Daniel Whitehall Kaecilius Elloe Kaifi Kala Jennifer Kale Noble Kale Kaluu Kamikaze Kamran Kamran is a fictional character appearing in American comic books published by Marvel Comics. He was created by G. Willow Wilson and Takeshi Miyazawa and fir ...
attempts to brainwash the captured
Agent 33 A-Bomb Abomination Absorbing Man Abraxas Abyss Abyss is the name of two characters appearing in American comic books published by Marvel Comics. Nils Styger Abyss is a mutant and the half-brother of Nightcrawler. He was cr ...
of
S.H.I.E.L.D. S.H.I.E.L.D. is a fictional espionage, special law enforcement, and counter-terrorism government agency appearing in American comic books published by Marvel Comics. Created by Stan Lee and Jack Kirby, this agency first appeared in ''Strange Tal ...
, while Hydra is also searching for
Donnie Gill Blizzard is the name of different fictional characters appearing in American comic books published by Marvel Comics, who are primarily enemies of Iron Man. The Donnie Gill incarnation has had the most appearances, appearing in several forms of an ...
, who has cryokinetic abilities. S.H.I.E.L.D. Agent
Jemma Simmons Jemma Anne Simmons is a fictional character that originated in the Marvel Cinematic Universe before appearing in Marvel Comics. The character, created by Joss Whedon, Jed Whedon and Maurissa Tancharoen, first appeared in the 2013 pilot episode ...
, a mole for S.H.I.E.L.D. inside Hydra, informs S.H.I.E.L.D. Director
Phil Coulson Agent Phillip J. "Phil" Coulson ( ) is a fictional character portrayed and voiced by Clark Gregg in the Marvel Cinematic Universe (MCU) media franchise. Coulson is depicted as a high-ranking member of the espionage agency S.H.I.E.L.D. and longt ...
of this, who has so far told only Agent
Melinda May Melinda Qiaolian May, also known as The Cavalry, is a fictional character that originated in the Marvel Cinematic Universe before appearing in Marvel Comics. The character, created by Joss Whedon, Jed Whedon and Maurissa Tancharoen, first appea ...
about Simmons's current whereabouts. May, meanwhile, is training Agent
Skye The Isle of Skye, or simply Skye, is the largest and northernmost of the major islands in the Inner Hebrides of Scotland. The island's peninsulas radiate from a mountainous hub dominated by the Cuillin, the rocky slopes of which provide some o ...
to keep control whilst in the field. When Gill is approached by Hydra agents while hiding out in Marakech, Morocco, he decides to retaliate, freezing a Hydra frigate in
Casablanca, Morocco Casablanca (, ) is the largest city in Morocco and the country's economic and business centre. Located on the Atlantic coast of the Chaouia plain in the central-western part of Morocco, the city has a population of about 3.22 million in the urb ...
, in hopes of gaining Hydra's attention. Former S.H.I.E.L.D. Agent and Hydra mole
Grant Ward Grant Anthony Ward (born 5 December 1994) is an English professional Association football, footballer who last played as a midfielder for Bristol Rovers F.C., Bristol Rovers. He has previously played for Tottenham Hotspur F.C., Tottenham Hotspu ...
, now a S.H.I.E.L.D. prisoner with no loyalties to Hydra, tells Skye that Hydra has a way of "convincing" people to join them. Coulson sends a team of agents to recruit Gill, hoping to reach him before Hydra does. Whitehall also sends a team of agents to recruit Gill, with high-level agent Sunil Bakshi taking Simmons with them to test her loyalties, and to take advantage of her previous short-lived association with Gill. With many of the S.H.I.E.L.D. agents gone, Agent
Leo Fitz Leopold James "Leo" Fitz is a fictional character that originated in the Marvel Cinematic Universe before appearing in Marvel Comics. The character, created by Joss Whedon, Jed Whedon and Maurissa Tancharoen, first appeared in the pilot epi ...
investigates where Skye gets her Hydra information from, finding Ward, who severely injured Fitz's brain previously, leaving Fitz with communication and memory issues. Though Ward tries to explain himself, Fitz wishes for Ward to experience the same feeling, so he drains the oxygen from Ward's cell. However, Fitz relents when Ward explains that Gill had already been brainwashed by Hydra once, and that they would be looking to simply re-trigger it. Simmons finds Gill, and unknowingly begins to re-trigger his brainwashing, though she is interrupted by the arrival of the S.H.I.E.L.D. team. Simmons leads Gill to Bakshi, who completes the re-triggering, and orders Gill to freeze all the S.H.I.E.L.D. agents. Skye, having learned from Fitz that Gill was under Hydra control, shoots Gill from a sniper position, apparently killing him and sending his freezing body into the ocean. Hydra leaves, with Bakshi now much more trusting of Simmons, while S.H.I.E.L.D. claims the Hydra cargo left behind. Whitehall, having successfully brainwashed Agent 33, muses to Bakshi that S.H.I.E.L.D. is becoming a problem for Hydra. In an end tag, Ward tells Skye that her father is alive and that Ward will take her to him one day. Skye is troubled by this statement, causing her heart rate to spike.


