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Magic Shave is an American brand of chemical depilatory shaving-related products and other personal care products. It was created by Loreal's skincare division, Softsheen and Carson, in order to reduce skin inflammation, irritation and razor bumps which commonly occurs among black and African-American men.


Advertising

Beginning in May 2016, they began a "Team Up" with Marvel advertising their products with an advertisement comic starring
Luke Cage Lucas "Luke" Cage, born Carl Lucas and also known as Power Man, is a fictional character appearing in American comic books published by Marvel Comics. He first appeared in ''Luke Cage, Hero for Hire'' #1 (June 1972) and was created by Archie ...
in many issues, including the extremely popular
Captain America Captain America is a superhero appearing in American comic books published by Marvel Comics. Created by cartoonists Joe Simon and Jack Kirby, the character first appeared in '' Captain America Comics'' #1 ( cover dated March 1941) from T ...
: Steve Rogers #1Drug Store News - Magic Shave Enlists Luke Cage
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References


External links


Official Website
L'Oréal brands Hair removal Shaving Shaving cream brands {{Product-stub