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LateRooms.com is a hotel reservations
website A website (also written as a web site) is any web page whose content is identified by a common domain name and is published on at least one web server. Websites are typically dedicated to a particular topic or purpose, such as news, educatio ...
providing discounted accommodation throughout the UK,
Europe Europe is a continent located entirely in the Northern Hemisphere and mostly in the Eastern Hemisphere. It is bordered by the Arctic Ocean to the north, the Atlantic Ocean to the west, the Mediterranean Sea to the south, and Asia to the east ...
and the rest of the world.


Company history

LateRooms.com was launched in
Salford Salford ( ) is a City status in the United Kingdom, city in Greater Manchester, England, on the western bank of the River Irwell which forms its boundary with Manchester city centre. Landmarks include the former Salford Town Hall, town hall, ...
,
Greater Manchester Greater Manchester is a ceremonial county in North West England. It borders Lancashire to the north, Derbyshire and West Yorkshire to the east, Cheshire to the south, and Merseyside to the west. Its largest settlement is the city of Manchester. ...
, in 1999 by brothers Steven, Paul, Tony Walsh and Chris Allen The site originally started as a simple directory listing hotels, but in 2002 moved to enable users to book hotels online (some hotels require a telephone booking through LateRooms.com). In December 2006, the company was bought by
First Choice Holidays plc TUI Travel PLC was a British leisure travel group headquartered in Crawley, West Sussex. The company was formed on 3 September 2007 by the merger of First Choice Holidays PLC and the Tourism Division of TUI AG, which owned 56.4% of it. The compa ...
in a deal worth between £108 million and £120 million. September 2007 saw
First Choice Holidays plc TUI Travel PLC was a British leisure travel group headquartered in Crawley, West Sussex. The company was formed on 3 September 2007 by the merger of First Choice Holidays PLC and the Tourism Division of TUI AG, which owned 56.4% of it. The compa ...
merge with
TUI Travel plc TUI Travel PLC was a British leisure travel group headquartered in Crawley, West Sussex. The company was formed on 3 September 2007 by the merger of First Choice Holidays PLC and the Tourism Division of TUI AG, which owned 56.4% of it. The compa ...
to form the TUI Travel Group. In 2010 LateRooms.com moved to a new head office at The Peninsula building in
Manchester Manchester () is a city and the metropolitan borough of Greater Manchester, England. It had an estimated population of in . Greater Manchester is the third-most populous metropolitan area in the United Kingdom, with a population of 2.92&nbs ...
, along with sister companies AsiaRooms.com and Hotels-London.co.uk. In May 2015 TUI announced a restructure of all of its brands and that Laterooms would be sold off. In October 2015,
Cox & Kings Cox & Kings (formerly known as Cox & Kings Ltd.) was established in 1758 and is one of the longest-established travel brands. The UK business of Cox & Kings was acquired by Abercrombie & Kent in 2019 following insolvency proceedings, while in Ma ...
acquired LateRooms.com for £8.5 million (approx Rs. 85 crore) However, in March 2016, it sold 100% of LateRooms Ltd (UK) ('LateRooms') to Enterprises UK Ltd. ('Malvern') for GBP 20 million. On 1 August 2019 LateRooms.com announced they had ceased trading via Twitter and a message on their website, however the brand was purchased and revived by the Snaptrip Group and their website and social media subsequently came back online.


References


External links

* {{DEFAULTSORT:Laterooms.com Companies based in Manchester British travel websites Internet properties established in 1999 1999 establishments in the United Kingdom Hospitality companies of the United Kingdom