The Lidl Austria

GmbH (; ) is a type of Juridical person, legal entity in German-speaking countries. It is equivalent to a (Sàrl) in the Romandy, French-speaking region of Switzerland and to a (Sagl) in the Ticino, Italian-speaking region of Switzerland. It is a ...

is a subsidiary of Lidl Stiftung & Co. KG, part of the

Schwarz Group The Schwarz Group () is a German multinational retailer that operates stores under the Lidl and Kaufland brands. With revenues of €167.2 billion in fiscal year 2023, Schwarz Group is the largest European retailer and the fourth-largest retai ...

. Lidl Austria's core assortment includes groceries, with a focus on over 2000 products, many of which are sourced locally from Austria. The company emphasizes a wide range of fresh and packaged food products.

History

Lidl has been in Austria since 1998 with its headquarters in Salzburg, making it a prominent player in the grocery retail industry.

Company structure

Lidl Austria operates three logistics centers in Austria and is structured as a company with limited liability (GmbH).

Other services

In addition to its core grocery retail business, Lidl Austria offers various services to its customers. These services include ''Lidl Plus,'' a digital customer card system offering discounts, ''Lidl Connect,'' a mobile virtual network operator, and ''Lidl Energie,'' which provides electricity and gas products. The company has also expanded into areas like ''Lidl Reisen'' (Lidl Travel) and ''Lidl Fotos'' (Lidl Photos), offering diverse services beyond traditional retail.

Management

The management of Lidl Austria GmbH includes key individuals responsible for the company's operations and strategies. * Alessandro Wolf - Current leader of the company. * Hanno Rieger - Former leader of Lidl Austria.Food Retail Magazine
''Hanno Rieger wird Lidl-Chef Österreich''
22 April 2007. Online under www.lebensmittelzeitung.net. Retrieved 13 October 2018.

Notes

{{Notelist

References

Companies based in Salzburg Supermarkets of Austria Companies established in 1998