The ''Limca Book of Records'' is an annual reference

book A book is a structured presentation of recorded information, primarily verbal and graphical, through a medium. Originally physical, electronic books and audiobooks are now existent. Physical books are objects that contain printed material, ...

published in India documenting world records held by Indians. The records are further categorised into education, literature, agriculture, medical science, business, sports, nature, adventure, radio and cinema. The ''Limca Book of Records'' is published in English and is a promotional tool of Limca, a soft drink brand, owned by the Coca Cola Company, it is a localised equivalent of the ''

Guinness World Records ''Guinness World Records'', known from its inception in 1955 until 1999 as ''The Guinness Book of Records'' and in previous United States editions as ''The Guinness Book of World Records'', is a British reference book published annually, list ...

''.

History

The ''Limca Book of Records'' was first published in 1990, when the Limca soft drink brand was owned by Parle Bisleri. It was started originally by Ramesh Chauhan, who sold it to The Coca-Cola Company in 1993. The book continued to be published by Coca-Cola. The ''Limca Book of Records'' is now published with the patronage of Coca-Cola India which manufactures Limca.

Editions

Its year 2006 edition was launched in

New Delhi New Delhi (; ) is the Capital city, capital of India and a part of the Delhi, National Capital Territory of Delhi (NCT). New Delhi is the seat of all three branches of the Government of India, hosting the Rashtrapati Bhavan, New Parliament ...

by Atul Singh, CEO of Coca-Cola India. On 25 September 2007, a special edition was released by

Coca-Cola Coca-Cola, or Coke, is a cola soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries and territories worldwide, with consumers drinking more than 1.8 billion company beverage servings ...

to commemorate 60 years of India's independence. The 20th edition of this book was released by

Amitabh Bachchan Amitabh Bachchan (; 11 October 1942) is an Indian actor who works in Hindi cinema. He is often considered one of the greatest, most accomplished and commercially successful actors in the history of Indian cinema.* * * * * With a cinemati ...

in March 2009. Indian Space Research Organisation (ISRO) chief G. Madhavan Nair also participated in this event. The 21st text edition of the book was launched on 29 March 2011. As the sports achievers special edition, it pays special tribute to the Indian athletes in the 2010

Commonwealth Games The Commonwealth Games is a quadrennial international multi-sport event among athletes from the Commonwealth of Nations, which consists mostly, but not exclusively, of territories of the former British Empire. The event was first held in 1930 ...

and

Asian Games The Asian Games, also known as Asiad, is a continental multi-sport event held every four years for athletes of Asia. The Games were regulated by Asian Games Federation from the 1951 Asian Games, first Games in New Delhi, India in 1951, until ...

. The 25th edition marking the

Silver Jubilee Silver Jubilee marks a 25th anniversary. The anniversary celebrations can be of a wedding anniversary, the 25th year of a monarch's reign or anything that has completed or is entering a 25-year mark. Royal Silver Jubilees since 1750 Note: This ...

of the book's publication was launched on International Women’s Day in 2014. The 26th edition of ''Limca Book of Records'' was launched at the

Jaipur Literature Festival The Jaipur Literature Festival (JLF), often hailed as the "''greatest literary show on Earth''," is a renowned annual cultural and literary festival held in Jaipur, Rajasthan, India. Established in 2006 by writers Namita Gokhale and William Dalry ...

in January 2015. The 27th edition of ''Limca Book of Records'' is The Specially Abled Edition in 2016.

People of the Year

Since 1992, ''Limca Book of Records'' has featured ' People of the Year'. A panel of judges (including the editorial team) selects people who have consistently contributed to 'Indian excellence'.

Other media

Coca-colaindia.com published an online Limca book of records archive featuring several landmark records set in India. In 1996, the Indian national television channel

Doordarshan Doordarshan (), abbreviated as DD, is India's State-owned enterprise, state-owned public broadcasting, public television broadcaster. Established by the Government of India on 15 September 1959, it is owned by the Ministry of Information and B ...

broadcast 19 episodes of ''Limca Book Of Records Ki Anokhi Duniya'' which were hosted by Siddharth Kak and featured events from the book. In 2008, Star TV News Channel aired ''Limca Book of Records Wah India Show'' on Saturdays and Sundays from April to December. Siddarth Kak made the film ''Triumph of the Spirit'' about the ''Limca Book of Records''. The film was broadcast by the

National Geographic ''National Geographic'' (formerly ''The National Geographic Magazine'', sometimes branded as ''Nat Geo'') is an American monthly magazine published by National Geographic Partners. The magazine was founded in 1888 as a scholarly journal, nine ...

group Fox History and Entertainment channel in 2010.

References

External links

* {{Coca-Cola Book series introduced in 1990 Indian books Publications established in 1990 Records (superlatives) Trivia books World record databases