Production


Development

In September 2014, Marvel announced that the third episode of the season would be titled "Making Friends and Influencing People", to be written by
Monica Owusu-Breen Monica Owusu-Breen is an American television producer and screenwriter. Early life and education Owusu-Breen has described herself as "half-Spain, Spanish, half Ghanaian". She was born in England and lived in Spain as a child, where she learned ...
, with
Bobby Roth Robert Jay Roth (born 1950) is an American television and film director, screenwriter and producer. Life and career Born and raised in Los Angeles, Roth began his tertiary education at the University of California, Berkeley studying philoso ...
directing.


Casting

In September 2014, Marvel revealed that main cast members
Clark Gregg Robert Clark Gregg Jr. (born April 2, 1962) is an American actor, director, and screenwriter. He portrayed Phil Coulson in films and television series set in the Marvel Cinematic Universe from 2008 to 2024, and voiced Coulson in an animated tele ...
,
Ming-Na Wen Ming-Na Wen (; born November 20, 1963) is an American actress and model. She has won multiple awards throughout her career, including an Annie Award and a Saturn Award, in addition to a nomination for a Screen Actors Guild Award. She was honore ...
,
Chloe Bennet Chloé Wang (; born April 18, 1992), known professionally as Chloe Bennet, is an American actress, model and singer. She starred as Daisy Johnson / Quake in the ABC superhero drama series '' Agents of S.H.I.E.L.D.'' (2013–2020) and voiced Yi ...
,
Iain De Caestecker Iain De Caestecker ( ; born 29 December 1987) is a Scottish actor. He is best known for portraying Leopold Fitz/The Doctor in the television series '' Agents of S.H.I.E.L.D.'' (2013–2020). He is also known for his roles in ''Coronation Street ...
,
Elizabeth Henstridge Elizabeth Frances Henstridge (born 11 September 1987) is an English actress, model and director. She starred as Jemma Simmons in the ABC superhero action drama series '' Agents of S.H.I.E.L.D.'' (2013–2020), set within the Marvel Cinematic ...
, and
Nick Blood Nick Blood (born 20 March 1982) is an English actor. He is known for his roles as Kieran in '' Trollied'' (2011-2013), Lance Hunter in '' Agents of S.H.I.E.L.D.'' (2014-2017), and as Vincent Pyne in '' The Day of the Jackal'' (2024). Early li ...
would star as
Phil Coulson Agent Phillip J. "Phil" Coulson ( ) is a fictional character portrayed and voiced by Clark Gregg in the Marvel Cinematic Universe (MCU) media franchise. Coulson is depicted as a high-ranking member of the espionage agency S.H.I.E.L.D. and longt ...
,
Melinda May Melinda Qiaolian May, also known as The Cavalry, is a fictional character that originated in the Marvel Cinematic Universe before appearing in Marvel Comics. The character, created by Joss Whedon, Jed Whedon and Maurissa Tancharoen, first appea ...
,
Skye The Isle of Skye, or simply Skye, is the largest and northernmost of the major islands in the Inner Hebrides of Scotland. The island's peninsulas radiate from a mountainous hub dominated by the Cuillin, the rocky slopes of which provide some o ...
,
Leo Fitz Leopold James "Leo" Fitz is a fictional character that originated in the Marvel Cinematic Universe before appearing in Marvel Comics. The character, created by Joss Whedon, Jed Whedon and Maurissa Tancharoen, first appeared in the pilot epi ...
,
Jemma Simmons Jemma Anne Simmons is a fictional character that originated in the Marvel Cinematic Universe before appearing in Marvel Comics. The character, created by Joss Whedon, Jed Whedon and Maurissa Tancharoen, first appeared in the 2013 pilot episode ...
, and
Lance Hunter Lancelot "Lance" Hunter is a fictional character appearing in American comic books published by Marvel Comics. He first appeared in '' Captain Britain Weekly'' #19 (February 16, 1977) and was created by writer Gary Friedrich and artist Herb Trimp ...
, respectively. It was also revealed that the guest cast for the episode would include
Henry Simmons Henry Oswald Simmons (born July 1, 1970) is an American actor. He is best known for portraying Alphonso "Mack" Mackenzie in the ABC superhero drama series '' Agents of S.H.I.E.L.D.'' (2014-2020) and Baldwin Jones in the ABC police drama seri ...
as Alphonso "Mack" Mackenzie,
Reed Diamond Reed Edward Diamond (born July 20, 1967) is an American actor. He is known for the roles of Det. Mike Kellerman on '' Homicide: Life on the Street'', Jason Pillar in season 8 of '' 24'', and recurring character Laurence Dominic on '' Dollhous ...
as
Daniel Whitehall Kaecilius Elloe Kaifi Kala Jennifer Kale Noble Kale Kaluu Kamikaze Kamran Kamran is a fictional character appearing in American comic books published by Marvel Comics. He was created by G. Willow Wilson and Takeshi Miyazawa and fir ...
,
Dylan Minnette Dylan Christopher Minnette (born December 29, 1996)Dylan Minnette
Rotten Tomatoes
is an Am ...
as
Donnie Gill Blizzard is the name of different fictional characters appearing in American comic books published by Marvel Comics, who are primarily enemies of Iron Man. The Donnie Gill incarnation has had the most appearances, appearing in several forms of an ...
,
Simon Kassianides Simon Mario Kassianides is an English actor, film director, producer and screenwriter. Early life Kassianides was born in London, of Greek Cypriot origin, the son of Helen and Mario Kassianides, both business owners. Kassianides has an older ...
as Sunil Bakshi, Adam Kulbersh as Kenneth Turgeon, Maya Stojan as
Agent 33 A-Bomb Abomination Absorbing Man Abraxas Abyss Abyss is the name of two characters appearing in American comic books published by Marvel Comics. Nils Styger Abyss is a mutant and the half-brother of Nightcrawler. He was cr ...
, David Diaan as Elias, Jarrod Crawford as Lead Hydra Agent, Nicholas Roth as Second Hydra Agent, Mo Darwiche as Ship's Captain, and Jesse D. Goins as Theo. However, Diaan, Crawford, Roth, Darwiche, and Goins did not receive guest star credit in the episode. Though he was not officially announced by Marvel,
B. J. Britt B. J. Britt (born April 20, 1982) is an American actor best known for his role as Antoine "Trip" Triplett on ''Agents of S.H.I.E.L.D.,'' set within the Marvel Cinematic Universe''.'' He is also known for his roles as Paul Patterson Jr. on ''Bein ...
also guest stars as Antoine Triplett. Simmons, Diamond, Minette, Kassianides, and Britt all reprise their roles from earlier in the series.


