MTV Sweden was a music and entertainment channel broadcasting to the Swedish market. The channel replaced MTV Nordic on September 18, 2005, however on February 22, 2019 it was replaced by the return of MTV Nordic.

History

* MTV Sweden launched in September 2005 along with

MTV Finland MTV Finland was a music and entertainment channel broadcasting to the Finnish market. The channel replaced MTV Nordic on September 18, 2005; however, on February 22, 2019, it was replaced by the return of MTV Nordic. History * MTV Finland l ...

and MTV Norway. Before the start of country-specific channels, Denmark, Sweden, Norway and Finland had been served by a common channel called MTV Nordic, launched on June 5, 1998 which replaced the

MTV Europe MTV Global (formerly MTV Europe) is the international version of the American TV channel MTV as 24-hour music video and entertainment pay television network officially launched on 1 August 1987 as part of the worldwide MTV network. Initia ...

feed. * MTV Sweden's offices are based at

Viacom International Media Networks Paramount International Networks (PIN) is the international division of the Paramount Media Networks subsidiary of Paramount Global that oversees the production, broadcasting and promotion of its brands outside of the United States. These brand ...

' Nordic offices in Stockholm. The channel is broadcast from the

Viacom International Media Networks Europe Paramount Networks Europe, Middle East, Africa & Asia (EMEAA) is a division of Paramount International Networks which is fully owned by Paramount Global. The unit's headquarters are in Madrid, with additional offices in Berlin, Lisbon, Paris, A ...

headquarters in London, partly because of the strict laws on television advertising in Sweden (interrupting programmes for commercials was illegal until 2002). *During the days of MTV Nordic, languages other than English were rarely spoken on MTV in Sweden. With the start of MTV Sweden, several

Swedish language Swedish ( ) is a North Germanic languages, North Germanic language from the Indo-European languages, Indo-European language family, spoken predominantly in Sweden and parts of Finland. It has at least 10 million native speakers, making it the G ...

programmes were produced for example ''MTV News'' in Swedish and Off Beat. *Since the mid-2000s MTV Sweden shares a similar schedule to its other European counterparts featuring mainly reality based content from MTV US and very few music videos. *On February 22, 2019, the local MTV channels for the Nordic region were replaced by the relaunch of MTV Nordic which features no advertising or sponsorships. Despite this, separate websites still exist for the local languages.

Availability

*At its launch MTV Sweden was available on all major digital television providers. Most cable networks carry the channel in their basic packages. It was available on satellite from

Canal Digital Canal Digital was a Nordic pay TV and internet service provider in Norway, Sweden, Denmark and Finland that was founded in March 1997 as a joint venture between the French pay TV company Canal+ and the Norwegian telecommunications operator T ...

and Viasat. In 2001, the government granted MTV a license to broadcast on the terrestrial network on the

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platform. Since 2006, the overnight programming between 2 and 7 a.m. has been replaced by music videos from VH1 Europe in the terrestrial network. *In 2010, MTV Networks International signed a new agreement with Com Hem which meant that MTV would be removed from Com Hem's analogue package, losing a sizeable chunk of its reach. MTV was removed from the analogue network on January 15, 2011.

Former local shows

* ''Celsius'', a daily top 10 chart (2004–2006) * ''Hej, kom och hjälp mig'' () (2006–2007) * ''MTV Beat'' (September–November 2007) * ''MTV Chorus'' (September–November 2007) * ''MTV Fuzz'' (September–November 2007) * ''MTV Phaser'' (September–November 2007) * ''Mycket mer än müsli'' () (2006–2007) * ''Strössel'' () (2006–2007)

References

External links

*
MTV Sweden Graphics

MTV Networks AB B2B Website
{{DEFAULTSORT:Mtv Sweden MTV channels Television channels and stations established in 2005 Television channels in Sweden 2005 establishments in Sweden Music organizations based in Sweden