Magine TV was a

cloud-based Cloud computing is "a paradigm for enabling network access to a scalable and elastic pool of shareable physical or virtual resources with self-service provisioning and administration on-demand," according to International Organization for ...

TV platform that allows broadcasters to deliver live and time-shifted content to users, as well as catch-up and on demand programming, across all devices, including tablets, phones,

Smart TV A smart TV, also known as a connected TV (CTV or, rarely, CoTV), is a traditional television set with integrated Internet and interactive Web 2.0 features that allow users to stream music and videos, browse the internet, and view photos. Smart T ...

s and computers. The service does not require any set top boxes, cards, or start-up or installation fees. Magine TV works with broadcasters and premium content providers to provide free to air and Pay TV to a variety of devices.

History

The business launched commercially in March 2013 in its native Sweden, and in Germany in April 2014, hosting some of the world's best known brands and channels, including

Disney The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment industry, entertainment conglomerate (company), conglomerate headquartered at the Walt Disney Studios (Burbank), Walt Di ...

Discovery Discovery may refer to: * Discovery (observation), observing or finding something unknown * Discovery (fiction), a character's learning something unknown * Discovery (law), a process in courts of law relating to evidence Discovery, The Discovery ...

CNN International Cable News Network International or CNN International (CNNi, simply branded on-air as CNN) is an international television channel and website, owned by CNN Worldwide. CNN International carries news-related programming worldwide; it cooperates ...

BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...

Eurosport Eurosport is a group of pay television networks in Europe and parts of Asia, owned and operated by Warner Bros. Discovery through its WBD Sports unit, it operates two main channels—Eurosport 1 and Eurosport 2—across most of its territorie ...

National Geographic ''National Geographic'' (formerly ''The National Geographic Magazine'', sometimes branded as ''Nat Geo'') is an American monthly magazine published by National Geographic Partners. The magazine was founded in 1888 as a scholarly journal, nine ...

Nickelodeon Nickelodeon (nicknamed Nick) is an American pay television channel and the flagship property of the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on April 1, 1979, as the first ca ...

and the

Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...

, as well as local networks. A Beta version has been rolled out in Spain (July 2013) with broadcasters relevant to the territory, and a commercial launch set to follow. In July 2013, Magine closed a $19m Series A funding round with a group of undisclosed Swedish and international investors. In October 2013, Magine TV announced an agreement with leading international TV manufacturers:

LG Electronics LG Electronics Inc. () is a South Korean Multinational corporation, multinational major appliance and consumer electronics corporation headquartered in Yeouido-dong, Seoul, South Korea. LG Electronics is a part of LG, LG Corporation, the fourth ...

Panasonic is a Japanese multinational electronics manufacturer, headquartered in Kadoma, Osaka, Kadoma, Japan. It was founded in 1918 as in Fukushima-ku, Osaka, Fukushima by Kōnosuke Matsushita. The company was incorporated in 1935 and renamed and c ...

, and

TP Vision TP Vision (TP standing for TPV Philips) is a wholly owned subsidiary of TPV Technology, based in Amsterdam, Netherlands. It develops, manufactures and markets Philips branded TV sets and Philips Professional Displays and LEDwalls in Europe, Rus ...

(for Philips TV). The Magine app will be available on all Smart TVs produced by these manufacturers in key European territories from early 2014. Also in October 2013, Magine was listed as one of Stockholm's hottest start-ups in

WIRED Magazine ''Wired'' is a bi-monthly American magazine that focuses on how emerging technologies affect culture, the economy, and politics. It is published in both print and Online magazine, online editions by Condé Nast. The magazine has been in public ...

."Europe's hottest startup capitals: Stockholm"
''

Wired UK ''Wired UK'' is a bimonthly magazine that reports on the effects of science and technology. It covers a broad range of topics including design, architecture, culture, the economy, politics and philosophy. Owned by Condé Nast Publications, it is ...

'', October 2013

References

{{reflist

External links

MagineTV
Products introduced in 2013 2013 establishments in Sweden Internet properties established in 2013 Cloud platforms Internet television software