''MW'' magazine, which was earlier known as ''Man's World'', is one of India's leading men's luxury

lifestyle Lifestyle is the interests, opinions, behaviours, and behavioural orientations of an individual, group, or culture. The term "style of life" () was introduced by Austrian psychologist Alfred Adler in his 1929 book, ''The Case of Miss R.'', w ...

magazines. Founded in 2000, ''MW'' mission is to equip Indian men with information and advice to help them lead life to the fullest.

History

''Man's World'' was founded by Anuradha Mahindra and two leading Mumbai-based journalists, Radhakrishnan Nair, then the Executive Editor of '' Business India'' and Harsh Man Rai, the Creative Director. It was targeted at a generation of young men who were

coming of age Coming of age is a young person's transition from being a child to being an adult. The specific age at which this transition takes place varies between societies, as does the nature of the change. It can be a simple legal convention or can b ...

in the first decade of the economic boom unleashed by the

economic liberalisation in India The economic liberalisation in India refers to the series of policy changes aimed at opening up the country's economy to the world, with the objective of making it more market-oriented and consumption-driven. The goal was to expand the role ...

in early 1990s. The magazine's first issue featured

Shah Rukh Khan Shah Rukh Khan (; born 2 November 1965), also known by the initialism SRK, is an Indian actor and film producer who works in Hindi cinema. Referred to in the media as the "Padishah, Baadshah of Bollywood" and "King Khan", he has Shah Rukh K ...

, followed by the likes of

Sachin Tendulkar Sachin Ramesh Tendulkar (; ; born 24 April 1973) is an Indian former international cricketer who List of India national cricket captains#Men's cricket, captained the Indian national team. He is widely regarded as one of the greatest cricketer ...

Amitabh Bachchan Amitabh Bachchan (; 11 October 1942) is an Indian actor who works in Hindi cinema. He is often considered one of the greatest, most accomplished and commercially successful actors in the history of Indian cinema.* * * * * With a cinemati ...

, and a string of achievers from the world of films, sports, and business. The magazine's name was shortened to ''MW'' in 2008.

Publisher

''MW'' parent company, MW.Com India Pvt Ltd, changed hands in September 2021 when the controlling interest was bought over from Spenta Multimedia Pvt Ltd by Ventureland Asia Advisory Services, the venture capital arm of Creativeland Asia group owned by advertising veteran Sajan Raj Kurup. The name of the company was subsequently changed to Creativeland Publishing Pvt Ltd. Creativeland Publishing Pvt Ltd also publishes ''

Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...

India'', the local Indian edition of the world's leading music and culture magazine. Radhakrishnan Nair is the publisher and Editor-in-chief of ''MW'' and ''Rolling Stone India'' edition. The company's contract publishing division publishes ''OnStage'', the culture magazine owned by the

National Centre for the Performing Arts National Centre for the Performing Arts may refer to * National Centre for the Performing Arts (China) The National Centre for the Performing Arts (NCPA) (), colloquially described as The Giant Egg (巨蛋), is an arts centre containing an opera ...

(NCPA), Mumbai.

References

{{Reflist

External links

Official website
2000 establishments in Maharashtra English-language magazines published in India Men's magazines published in India Lifestyle magazines Magazines established in 2000 Men's fashion magazines Mass media in Mumbai

History

Publisher

See also

References

External links