Marvel Cinematic Universe tie-ins

Hydra's ability to brainwash people, referred to in this episode as the Faustus Method, was first introduced to the MCU in the film '' Captain America: The Winter Soldier'', and foreshadowed the character's appearance, as Johann Fennhoff, in the first season of '' Agent Carter'', played by
Ralph Brown Ralph William John Brown (born 18 June 1957) is an English actor and writer, known for playing Danny the drug dealer in '' Withnail and I'', the security guard Aaron (a.k.a. "85") in ''Alien 3'', DJ Bob Silver in '' The Boat That Rocked'' aka ...
.


Release


Broadcast

"Making Friends and Influencing People" was first aired in the United States on
ABC ABC are the first three letters of the Latin script. ABC or abc may also refer to: Arts, entertainment and media Broadcasting * Aliw Broadcasting Corporation, Philippine broadcast company * American Broadcasting Company, a commercial American ...
on October 7, 2014. It was aired alongside the US broadcast in Canada on CTV.


Home media

The episode began streaming on
Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
on June 11, 2015, and was released along with the rest of the second season on September 18, 2015, on
Blu-ray Blu-ray (Blu-ray Disc or BD) is a digital optical disc data storage format designed to supersede the DVD format. It was invented and developed in 2005 and released worldwide on June 20, 2006, capable of storing several hours of high-defin ...
and
DVD The DVD (common abbreviation for digital video disc or digital versatile disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any ki ...
.


Reception


Ratings

In the United States the episode received a 1.6/5 percent share among adults between the ages of 18 and 49, meaning that it was seen by 1.6 percent of all households, and 5 percent of all of those watching television at the time of the broadcast. It was watched by 4.47 million viewers. The Canadian broadcast gained 2.68 million viewers, the second highest for that day, and the fourth highest for the week.


