HOME

TheInfoList



OR:

Levy Gerzberg (; born 1945) is an Israeli-American businessman and inventor, known for co-founding
Zoran Corporation Zoran Corporation was a multinational digital technology company, founded in 1981 and headquartered in Silicon Valley, that was predominantly focused on designing and selling SoC (System on a Chip) integrated circuits for consumer electronic ...
. Zoran pioneered directly and via acquisitions the design and marketing of
system on a chip A system on a chip (SoC) is an integrated circuit that combines most or all key components of a computer or Electronics, electronic system onto a single microchip. Typically, an SoC includes a central processing unit (CPU) with computer memory, ...
(SoC) technology and devices which operate many consumer electronic products. These include
Digital Cameras A digital camera, also called a digicam, is a camera that captures photographs in digital memory. Most cameras produced today are digital, largely replacing those that capture images on photographic film or film stock. Digital cameras are now ...
,
DVD Players A DVD player is a machine that plays DVDs produced under both the DVD-Video and DVD-Audio technical standards, two different and incompatible standards. Some DVD players will also play audio CDs. DVD players are connected to a television to wa ...
, DVRs,
HDTV High-definition television (HDTV) describes a television or video system which provides a substantially higher image resolution than the previous generation of technologies. The term has been used since at least 1933; in more recent times, it ref ...
sets,
set-top boxes A set-top box (STB), also known as a cable box, receiver, or simply box, and historically television decoder or a converter, is an information appliance device that generally contains a TV tuner input and displays output to a television set, t ...
, Home Theaters,
Printers Printer may refer to: Technology * Printer (publishing), a person * Printer (computing), a hardware device * Optical printer for motion picture films People * Nariman Printer (fl. c. 1940), Indian journalist and activist * James Printer (1 ...
, Digital Tuners, and more.


Early life

Born in Israel, he attended the Technion, Israel's Institute of Technology, earning a bachelor’s degree in electrical engineering and a master’s degree in medical electronics. He moved to the United States in 1972 and earned a Ph.D in electrical engineering from
Stanford University Leland Stanford Junior University, commonly referred to as Stanford University, is a Private university, private research university in Stanford, California, United States. It was founded in 1885 by railroad magnate Leland Stanford (the eighth ...
. He was a doctoral student of integrated circuitry pioneer James D. Meindl.


