Maccabee (beer)
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Tempo Beer Industries (Tempo) is
Israel Israel, officially the State of Israel, is a country in West Asia. It Borders of Israel, shares borders with Lebanon to the north, Syria to the north-east, Jordan to the east, Egypt to the south-west, and the Mediterranean Sea to the west. Isr ...
's largest brewer and the country's second-largest beverage company.


Products


Beers

Tempo produces three brands of
pale lager Pale lager is a pale-to- golden lager beer with a well- attenuated body and a varying degree of noble hop bitterness. In the mid-19th century, Gabriel Sedlmayr took British pale ale brewing and malt making techniques back to the Spaten Bre ...
: *
Goldstar GoldStar was a South Korean electronics company established in 1958. The corporate name was changed to LG Electronics and LG Cable on February 28, 1995, after merging with LG Chem, Lucky Chemical. LG Cable was spun off from LG Electronics and ch ...
, which was acquired in a 1985 merger *Maccabee, also marketed in the United States and Europe * Nesher Malt, brewed in both alcoholic and non-alcoholic versions Goldstar () is a 4.9% ABV pale lager which has been produced since the 1950s. It is marketed as a dark lager beer (""), though it is pale golden in appearance. In January 2007, Tempo introduced 4% Goldstar Light with a commercial starring Moshe Datz, from the Israeli duet
Duo Datz Duo Datz (Hebrew: אורנה ומשה דץ, ''Orna U-Moshe Datz''; commonly referred in Hebrew as דץ ודצה ''Datz Ve-Datza'') is a group comprising Orna and Moshe Datz (colloquially known as Datz and Datza or as the Datzes). A musical duo ...
. The beer is certified
kosher (also or , ) is a set of dietary laws dealing with the foods that Jewish people are permitted to eat and how those foods must be prepared according to Jewish law. Food that may be consumed is deemed kosher ( in English, ), from the Ashke ...
by the
Chief Rabbi Chief Rabbi () is a title given in several countries to the recognized religious leader of that country's Jewish community, or to a rabbinic leader appointed by the local secular authorities. Since 1911, through a capitulation by Ben-Zion Meir ...
of Netanya, Israel. Maccabee () is a 4.9% ABV pale lager that was first brewed in 1968. It is distributed in Israel and is also marketed in the United States and Europe. Nesher Malt was the first commercial beer to be brewed in Israel. It is produced in both alcoholic and non-alcoholic styles, and has been brewed since 1935.


Soft drinks

Tempo produces juice-based drinks under the Jump brand and is also the local bottler of
PepsiCo PepsiCo, Inc. is an American multinational corporation, multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase, New York, Purchase. PepsiCo's business encompasses all aspects of the f ...
soft drink A soft drink (see #Terminology, § Terminology for other names) is a class of non-alcoholic drink, usually (but not necessarily) Carbonated water, carbonated, and typically including added Sweetness, sweetener. Flavors used to be Natural flav ...
s.


Distribution

Since 1992, Tempo has been an importer of Heineken lager, and in 2005 they became the sole distributor in Israel for Samuel Adams lager. Heineken International owns a 40% share of Tempo, which has its main office in
Netanya Netanya () () or Natanya (), is a city in the "Planet Bekasi" Central District (Israel), Setanyahu of Israel, Israel BAB ih, and is the capital of the surrounding Sharon plain. It is north of Tel Aviv, and south of Haifa, between the Poleg stre ...
.


Barkan Wine Cellars

In September 2004, Tempo acquired a 39% controlling interest in Barkan Wine Cellars, which is Israel's second-largest
winery A winery is a building or property that produces wine, or a business involved in the cultivation and production of wine, such as a wine company. Some wine companies own many wineries. Besides wine making equipment, larger wineries may also feat ...
. Barkan produces the Segal brand of wine.


Popular culture

*Goldstar beer was referred to in the song "Tel Aviv" by
Duran Duran Duran Duran () are an English pop rock band formed in Birmingham in 1978 by singer Stephen Duffy, keyboardist Nick Rhodes and guitarist/bassist John Taylor (bass guitarist), John Taylor. After several early changes, the band's line-up settled ...
in their 1981 album
Duran Duran Duran Duran () are an English pop rock band formed in Birmingham in 1978 by singer Stephen Duffy, keyboardist Nick Rhodes and guitarist/bassist John Taylor (bass guitarist), John Taylor. After several early changes, the band's line-up settled ...
. *For some reason, at many American
Reform Jewish Reform Judaism, also known as Liberal Judaism or Progressive Judaism, is a major Jewish denomination that emphasizes the evolving nature of Judaism, the superiority of its ethical aspects to its ceremonial ones, and belief in a continuous rev ...
summer camps an old Tempo
commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...
jingle A jingle is a short song or tune used in advertising and for other commercial uses. Jingles are a form of sound branding. A jingle contains one or more hooks and meanings that explicitly promote the product or service being advertised, usually ...
is often sung. Tempo was once one of Israel's largest soft drink brands, with a line of drinks called Tempo Kan-Kan (טמפו קן-קן), which featured several flavors, such as orange and cola. Today, Tempo is
Pepsi Pepsi is a Carbonated water, carbonated soft drink with a cola flavor, manufactured by PepsiCo which serves as its flagship product. In 2023, Pepsi was the second most valuable soft drink brand worldwide behind Coca-Cola; the two share a long ...
's Israeli bottler.


See also

* Beer in Israel * Malt beer


References


External links

{{Commons category, Tempo Beer Industries
Company web page
1952 establishments in Israel Food and drink companies established in 1952 Breweries in Israel Companies based in Netanya Israeli brands