Leo Resig is a U.S.-based entrepreneur in the sectors of digital media,

eCommerce E-commerce (electronic commerce) refers to commercial activities including the electronic buying or selling products and services which are conducted on online platforms or over the Internet. E-commerce draws on technologies such as mobile comm ...

, and

streaming television Streaming television is the digital distribution of television content, such as films and television series, streamed over the Internet. Standing in contrast to dedicated terrestrial television delivered by over-the-air aerial systems, cable t ...

. He is currently the co-founder and CEO of the over-the-top video-on-demand service, Atmosphere.TV. Previously to Atmosphere, Resig served as co-founder and CEO of Chive Media Group, the parent company of The Chive, theBERRY.com, TheChivery.com, and ChiveRareCoins.com. He started the flagship site, theCHIVE, in November 2008 with his brother John Resig. theChive is a popular men's content and commerce destination and operates native iOS and Android apps. Resig also co-founded a golf apparel company with actor

Bill Murray William James Murray (born September 21, 1950) is an American actor and comedian, known for his deadpan delivery in roles ranging from studio comedies to independent dramas. He has received List of awards and nominations received by Bill Murra ...

called William Murray Golf.

Life and career

Hailing from

Fort Wayne Fort Wayne is a city in Allen County, Indiana, United States, and its county seat. Located in northeastern Indiana, the city is west of the Ohio border and south of the Michigan border. The city's population was 263,886 at the 2020 United S ...

Indiana Indiana ( ) is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders Lake Michigan to the northwest, Michigan to the north and northeast, Ohio to the east, the Ohio River and Kentucky to the s ...

, and graduating from

Indiana University Bloomington Indiana University Bloomington (IU Bloomington, Indiana University, IU, IUB, or Indiana) is a public university, public research university in Bloomington, Indiana, United States. It is the flagship university, flagship campus of Indiana Univer ...

, Leo now lives in

Austin, Texas Austin ( ) is the List of capitals in the United States, capital city of the U.S. state of Texas. It is the county seat and most populous city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and W ...

and works closely with brother John (co-founder of theCHIVE).

theChive

The family turned theChive into a success with a series of viral hoaxes that were reported by the mainstream media as true. In the summer of 2013 Resignation Media relocated to Austin, Texas from

Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...

California California () is a U.S. state, state in the Western United States that lies on the West Coast of the United States, Pacific Coast. It borders Oregon to the north, Nevada and Arizona to the east, and shares Mexico–United States border, an ...

Keep Calm and Chive On

Keep Calm and Chive On (KCCO) is modern slang for "don't stress about life, enjoy it." The expression originated during World War II with

Keep Calm and Carry On ''Keep Calm and Carry On'' was a motivational poster produced by the Government of the United Kingdom in 1939 in preparation for World War II. The poster was intended to raise the morale of the British public, threatened with widely predic ...

propaganda, but was morphed into a modern pop culture reference revolving around the Chive.

Tapiture

Following the success of theChive, the brothers launched an early version o
Tapiture
in the Summer of 2012. The site was originally referred to as a "Pinterest for Dudes" and despite skepticism, the site was attracting 1.5 million monthly unique visitors after 6 weeks of its debut. Tapiture was spun out and in September 2012, John Ellis was hired as CEO to raise funds and build the business. Leo is an investor in Tapiture and a member of its board of directors. Tapiture is headquartered in Santa Monica, California. On October 2, 2015, Tapiture sold to

Playboy ''Playboy'' (stylized in all caps) is an American men's Lifestyle journalism, lifestyle and entertainment magazine, available both online and in print. It was founded in Chicago in 1953 by Hugh Hefner and his associates, funded in part by a $ ...

for an undisclosed amount.

William Murray Golf

William Murray Golf, a golf apparel company, began in 2017 as a collaboration between Resig, his brother John, actor Bill Murray, and Murray's brothers. The brand is known for a mix of casual and unusual prints and has partnered with the likes of professional golfers like

Jason Kokrak Jason Kenneth Kokrak (born May 22, 1985) is an American professional golfer who plays in the LIV Golf League. Previously he played on the PGA Tour. Amateur career Kokrak was born in North Bay, Ontario, Canada, and played high school golf at JFK ...

Pat Perez Patrick Anthony Perez (born March 1, 1976) is an American professional golfer who last played on the LIV Golf League. He was not resigned for the 2025 LIV Golf League. Early life Perez was born in Phoenix, Arizona, and is of Mexican-American ...

, as well as D.A. Points. In 2022, William Murray Golf expanded to include women's golf apparel, as well.

Atmosphere

Resig spun off Atmosphere.TV, a U.S.-based streaming platform made exclusively for businesses, from Chive Media Group in 2019. This video-on-demand service has since gained media attention as a particularly "innovative" company, receiving awards and accolades including: *Digiday's "Best Connected TV Platform" *Fast Company's "The 10 most innovative companies in video in 2022" *Forbes' "Next Billion Dollar Companies 2022" Since its inception, Atmosphere has raised a total of $143 million — $18 million in Series A funding in 2019, $25 million of Series B funding in April of 2021, and $100 million in December of 2021 (the summation of $80 million in Series C funding and $20 million in debt).

References

{{DEFAULTSORT:Resig, Leo Living people Year of birth missing (living people) American chief executives Indiana University Bloomington alumni Businesspeople from Fort Wayne, Indiana