Laura Raffo
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María Laura Raffo Degeronimi (born 22 September 1973) is a
Uruguay Uruguay, officially the Oriental Republic of Uruguay, is a country in South America. It shares borders with Argentina to its west and southwest and Brazil to its north and northeast, while bordering the Río de la Plata to the south and the A ...
an economist, businesswoman, and politician of the National Party. She began her political career in 2020 after being proclaimed as the candidate of the Coalición Multicolor for the municipal elections of that year. Born in Montevideo, she graduated from the University of the Republic with a degree in economics and earned an MBA from the University of Montevideo. She rose to prominence serving as a columnist on economic issues on the '' Telemundo 12'' newscast and various television programs.


Early life

Raffo was born in
Montevideo Montevideo (, ; ) is the capital city, capital and List of cities in Uruguay, largest city of Uruguay. According to the 2023 census, the city proper has a population of 1,302,954 (about 37.2% of the country's total population) in an area of . M ...
on 22 September 1973, the daughter of politician and writer Juan Carlos Raffo and Marta Degeronimi. She has two siblings, Verónica and Juan Carlos. Raffo is of
Italian Italian(s) may refer to: * Anything of, from, or related to the people of Italy over the centuries ** Italians, a Romance ethnic group related to or simply a citizen of the Italian Republic or Italian Kingdom ** Italian language, a Romance languag ...
descent. Raised in the neighborhood of
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, she attended the Lycée Français of Montevideo. In her teens, she won the National Literature Award for poetry. In 1992, she enrolled in the Faculty of Economic Sciences and Administration of the University of the Republic, graduating in 1998 as an economist. She subsequently obtained a master's degree in business administration from the University of Montevideo.


Career

While she was studying at the university, she got a job position in the newspaper '' El Observador'' to write the economics column. She was later employed by the Uruguayan branch of the ManpowerGroup corporation, as manager of the recruiting area. In 2003 she made her television debut, as a panelist on the Channel 10 debate program ''Zona Urbana''. That year he worked as a columnist on the radio together with the journalist and broadcaster Néber Araujo in FM Setiembre. From 2004 to 2008 she worked for
Microsoft Microsoft Corporation is an American multinational corporation and technology company, technology conglomerate headquartered in Redmond, Washington. Founded in 1975, the company became influential in the History of personal computers#The ear ...
and later began hosting an economics segment on
Teledoce Teledoce Televisora Color, also known as Canal 12 is a Uruguayan free-to-air television network, located in the capital of Uruguay, Montevideo. It is owned by Grupo Disco. Television transmissions commenced in 1962. History It was the third a ...
's '' Telemundo 12'' newscast, which brought her wide national recognition. She served as the executive director of Endeavor Uruguay. From 2013 to 2017, she was a leading economist and image representative of Grupo Sura and was a member of the board of directors of the
Banco Santander Banco Santander S.A. trading as Santander Group ( , , ), is a Spanish multinational financial services company based in Santander, with operative offices in Madrid. Additionally, Santander maintains a presence in most global financial centres ...
branch from February 2018 to February 2020. She worked as a columnist in the television program, ''Código País'', broadcast by
Teledoce Teledoce Televisora Color, also known as Canal 12 is a Uruguayan free-to-air television network, located in the capital of Uruguay, Montevideo. It is owned by Grupo Disco. Television transmissions commenced in 1962. History It was the third a ...
. In 2016 she published the book ''La Economía al alcance de todos.'' From August 2021 to 2022 she was part of the panel of '' Todas las voces'', a debate program aired on
Channel 4 Channel 4 is a British free-to-air public broadcast television channel owned and operated by Channel Four Television Corporation. It is state-owned enterprise, publicly owned but, unlike the BBC, it receives no public funding and is funded en ...
.


Political career


2020 campaign for Intendant of Montevideo

In early February 2020, it was confirmed that Raffo would be the candidate for Intendant of Montevideo for the Coalición Multicolor in the 2020 municipal elections. In the following days, she was approved conventions of the
National National may refer to: Common uses * Nation or country ** Nationality – a ''national'' is a person who is subject to a nation, regardless of whether the person has full rights as a citizen Places in the United States * National, Maryland, c ...
,
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,
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,
Open Cabildo The open cabildo (Spanish: ''cabildo abierto'') is a traditional Hispanic American political assembly for convening citizens to deliberate policy. Originating in Spanish America as an iteration of the ''cabildo'', it also spread to Spain. His ...
and De La Gente parties, members of the electoral coalition. The candidacy was made official on February 11, at the launch, Raffo stated that it is necessary to take care of "the problems of every day of the people". On July 23, in the presentation of the government plan dedicated to cleaning up the city, the National Representative for Montevideo of the Ecologist Radical Intransigent Party (PERI), César Vega, officially supported Raffo stating that she would be the "person who is going to do things better for Montevideo", and urged PERI voters to vote for her. The closing of the campaign was held on September 24 with an act in Varela Square. On election day, Raffo obtained 39.3% of the votes, being the most voted individual candidate, but this percentage was not enough to obtain the government of Montevideo, due to the double simultaneous voting system. On December 14, 2020, she was proclaimed president of the Montevideo Departmental Commission of the National Party, in a ceremony that was attended by Vice President Beatriz Argimón. On June 9, 2021, she launched the Centro de Estudios Metropolitano, with the purpose of "promoting a serious and professional debate" about what concerns Montevideo people."


2024 presidential campaign

On May 8, 2023, Raffo announced her resignation from the position of president of the National Party's Montevideo Departmental Commission. She confirmed that she would not run for Intendant of Montevideo in the 2025 municipal elections. The announcement came after months of speculation about her leap into national politics by 2024. On May 15, 2023, the National Alliance faction made official its support for Raffo's candidacy for the 2024 presidential primaries, promoted by Herrerism. In June, Rocha's National Movement also announced its support for her candidacy, and in July Raffo officially launched her faction within the party, ''Sumar''. In the National Party primary election on June 30, 2024, Raffo obtained 19.2% of the vote, placing second behind Álvaro Delgado Ceretta who was elected the party's candidate for that year's general election.


Personal life

In 2005, she married Federico Muttoni. They had twin children, Francisco and Ignacio, born in 2007. The couple divorced nine years later.


References


External links

* {{DEFAULTSORT:Raffo, Laura Living people University of the Republic (Uruguay) alumni University of Montevideo alumni Uruguayan economists Uruguayan businesspeople Uruguayan politicians 1973 births 21st-century Uruguayan women politicians 21st-century Uruguayan politicians Uruguayan women in business National Party (Uruguay) politicians Uruguayan people of Italian descent