Luxgen

Luxgen Motor Co., Ltd. is a northern Taiwanese automotive manufacturer headquartered in Miaoli County, Taiwan, and a wholly owned subsidiary of Yulon Motor.

Luxgen was founded in 2009, and the company's motto is "Think Ahead." From 2010 to 2020, Luxgen vehicles were manufactured and marketed in China by Dongfeng Yulon. Currently, Luxgen products are primarily manufactured and marketed in Taiwan.

History

Luxgen made its first overseas sale in Oman in 2010, as part of a plan to focus on the Middle East, Latin America, Central America and South America, Russia, China and Southeast Asia car markets. Further sales were made in the Dominican Republic.

In 2011, Luxgen topped the J.D. Power Customer Service Index (CSI) in Taiwan among locally produced car brands. Luxgen repeated as the highest-scoring marque among Mass Market Brands in the J.D. Power 2018 Taiwan CSI Study.

Luxgen entered the Russian market in 2013 followed by the Iranian market in 2017.

In 2020, Luxgen announced that the manufacturer would exit from China market due to low sales. In response to the transformation of electric vehicles in 2022, LUXGEN will change its brand identity and change the L logo to the English letters LUXGEN, The brand slogan was also changed to "Pure Highlights, Infinite Possibilities."

Products

Current products

U6

The Luxgen U6 compact crossover debuted in 2013, using the same platform and 1.8 and 2.0 L VVT turbo engines as the S5. The U6 GT and U6 GT225 models are equipped with the smaller and larger engine, respectively. The U6 was facelifted in 2017, adding a 1.6 L engine from PSA Group.

URX

The Luxgen URX debuted in 2019. The URX is a midsize crossover based on the U6's platform. It could be the first Luxgen vehicle exported to Europe.

n7

The Luxgen n7 debuted in 2023. The n7 is a battery-electric SUV for which preorders opened in September 2022.

File:Luxgen U6 Neo 001.jpg, U6 (2013–present); Neo model shown
File:Luxgen URX Neo 003.jpg, URX (2019–present); Neo model shown
File:Luxgen N7 Taiwan (1).jpg, n7 (2023–present)

Discontinued products

M7

Luxgen's first production model was the Luxgen7 MPV minivan. It was officially shown to the public for the first time on August 19, 2009, and went on sale in Taiwan on September 19, 2009. The vehicle was based on the Renault Espace III. In Taiwan, by March 2010, more Luxgen7 MPVs had sold than the entire Hyundai lineup.

In December 2009, luxury CEO (built-to-order) and electric EV+ models were unveiled publicly at the Dubai Motor Show; the EV+ was developed in collaboration with AC Propulsion. When the styling was updated in 2014, the MPV was renamed to Luxgen M7.

Luxgen M7 was discontinued in 2021.

U7

The Luxgen U7 is Luxgen's second product. It was unveiled as the Luxgen7 SUV at the Dubai Motor Show in December 2009 and released on June 4, 2010. The name was changed to U7 during the facelift. Both the M7 and U7 are powered by a 2.2 L turbocharged 4-cylinder petrol engine developed in collaboration with Le Moteur Moderne, using turbos manufactured by Garrett, and meeting Euro4 emissions standards.

Luxgen U7 was discontinued in 2020.

S5

Originally launched as the Luxgen5 Sedan, the compact sedan was unveiled in November 2011 at the Taipei Auto Show and then officially launched in the second quarter of 2012, followed by a China release in July 2013. It was the first wholly self-developed Taiwanese car. The Neora EV concept, shown at Auto Shanghai in April 2011, was adapted for production as the Luxgen5, equipped with conventional 1.8 L and 2.0 L turbocharged petrol engines with variable valve timing. After a design refresh in 2015, the sedan was renamed to Luxgen S5.

Luxgen S5 was discontinued in 2020.

V7

The Luxgen V7 is basically a wheelchair accessible version of the M7 which has a lower extended tailgate and extended roof. The V7 was later revealed in production version during the 2016 Taipei Auto Show.

Luxgen V7 was discontinued in 2021.

S3

Luxgen S3 is a sub-compact sedan which was released in 2016.

Luxgen S3 was discontinued in 2020.

U5

The Luxgen U5 debuted in Q3, 2017. The U5 is a subcompact crossover based on the S3's platform.

Luxgen U5 was discontinued in 2020.

MBU

The Luxgen MBU debuted in 2019. The MBU is a concept performance crossover on a new platform that is intended for future vehicles.

File:Luxgen M7 Turbo EcoHyper facelift.jpg, M7 (2009–2021); EcoHyper model shown
File:2016 Luxgen S3 (front).jpg , S3 (2016–2020)
File:Luxgen S5 GT 001.jpg, S5 (2012–2020); GT model shown
File:2018 Luxgen U5 (front).jpg , U5 (2016–2020)
File:LUXGEN U7 TURBO 2014 01.JPG, U7 (2010–2020)
File:Luxgen V7 EcoHyper.jpg, V7 (2016–2021); EcoHyper model shown

See also

* List of companies of Taiwan
* List of Taiwanese automakers
* Dongfeng Yulon (Luxgen Mainland China)

References

External links

*

Luxgen Latin America

{{Automotive industry in Taiwan

2009 establishments in Taiwan
Electric vehicle manufacturers of China
Car manufacturers of Taiwan
Taiwanese brands
Car brands
Vehicle manufacturing companies established in 2009