Career

He began his career as an associate director of Stanford’s Electronics Laboratory. In 1981, he co-founded
Zoran Corporation Zoran Corporation was a multinational digital technology company, founded in 1981 and headquartered in Silicon Valley, that was predominantly focused on designing and selling SoC (System on a Chip) integrated circuits for consumer electronic ...
in Silicon Valley. Zoran is the Hebrew word for silicon. The founders conceived of integrating the
digital signal processing Digital signal processing (DSP) is the use of digital processing, such as by computers or more specialized digital signal processors, to perform a wide variety of signal processing operations. The digital signals processed in this manner are a ...
(DSP) components of electronic system on a single silicon chip that would later be known as (SoC). The company initially created silicon chips and software for medical, industrial and military markets. Recognizing the new digital age, Gerzberg switched to designing chips and software for consumer electronics. The company’s first consumer product was a credit-card sized digital camera SoC that was used in the world’s first fully digital camera, Fujifilm’s FUJIX DS-1P. The technology was later used by many manufacturers, including
Kodak The Eastman Kodak Company, referred to simply as Kodak (), is an American public company that produces various products related to its historic basis in film photography. The company is headquartered in Rochester, New York, and is incorporated i ...
, Konica, Minolta,
Nikon (, ; ) is a Japanese optics and photographic equipment manufacturer. Nikon's products include cameras, camera lenses, binoculars, microscopes, ophthalmic lenses, measurement instruments, rifle scopes, spotting scopes, and equipment related to S ...
,
Pentax was a Japanese camera and optical equipment manufacturer. Currently, it exists as the Pentax Life Care Business Division of Hoya's medical endoscope business, as well as the digital camera brand of Ricoh Imaging, a subsidiary of Ricoh. Penta ...
,
Samsung Samsung Group (; stylised as SΛMSUNG) is a South Korean Multinational corporation, multinational manufacturing Conglomerate (company), conglomerate headquartered in the Samsung Town office complex in Seoul. The group consists of numerous a ...
,
Sony is a Japanese multinational conglomerate (company), conglomerate headquartered at Sony City in Minato, Tokyo, Japan. The Sony Group encompasses various businesses, including Sony Corporation (electronics), Sony Semiconductor Solutions (i ...
, Olympus, and others. Under Gerzberg’s leadership, the company created digital camera technology, which features became mainstream, such as displaying high-resolution photos from a digital camera on an HDTV via an
HDMI High-Definition Multimedia Interface (HDMI) is a proprietary digital interface used to transmit high-quality video and audio signals between devices. It is commonly used to connect devices such as televisions, computer monitors, projectors, gam ...
connection, direct printing from a camera to a printer without a personal computer, image and video stabilization, lens distortion correction, and integrating advanced camera technology on mobile devices. Gerzberg led company efforts to create SoCs including those that standardized
Dolby Dolby Laboratories, Inc. (Dolby Labs or simply Dolby) is a British-American technology corporation specializing in audio noise reduction, audio encoding/compression, spatial audio, and high-dynamic-range television (HDR) imaging. Dolby li ...
digital audio in DVD players as well as movie and home theater systems, and more. The company was involved with digital video, audio, television, cameras, and printing as well as set-top boxes. Under Gerzberg's leadership, Zoran created the successful processor for
DVD player A DVD player is a machine that plays DVDs produced under both the DVD-Video and DVD-Audio technical standards, two different and incompatible standards. Some DVD players will also play audio CDs. DVD players are connected to a television to ...
s and other gadgets with about 35% market share. Its Camera on a Chip (COACH) line of digital camera processors was also popular. Zoran's headquarters were in Silicon Valley, CA and had development and marketing centers in the U.S., China, France, Germany, Hong Kong, Israel, Japan, Korea, Taiwan, and the United Kingdom. Gerzberg was President and CEO of Zoran from 1981 to 1985. He served as Executive Vice President and CTO from 1985 to 1987. Gerzberg was President and CEO From 1988 until 2011. The company went public in 1995, the stock traded on the
NASDAQ The Nasdaq Stock Market (; National Association of Securities Dealers Automated Quotations) is an American stock exchange based in New York City. It is the most active stock trading venue in the U.S. by volume, and ranked second on the list ...
(ZRAN). Semiconductor maker CSR on Nasdaq and on the London Stock Exchange (LSE) purchased Zoran in 2011. Gerzberg holds 10 U.S. Patents, and Zoran’s inventions have accounted for more than 1,000 patents. He authored or co-authored more than 50 technical papers about the design of integrated circuits, device physics and fabrication, digital signal processing and related applications. Gerzberg founded the Liora and Levy Gerzberg Family Foundation which contributes to a variety of healthcare and educational causes. He is a trustee of the
Consumer Technology Association The Consumer Technology Association (CTA)® is North America's largest standards and technology trade organization representing more than 1,200 technology companies. CTA is led by CEO and Vice Chair Gary J. Shapiro. Trade shows CES C ...
Foundation and is on the Board of the American Friends of the Rambam Medical Center. Gerzberg served two-terms on the CEA Board of Industry Leaders. An avid open-water swimmer, Gerzberg founded the “Swim From the Heart” swim meet in Haifa, Israel that raises money to support research to treat Sudden Cardiac Death in Children. He also has swum from
Alcatraz Island Alcatraz Island () is a small island about 1.25 miles offshore from San Francisco in San Francisco Bay, California, near the Golden Gate, Golden Gate Strait. The island was developed in the mid-19th century with facilities for a Alcatraz Isla ...
to San Francisco dozens of times, frequently raising money for children’s charities.


Awards

In 2003, Gerzberg was named Northern California’s “Ernst & Young Entrepreneur of the Year” in the semiconductor category. In 2004, he received the California Israel Chamber of Commerce International Partnership Award. In 2007 he was elected to a seat on the Board of Industry Leaders of the
Consumer Electronics Association The Consumer Technology Association (CTA)® is North America's largest standards and technology trade organization representing more than 1,200 technology companies. CTA is led by CEO and Vice Chair Gary J. Shapiro. Trade shows CES CE ...
. In 2014, he was inducted to the
Consumer Electronics Hall of Fame The Consumer Electronics Hall of Fame, founded by the Consumer Electronics Association (CEA), honors leaders whose creativity, persistence, determination and personal charisma helped to shape the industry and made the consumer electronics marketpl ...
.


References

Israeli chief executives Stanford University alumni Technion – Israel Institute of Technology alumni 1945 births Living people {{US-business-bio-1940s-stub