LX (stylized as Lx) is an American news brand for original content for the
NBCUniversal
NBCUniversal Media, LLC is an American multinational mass media and entertainment conglomerate corporation owned by Comcast and headquartered at 30 Rockefeller Plaza in Midtown Manhattan, New York City, United States.
NBCUniversal is primaril ...
-owned television stations. ''LX'' is short for ''Local X'', with the "X" standing for "exponential". LX is a part of the station group's
multicast
In computer networking, multicast is group communication where data transmission is addressed to a group of destination computers simultaneously. Multicast can be one-to-many or many-to-many distribution. Multicast should not be confused wit ...
division
LXTV, led by senior vice president Meredith McGinn, content strategy vice president Matt Goldberg and managing editor Meagan Harris.
LX is available on
Comcast
Comcast Corporation (formerly known as American Cable Systems and Comcast Holdings),Before the AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corpora ...
cable,
over-the-top for
Apple Inc.,
Fubo
FuboTV Inc. (stylized as fuboTV) is an American streaming television service serving customers in the United States, Canada, and Spain that focuses primarily on channels that distribute live sports. Depending on country, channels offered by Fubo ...
and
Roku
Roku ( ) is a brand of hardware digital media players manufactured by American company Roku, Inc. They offer access to streaming media content from online services.
The first Roku model, developed in collaboration with Netflix, was introduce ...
customers,
social media, via its website,
and as a
digital multicast television network on 43 stations.
Its roots trace back to 2009 when NBCUniversal's previous news & lifestyle multicast network NBC Nonstop (now known as classic TV-formatted
Cozi TV
Cozi TV (stylized on-air as COZI TV) is an American free-to-air television network owned by the NBC Owned Television Stations division of NBCUniversal. The network airs classic television series from the 1960s to the 2000s.
The network origina ...
) was launched on its
owned and operated station group, mostly on
NBC-O&O affi