Critical response

Eric Goldman of ''
IGN ''IGN'' is an American video gaming and entertainment media website operated by IGN Entertainment Inc., a subsidiary of Ziff Davis, Inc. The company's headquarters is located in San Francisco's SoMa district and is headed by its former e ...
'' scored the episode an 8.5 out of 10, indicating a "Great" episode, and praised continued improvements over the first season, including the quality of visual effects, and the changes in the main characters, particularly Fitz, with Goldman saying "Fitz was the character I had the toughest time with in ''S.H.I.E.L.D.''s initial episodes – the joke of him and Simmons being so similar wore thin very quickly and I had trouble seeing the point of the character. But this newly damaged Fitz is a truly tragic character its easy to sympathize with, and Iain De Caestecker was excellent and heartbreaking as Fitz showed how much Ward had hurt him". Goldman did criticize the character of Whitehall though, feeling that his casually evil manner didn't resonate as it was intended. Oliver Sava, writing for ''
The A.V. Club ''The A.V. Club'' is an online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop-culture media. ''The A.V. Club'' was created in ...
'', graded the episode a "B+", and positively compared the "breezy montage of Simmons' morning routine" to '' Alias'', calling it "a bold stylistic choice
hat A hat is a Headgear, head covering which is worn for various reasons, including protection against weather conditions, ceremonial reasons such as university graduation, religious reasons, safety, or as a fashion accessory. Hats which incorpor ...
could help ''Agents Of S.H.I.E.L.D.'' break out of its generic aesthetic." He praised the separation and subsequent development of the characters of Fitz and Simmons, and highlighted De Caestecker's performance as the former.
Joseph McCabe Joseph Martin McCabe (12 November 1867 – 10 January 1955) was an English writer and speaker on freethought, after having been a Roman Catholic priest earlier in his life. He was "one of the great mouthpieces of freethought in England". Becom ...
at
Nerdist Nerdist Industries, LLC (also simply known as Nerdist) is part of the digital division of Legendary Entertainment. Nerdist Industries was founded as a sole podcast ( The Nerdist Podcast) created by Chris Hardwick but later spread to include a net ...
responded positively to the focus on characters and their relationships with/ similarities to others, especially Fitz and Simmons, and he highlighted De Caestecker's performance in the episode as "heartbreaking as he expresses the severity of the struggle in Fitz's mind and heart." Alan Sepinwall of
HitFix HitFix, or HitFix.com, was an entertainment news website that launched in December 2008 specializing in breaking entertainment news, insider information, and reviews and critiques of film, music, and television. In mid-2010 HitFix crossed the 1,00 ...
was positive about the Fitz and Simmons storylines, especially Simmons' ("Simmons going deep undercover with Hydra ... is a much better use of her than as Fitz's cheerleader"), but felt too much emphasis was put on Skye and her relationship to Ward, as well as overarching mysteries. He also stated that "Simmons' undercover work featured two of the more visually striking sequences from a show that's usually pretty bland on that front: the
rom-com Romantic comedy (also known as romcom or rom-com) is a sub-genre of comedy and romance fiction, focusing on lighthearted, humorous plot lines centered on romantic ideas, such as how true love is able to surmount all obstacles. Romantic comedy e ...
montage of Simmons getting ready for work — scored to "
God Help the Girl ''God Help the Girl'' is a 2009 album by Stuart Murdoch of the band Belle and Sebastian with female vocalists such as Catherine Ireton. God Help the Girl is also the name of the band and the accompanying film released in 2014. The songs are ...
" — and Simmons being led down a seemingly endless white Hydra corridor". Kevin Fitzpatrick, for ''
ScreenCrush Townsquare Media, Inc. (formerly Regent Communications until 2010) is an American radio network and media company based in Purchase, New York. The company started in radio and expanded into digital media toward the end of the 2000s, starting wit ...
'', positively called the episode "the third act of a three-episode premiere for the series, organically picking up any lingering threads of the first two episodes, yet still managing to course-correct from a few weaker aspects last season." He was positive of the roles that the characters Simmons, Fitz, Ward, and Gill played in the episode, found the use of the other characters "refreshing" as they were kept "in play with C-stories that succeeded without pulling focus", and praised the performances of De Caestecker and Dalton in particular. Rob Leane of ''
Den of Geek ''Den of Geek'' is a UK and US-based website covering entertainment with a focus on pop culture. The website also issues a biannual magazine. History ''Den of Geek'' was founded in 2007 by Simon Brew in London. In 2012, DoG Tech LLC licensed ' ...
'' summarized the episode by saying "a good fun super-powered romp was played, plot points were moved forward, and characters were developed." Feeling it brought the series "back on track", and calling De Caestecker's performance "Particularly impressive". Other aspects of the episode he praised include the humor, visual effects, and the handling of overarching storylines, while he called the Simmons "rom-com" sequence "one of the episode's manifold neat visual moments."


Notes


References


External links


"Making Friends and Influencing People"
at
ABC ABC are the first three letters of the Latin script. ABC or abc may also refer to: Arts, entertainment and media Broadcasting * Aliw Broadcasting Corporation, Philippine broadcast company * American Broadcasting Company, a commercial American ...
* {{Agents of S.H.I.E.L.D. 2014 American television episodes Agents of S.H.I.E.L.D. season 2 episodes Television episodes directed by Bobby Roth Television episodes written by Monica Owusu-Breen Television episodes set in the 2010s Television episodes set in Delaware Television episodes set in Morocco