Lano is a leading

brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...

soap Soap is a salt (chemistry), salt of a fatty acid (sometimes other carboxylic acids) used for cleaning and lubricating products as well as other applications. In a domestic setting, soaps, specifically "toilet soaps", are surfactants usually u ...

Norway Norway, officially the Kingdom of Norway, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of the Kingdom of ...

. It comes in varieties of

shower gel Shower gel (also called body wash) is a specialized liquid product used for cleaning the body during showers. Not to be confused with liquid soaps, shower gels, in fact, do not contain saponified oil. Instead, it uses synthetic detergents deriv ...

s and liquid hand wash as well as the original soap bar. Lano is produced by Lilleborg Commodities, a hygiene product manufacturer owned in turn by the

Orkla Group Orkla ASA is a Norwegian conglomerate operating in Europe, Asia and the US. At present, Orkla operates in the branded consumer goods, aluminium products and financial investment sectors. Orkla ASA is listed on the Oslo Stock Exchange and its he ...

(

Mondelez International Mondelēz International, Inc. ( ) is an American Multinational corporation, multinational confectionery, food industry, food, Holding company, holding, drink industry, beverage and snack food company based in Chicago. Mondelez has an annual rev ...

History

The Lano soap bar was introduced in 1934, and is today the dominant soap bar in the Norwegian market. In 1959, Lano introduced , or 'the Lano kid', a competition where one entered a picture of a child which could then be picked out to represent the soap for the coming year, as well as receive various prizes. Lano liquid hand soap was launched in 1989, with a compact

soap dispenser A soap dispenser is a device that, when manipulated or triggered appropriately, dispenses soap (usually in small, single-use quantities). Soap dispensers typically dispense liquid soap or foam soap. They can be automatic or manually operated by ...

being introduced in 1993. Around the turn of the millennium, Lano introduced a liquid shower gel, packed in a special container with a plastic hook for easy hanging inside a shower enclosure.

Characteristics

Lano is a mild, low-perfume soap, which has led to it being very popular as an all-round family cleaning product. This is reflected in its motto, , which translates roughly into 'Lano for big and small'.

Environment

The liquid varieties of the soap are available in refill bags, and all packaging supposedly contains as high a percentage of recycled materials as possible. According to Lilleborg, no materials that are harmful to the environment upon burning or disposal are used in the product packaging, and

PVC Polyvinyl chloride (alternatively: poly(vinyl chloride), colloquial: vinyl or polyvinyl; abbreviated: PVC) is the world's third-most widely produced synthetic polymer of plastic (after polyethylene and polypropylene). About 40 million tons o ...

is not used.

References

{{DEFAULTSORT:Lano (Soap) Orkla ASA Norwegian brands Soap brands