Lori Greiner
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Lori Greiner () is an American
television personality Celebrity is a condition of fame and broad public recognition of a person or group due to the attention given to them by mass media. The word is also used to refer to famous individuals. A person may attain celebrity status by having great w ...
and entrepreneur. She is known for her
QVC QVC (short for "Quality Value Convenience") is an American free-to-air television network and a flagship shopping channel specializing in televised Shopping channel, home shopping, owned by QVC Group (formerly Qurate Retail Group). Founded in 19 ...
show ''Clever & Unique Creations'' (2000–present) for which she has been called the "Queen of QVC", and for being an investor on the
reality series Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring ordinary people rather than professional actors. Reality television emerged as a distinct genre in the early 1990s ...
''
Shark Tank ''Shark Tank'' is an American business Reality television#Investments, reality television series that premiered on August 9, 2009, on American Broadcasting Company, ABC.Hibberd, James (May 10, 2012)Dancing,' 'Bachelor,' and a bigger 'Shark Tank ...
'' (2012–present). She has hundreds of inventions and holds over 120
patent A patent is a type of intellectual property that gives its owner the legal right to exclude others from making, using, or selling an invention for a limited period of time in exchange for publishing an sufficiency of disclosure, enabling discl ...
s. She is the president and founder of For Your Ease Only, Inc.


Life

Greiner grew up in the
Near North Side, Chicago The Near North Side is one of Chicago's 77 community areas. It is the northernmost of the three areas that constitute central Chicago, the others being the Loop and the Near South Side. The community area is located north and east of the Chi ...
. She majored in communications at
Loyola University Chicago Loyola University Chicago (Loyola or LUC) is a Private university, private Society of Jesus, Jesuit research university in Chicago, Illinois, United States. Founded in 1870 by the Society of Jesus, Loyola is one of the largest Catholic Church, ...
and worked for ''
The Chicago Tribune The ''Chicago Tribune'' is an American daily newspaper based in Chicago, Illinois, United States. Founded in 1847, it was formerly self-styled as the "World's Greatest Newspaper", a slogan from which its once integrated WGN radio and WGN tel ...
'' while in college. She was an aspiring
playwright A playwright or dramatist is a person who writes play (theatre), plays, which are a form of drama that primarily consists of dialogue between Character (arts), characters and is intended for Theatre, theatrical performance rather than just Readin ...
and sold jewelry on the side. She is married to Dan Greiner.


Career

Greiner is the president and founder of For Your Ease Only, which launched in 1996. The same year, she created and patented a plastic earring organizer; J.C. Penney picked up the product before the holiday season, allowing her to pay off her $300,000 loan in 18 months. In addition to jewelry storage, she has patented consumer products in categories such as cosmetic organization, travel, electronics, and household items. Greiner has invented hundreds of products and holds 120 patents. After her success with J.C. Penney, Greiner expanded her company, with her products appearing on
Home Shopping Network HSN, Inc. an initialism of its former name Home Shopping Network, is an American free-to-air television network owned by the QVC Group (formerly Qurate Retail Group), which also owns Catalog merchant, catalog company Cornerstone Brands. It is ...
and in the retail store Bed Bath & Beyond. In 2000, she began hosting a show on QVC, "Clever & Unique Creations by Lori Greiner". Her many appearances on the network led to her nickname, "The Queen of QVC". In 2012, Greiner joined the U.S. TV series ''
Shark Tank ''Shark Tank'' is an American business Reality television#Investments, reality television series that premiered on August 9, 2009, on American Broadcasting Company, ABC.Hibberd, James (May 10, 2012)Dancing,' 'Bachelor,' and a bigger 'Shark Tank ...
''. In 2014, her investment in Scrub Daddy, a company that produces a texture-changing household sponge, was regarded as one of the biggest successes in ''Shark Tank'' history. Greiner's other early ''Shark Tank'' investments include Bantam Bagels (which was fully acquired by T. Marzetti Company in 2018), Squatty Potty, ReadeRest, Paint Brush Cover, Hold Your Haunches, Drop Stop, FiberFix, Simply Fit Board, Sleep Styler, and Screenmend. Greiner has a 90% success rate with her deals on ''Shark Tank''. Greiner's book, ''Invent it, Sell it, Bank it! – Make Your Million Dollar Idea into a Reality'', was published in March 2014.


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* {{DEFAULTSORT:Greiner, Lori Living people American television personalities American women television personalities American women chief executives Businesspeople from Chicago Chicago Tribune people American women inventors Loyola University Chicago alumni Primetime Emmy Award winners QVC people 20th-century American inventors 21st-century American inventors 21st-century American women Year of birth missing (living people)