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Konzum is
Croatia Croatia, officially the Republic of Croatia, is a country in Central Europe, Central and Southeast Europe, on the coast of the Adriatic Sea. It borders Slovenia to the northwest, Hungary to the northeast, Serbia to the east, Bosnia and Herze ...
's largest supermarket chain, with over 700 stores throughout the country and more than 10,000 employees. Konzum serves over 650,000 customers each day. With its headquarters in
Zagreb Zagreb ( ) is the capital (political), capital and List of cities and towns in Croatia#List of cities and towns, largest city of Croatia. It is in the Northern Croatia, north of the country, along the Sava river, at the southern slopes of the ...
, Konzum is part of the Fortenova Group since 1 April 2019. There are Konzum stores in
Bosnia and Herzegovina Bosnia and Herzegovina, sometimes known as Bosnia-Herzegovina and informally as Bosnia, is a country in Southeast Europe. Situated on the Balkans, Balkan Peninsula, it borders Serbia to the east, Montenegro to the southeast, and Croatia to th ...
,
Serbia , image_flag = Flag of Serbia.svg , national_motto = , image_coat = Coat of arms of Serbia.svg , national_anthem = () , image_map = , map_caption = Location of Serbia (gree ...
and
Montenegro , image_flag = Flag of Montenegro.svg , image_coat = Coat of arms of Montenegro.svg , coa_size = 80 , national_motto = , national_anthem = () , image_map = Europe-Mont ...
as well. In July 2005 Konzum founded a chain of
drugstore A pharmacy (also called drugstore in American English or community pharmacy or chemist in Commonwealth English) is a premises which provides pharmaceutical drugs, among other products. At the pharmacy, a pharmacist oversees the fulfillment of m ...
s, known as Kozmo. This chain, which by then had 42 stores with 242 employees, was sold to the ''Nexus ALPHA'' fund on 31 December 2009. In 2017 German retailer
Müller Müller may refer to: Companies * Müller (company), a German multinational dairy company ** Müller Milk & Ingredients, a UK subsidiary of the German company * Müller (store), a German retail chain * GMD Müller, a Swiss aerial lift manufacturi ...
undertook all 70 Kozmo stores expanding its presence in Croatian drugstore market.


History

The first Konzum store was opened in
Zagreb Zagreb ( ) is the capital (political), capital and List of cities and towns in Croatia#List of cities and towns, largest city of Croatia. It is in the Northern Croatia, north of the country, along the Sava river, at the southern slopes of the ...
in 1957, which was first self-service retail store in Zagreb. ''Unikonzum'' was established in 1970 by joining four retail chain stores: ''Črnomerec'', ''Konzum'', ''Moslavka'' and ''Slavonia''. Konzum's business has been steadily growing and greatly expanded after Croatia broke off from
former Yugoslavia The Socialist Federal Republic of Yugoslavia (commonly abbreviated as SFRY or SFR Yugoslavia), known from 1945 to 1963 as the Federal People's Republic of Yugoslavia, commonly referred to as Socialist Yugoslavia or simply Yugoslavia, was a country ...
in the early 1990s. Since then it has expanded into Croatia's biggest supermarket chain. It joined the
Agrokor Agrokor () was a conglomerate, largely centered in agribusiness, with headquarters in Zagreb, Croatia. Founded in 1976 as a flower grower, it became a joint stock company in 1989, with 100 percent ownership held by founder Ivica Todorić. It grea ...
group in 1994. In 1995 the name ''Unikonzum'' was changed back to ''Konzum'' and restructured its operations according to the project by the consultant and introduced their EPoS application. In 2002 Konzum completed the acquisition of Alastor, the third largest food retailer in Croatia. In the same year Konzum started its
loyalty card A loyalty program or rewards program is a marketing strategy designed to encourage customers to continue to shop at or use the services of one or more businesses associated with the program. Single-company vs. coalition programs Loyalty prog ...
program and first retail online shop in Croatia. The expansion continued in 2003 with the opening of 70 new branches and an increase in the number of employees from 5,000 to 7,000. Since 2005 there are Konzum sales outlets in all parts of Croatia. In 2006, the company opened its largest branch to date, called Super Konzum Tower Centar in Rijeka. Another nine Super Konzum stores followed in 2009, after 67 new Konzum stores were opened in 2007. From 2011, Konzum built another logistics and distribution center in Dugopolje with an area of 85,000 m², which it says is the largest in the region. Konzum Benz, a chain of petrol stations was opened in 2012 and in the same year Konzum launched their own mobile application. In 2019 Konzum operations and assets were moved to a new company, Konzum plus d.o.o., owned by Fortenova Group, eliminating ties between Konzum and Agrokor group. In 2021 Konzum was the first retail chain in Croatia to implement
cryptocurrency A cryptocurrency (colloquially crypto) is a digital currency designed to work through a computer network that is not reliant on any central authority, such as a government or bank, to uphold or maintain it. Individual coin ownership record ...
payment (through Electrocoin, Croatian crypto
payment processor A payment processor is a system that enables financial transactions, commonly employed by a merchant, to handle transactions with customers from various channels such as credit cards and debit cards or bank accounts. They are usually broken do ...
) on their webshop and in physical stores.


