The literacy-targeted (LT) approach to teaching introductory
economics
Economics () is a behavioral science that studies the Production (economics), production, distribution (economics), distribution, and Consumption (economics), consumption of goods and services.
Economics focuses on the behaviour and interac ...
courses ("principles" courses) emphasizes mastery of a limited number of core concepts to foster deep understanding and real-world application. Rather than covering a wide range of topics superficially, the LT approach focuses on developing flexible, transferable knowledge that students can apply in multiple, personal economic contexts.
The term “literacy targeted” originated from a 2002 article by Hansen, Salemi, and
Siegfried
Siegfried is a German-language male given name, composed from the Germanic elements ''sig'' "victory" and ''frithu'' "protection, peace".
The German name has the Old Norse cognate ''Sigfriðr, Sigfrøðr'', which gives rise to Swedish ''Sigfrid' ...
: “A Principles course targeted to literacy must focus more on basic concepts than today’s courses and texts do. Educational resources released by limiting the number of topics must be used to deepen student understanding of core ideas” (p.466).
While the LT approach has gained currency since 2002, it has deep historical roots. As early as 1950, the
American Economic Association
The American Economic Association (AEA) is a learned society in the field of economics, with approximately 23,000 members. It publishes several peer-reviewed journals, including the Journal of Economic Literature, American Economic Review, an ...
recommended that "the number of objectives and the content of the elementary course should be reduced," advocating for a more focused curriculum. In 1963, Nobel Prize-winning economist
George Stigler
George Joseph Stigler (; January 17, 1911 – December 1, 1991) was an American economist. He was the 1982 laureate in Nobel Memorial Prize in Economic Sciences and is considered a key leader of the Chicago school of economics.
Early life and e ...
criticized the superficial nature of introductory economics courses, stating that "the watered-down encyclopedia... does not teach the student how to think on economic questions." Similarly,
Robert Frank
Robert Frank (November 9, 1924 – September 9, 2019) was a Swiss American photographer and documentary filmmaker. His most notable work, the 1958 book titled ''The Americans'', earned Frank comparisons to a modern-day de Tocqueville for his ...
argued that "the best way to teach introductory microeconomics is to expose students to repeated applications of a short list of the core ideas" which aligns with the core idea of the LT approach — teaching fewer concepts more deeply. The
economic education literature shows that the ideas behind LT teaching have been present for decades, even before the term became widely used. The
Journal of Economic Education
The ''Journal of Economic Education'' (''JEE'') offers original peer-reviewed articles on teaching economics. The inaugural issue appeared in the fall of 1969. At the time, G.L. Bach (Stanford University) wrote in the ''American Economic Review Pa ...
published a special symposium (volume 55, issue 2) on the Literacy Targeted approach to teaching introductory economics in 2024.
Principles courses are often designed to prepare students for upper-level economics classes, assuming they will continue in the major. However, roughly 80% of students who take principles courses never take another economics course, and only 2% eventually major in economics (Stock, 2024). This calls into question the practice of designing principles courses for future majors. As Hansen, Salemi, and Siegfried (2002) note, the principles course often fails to improve economic literacy because it prioritizes covering many technical topics over teaching students how to apply economics to real-world decisions.
Given that 80% of students are "one and done" LT proponents start with the question, "what should go into the only economics course most students will ever take?" and recommend the LT approach because it focuses in on helping students think like economists in their daily lives.
Research
Research supports the effectiveness of the literacy-targeted approach. A study at the
University of Toronto
The University of Toronto (UToronto or U of T) is a public university, public research university whose main campus is located on the grounds that surround Queen's Park (Toronto), Queen's Park in Toronto, Ontario, Canada. It was founded by ...
, using an 11-year dataset with over 13,000 students, compared the outcomes of students taking traditional principles of economics courses with those enrolled in LT principles courses. The study found no significant differences in performance in intermediate economic theory or statistics courses. An earlier study at the
University of North Carolina at Chapel Hill
The University of North Carolina at Chapel Hill (UNC, UNC–Chapel Hill, or simply Carolina) is a public university, public research university in Chapel Hill, North Carolina, United States. Chartered in 1789, the university first began enrolli ...
with 7,000 students over 3 years produced comparable results.
Both studies concluded that LT economics instruction benefits the majority of students who take only principles courses, while doing no disadvantaging students who go on to major in economics, resulting in a
Pareto efficient
In welfare economics, a Pareto improvement formalizes the idea of an outcome being "better in every possible way". A change is called a Pareto improvement if it leaves at least one person in society better off without leaving anyone else worse ...
outcome.
References
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Pedagogy
Economic theories
Economics education