MIPTV (french: Marché International des Programmes de Télévision) is an event which takes place annually in
Cannes
Cannes ( , , ; oc, Canas) is a city located on the French Riviera. It is a communes of France, commune located in the Alpes-Maritimes departments of France, department, and host city of the annual Cannes Film Festival, Midem, and Cannes Lions I ...
, France, using the facilities and infrastructure which the town has developed over the years to host other important events such as the
Cannes Film Festival
The Cannes Festival (; french: link=no, Festival de Cannes), until 2003 called the International Film Festival (') and known in English as the Cannes Film Festival, is an annual film festival held in Cannes, France, which previews new films o ...
amongst other events.
It is essentially a content market for co-producing, buying, selling, financing and distributing entertainment content. It provides the people involved in the TV, film, digital and audiovisual content, production and distribution industry a market conference and networking forum to discover future trends and trade content rights on a global level.
This event is very closely related to the
MIPCOM
MIPCOM (Marché International des Programmes de Communication, English: International Market of Communications Programmes) is an annual trade show held in the French town of Cannes, traditionally in the month of October and running for 4 days. It ...
event, but retains its distinct focus. The MIPCOM event takes place in the same venue in October each year.
History
MIP-TV was started in
Lyon
Lyon,, ; Occitan: ''Lion'', hist. ''Lionés'' also spelled in English as Lyons, is the third-largest city and second-largest metropolitan area of France. It is located at the confluence of the rivers Rhône and Saône, to the northwest of t ...
, France, in 1963 three years after
MIFED, the world’s first audiovisual market, had started in
Milan
Milan ( , , Lombard: ; it, Milano ) is a city in northern Italy, capital of Lombardy, and the second-most populous city proper in Italy after Rome. The city proper has a population of about 1.4 million, while its metropolitan city h ...
, Italy. The first MIP-TV was attended by 119 companies from 19 countries.
In 1965, after a one-year hiatus, MIP-TV moved to Cannes, using the town’s “old” Palais for the exhibition floors. In 1982 the market moved to the new Palais, while the old one became a hotel.
In 1987 the company that organized the market,
MIDEM
Midem is the acronym for Marché International du Disque et de l'Édition Musicale, which is organised annually in and around the Palais des Festivals et des Congrès in Cannes, France. The trade show, organized by Reed MIDEM, a subsidiary of Re ...
, was sold to the UK’s
Television South
Television South (TVS) was the ITV (TV network), ITV franchise holder in the South East England, South and South East of England between 1 January 1982 at 9.25 am and 31 December 1992 at 11.59 pm. The company operated under various names, ini ...
(TVS) for £5 million. Two years later, TVS sold MIDEM to
Reed Exhibitions (for a reported $20 million), which renamed it
Reed MIDEM
Reed or Reeds may refer to:
Science, technology, biology, and medicine
* Reed bird (disambiguation)
* Reed pen, writing implement in use since ancient times
* Reed (plant), one of several tall, grass-like wetland plants of the order Poales
* Re ...
.
Conferences
Conference panelists and keynotes include CEOs from all the major global media companies like: Leslie Moonves,
CBS (US), Jana Bennett
BBC #REDIRECT BBC #REDIRECT BBC #REDIRECT BBC
Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board ex ...
(UK), Gerhard Zeiler
RTL Group
RTL Group (for "Radio Television Luxembourg") is a Luxembourg-based international media conglomerate, with another corporate centre in Cologne, Germany. The company operates 68 television channels and 31 radio stations in Germany, France and ...
(Luxembourg), Harry Sloan MGM (US), Subhash Chandra ZEE Networks (India), Hyun-Oh Yoo SK Communications/Cyworld (Korea), Paula Wagner at United Artists (US), Ronnie Screwvala UTV (India), Philip Rosedale Second Life (US), Ben Silverman
NBC (US), Emilio Azcarraga
Televisa
Grupo Televisa is a Mexican multimedia mass media company. A major Latin American mass media corporation, it often presents itself as the largest producer of Spanish-language content.
In April 2021, Televisa and Univision Communications announce ...
(Mexico),
Mike Volpi Joost (US),
Ken Rutkowski
Ken Rutkowski is founder, president and host of KenRadio Broadcasting which is syndicated on CBS Radio, He is also the founder of the media, entertainment and technology alliance known as METal. Rutkowski is the Local Partner of Founder Instit ...
, Wayne Scholes Redtouch Media (US)
KenRadio
Ken Rutkowski is founder, president and host of KenRadio Broadcasting which is syndicated on CBS Radio, He is also the founder of the media, entertainment and technology alliance known as METal. Rutkowski is the Local Partner of Founder Insti ...
Broadcasting (US).
Vertice360º (SPAIN)
Events hosted at MIPTV
MIPFormats
Since 2010 MIPTV launched MIPFormats, "the pre-MIPTV formats conference & pitching showcase" that gathers producers, commissioners, buyers, distributors and aspiring creators of breakthrough formats. The event is organised in association with
C21FormatsLab.
In 2011, 665 participants came to MIPFormats, and 401 companies from 57 countries.
MIPDoc
MIPDoc is where international buyers, sellers, producers and commissioners of documentary and factual programmes screen new content and do business. MIPDoc calls itself "the international showcase for documentary screenings". Key MIPDoc 2011 figures:
*27,097 screenings
*1,399 programmes
*767 participants
*58 countries
MIPTV 2010 attendance figures
*Participants: 11,500
*Buyers: 4,000
*Exhibitors: 1,500
*Countries: 107
By country:
*Europe : 54%
*North America: 17%
*Asia/Pacific: 15%
*Africa/Middle East : 7%
*South&Latin America: 3%
Represented industry sectors
*Programme buyers
*Distributors and sales agents
*Programme producers
*Finance partners
*Commissioners
*Platform owners
*Internet and mobile players
*Solutions providers
*Advertisers
*Major global brands
*Licensing executives
*Advertising and media agencies
References
{{DEFAULTSORT:Miptv Media Market
Conferences in France
Cannes
Film markets
1964 establishments in France
Recurring events established in 1964