''MCV/Develop'' (formerly ''MCV'' and ''Market for Computer & Video Games'') is a UK

trade magazine A trade magazine, also called a trade journal or trade paper (colloquially or disparagingly a trade rag), is a magazine or newspaper whose target audience is people who work in a particular tradesman, trade or industry. The collective term ...

that focuses on the business aspects of the

video game industry The video game industry is the tertiary industry, tertiary and quaternary industry, quaternary sectors of the entertainment industry that specialize in the video game development, development, marketing, distribution (marketing), distribution, ...

. It is published monthly by Biz Media, a subsidiary of Datateam Media Group and is available in print and digitally. Originally named ''MCV'', it absorbed the assets of sister magazines (including '' Develop'') in 2018, and changed its name to ''MCV/Develop'' in 2019.

History

''MCV'' was started in September 1998 by former ''Computer Trade Weekly'' (''CTW'') employees Stuart Dinsey, editor, Lisa Carter (then Foster), deputy editor, Alex Moreham (then Jarvis), sales manager and Dave Roberts. ''CTW'' was published weekly from September 1984 and by 1998 was the official newspaper for

ELSPA The Association for UK Interactive Entertainment (Ukie) is a non-profit trade association for the video game industry in the United Kingdom (UK). Ukie was founded in 1989 as the European Leisure Software Publishers Association (ELSPA), then chang ...

(The European Leisure Software Publishers Association) and the creator and sponsor of ECTS (European Computer Trade Show). Stuart Dinsey left ''MCV'' in 2013 after selling it a year earlier. Stuart is currently chairman of

Curve Digital Curve Games Limited (formerly Curve Digital Limited and Curve Studios Limited) is a British video game publisher and former video game developer based in London, founded in 2005 by Jason Perkins. It focuses on the publishing of indie games. ...

and a board director of

Ukie The Association for UK Interactive Entertainment (Ukie) is a non-profit trade association for the video game industry in the United Kingdom (UK). Ukie was founded in 1989 as the European Leisure Software Publishers Association (ELSPA), then chang ...

. In November 2017,

NewBay Media NewBay Media, LLC was a magazine and website publisher founded in 2006 and headquartered in New York City. NewBay Media served five marketplaces — Music, Pro Audio/AV, Video & Broadcast, Consumer Electronics, and Education. In April 2018, ...

, the owner of ''MCV'' at the time, announced that the websites, magazines and events of sister magazines '' Develop'' and ''Esports Pro'' would be absorbed into ''MCV'' by early 2018, with the combined magazine moving to a monthly frequency. NewBay Media was acquired by

Future Publishing Future plc is a British publishing company. It was started in 1985 by Chris Anderson. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. History 1985–2012 The company was founded by Chris Anderson a ...

in April 2018. In December 2018, Future opted to sell several of its

business-to-business Business-to-business (B2B or, in some countries, BtoB) refers to trade and commercial activity where a business sees other businesses as its customer base. This typically occurs when: * A business sources materials for its production process for ...

brands, including ''MCV'', to Datateam Media Group. The deal was completed in January 2019, with Datateam forming a new subsidiary, named Biz Media, as parent for Future's former brands. In October that year, ''MCV'' was rebranded ''MCV/Develop'' to resurrect the ''Develop'' brand following its closure in 2018. Seth Barton was editor of ''MCV/Develop'' from 2016 to 2021, when he left to join

PlayStation is a video gaming brand owned and produced by Sony Interactive Entertainment (SIE), a division of Japanese conglomerate Sony. Its flagship products consists of a series of home video game consoles produced under the brand; it also consists ...

; he was replaced by Richie Shoemaker on 1 November 2021.

MCV/Develop Awards

The MCV/Develop Awards are an annual

award show An award, sometimes called a distinction, is given to a recipient as a token of recognition of excellence in a certain field. When the token is a medal, ribbon or other item designed for wearing, it is known as a decoration. An award may be d ...

, held since 2002, that is open to publishers, retail and distribution, with entries peer-voted and judged by an independent panel of specialists.

References

External links

* {{Video game journalism Video game magazines published in the United Kingdom Monthly magazines published in the United Kingdom Magazines established in 1998 Professional and trade magazines published in the United Kingdom