K Plus

K Plus is the value product brand of Konzum. Food and household products are sold at affordable prices under the brand.


Stores

Konzum stores are named Konzum, Konzum Maxi, or Super Konzum according to their sizes.


Konzum Maxi

Konzum Maxi is the medium-sized version of Konzum supermarket. They are located in
Dubrovnik Dubrovnik, historically known as Ragusa, is a city in southern Dalmatia, Croatia, by the Adriatic Sea. It is one of the most prominent tourist destinations in the Mediterranean Sea, Mediterranean, a Port, seaport and the centre of the Dubrovni ...
,
Sisak Sisak (; also known by other alternative names) is a city in central Croatia, spanning the confluence of the Kupa, Sava and Odra rivers, southeast of the Croatian capital Zagreb, and is usually considered to be where the Posavina (Sava basin ...
,
Ploče Ploče (, ) is a town and seaport in the Dubrovnik-Neretva County of Croatia. Geography Ploče is located on the Adriatic coast in Dalmatia just north of the Neretva Delta and is the natural seaside endpoint of most north-south routes through th ...
,
Vis Vis, ViS, VIS, and other capitalizations may refer to: Places * Vis (island), a Croatian island in the Adriatic sea ** Vis (town), on the island of Vis * Vis (river), in south-central France * Vis, Bulgaria, a village in Haskovo Province * Visa ...
,
Makarska Makarska () is a town on the Adriatic coastline of Croatia, about southeast of Split (city), Split and northwest of Dubrovnik, in the Split-Dalmatia County. Makarska is a prominent regional tourist center, located on a horseshoe-shaped bay bet ...
,
Split Split(s) or The Split may refer to: Places * Split, Croatia, the largest coastal city in Croatia * Split Island, Canada, an island in the Hudson Bay * Split Island, Falkland Islands * Split Island, Fiji, better known as Hạfliua Arts, enter ...
,
Sinj Sinj () is a List of cities and towns in Croatia, town in the continental part of Split-Dalmatia County, Croatia. As of the 2021 Croatian census, 2021 census, the population was 23,500 people, of which 10,800 inhabited its urban core. Sinj is k ...
,
Šibenik Šibenik (), historically known as Sebenico (), is a historic town in Croatia, located in central Dalmatia, where the river Krka (Croatia), Krka flows into the Adriatic Sea. Šibenik is one of the oldest Croatia, Croatian self-governing cities ...
Knin Knin () is a city in the Šibenik-Knin County of Croatia, located in the Dalmatian hinterland near the source of the river Krka (Croatia), Krka, an important traffic junction on the rail and road routes between Zagreb and Split, Croatia, Split. ...
, Vodice,
Zadar Zadar ( , ), historically known as Zara (from Venetian and Italian, ; see also other names), is the oldest continuously inhabited city in Croatia. It is situated on the Adriatic Sea, at the northwestern part of Ravni Kotari region. Zadar ...
,
Gospić Gospić () is a town in Lika, Croatia. It is the seat of the Lika-Senj County. Geography Gospić is located in the mountainous and sparsely populated region of Lika. It is the administrative center of Lika-Senj County. Gospić is located n ...
,
Otočac Otočac () is a town in Croatia, former bishopric and present Latin Catholic titular see. It lies in the northwestern part of Lika region, in the Gacka river valley. The population of the administrative area of the Town of Otočac was 9,778 in ...
,
Crikvenica Crikvenica () is a town in west Croatia, located on the Adriatic in the Primorje-Gorski Kotar County. Names The names of the town in various languages include: * * * * Geography Crikvenica is located southeast of Rijeka and is the largest s ...
,
Krk Krk (; ; ; ; archaic German: ''Vegl'', ; ) is a Croatian island in the northern Adriatic Sea, located near Rijeka in the Bay of Kvarner and part of Primorje-Gorski Kotar county. Krk is tied with Cres as the largest Adriatic island, depending o ...
,
Pula Pula, also known as Pola, is the largest city in Istria County, west Croatia, and the List of cities and towns in Croatia, seventh-largest city in the country, situated at the southern tip of the Istria, Istrian peninsula in western Croatia, wi ...
,
Rovinj Rovinj (; Venetian and ; Istriot: or ; ; ) is a city in west Croatia situated on the north Adriatic Sea with a population of 14,294 (2011). Located on the western coast of the Istrian peninsula, it is a popular tourist resort and beach destin ...
,
Umag Umag (; ; ) is a coastal town in Istria, Croatia. Its patron saint is Peregrine (martyr), St. Peregrine. Geography It is the westernmost town of Croatia, and it includes Bašanija, the westernmost point of Croatia. Demographics According to the ...
,
Poreč Poreč (; known also by several alternative names) is a town and municipality on the western coast of the Istrian peninsula, in Istria County, west Croatia. Its major landmark is the 6th-century Euphrasian Basilica, which was designated a UN ...
,
Rijeka Rijeka (; Fiume ( �fjuːme in Italian and in Fiuman dialect, Fiuman Venetian) is the principal seaport and the List of cities and towns in Croatia, third-largest city in Croatia. It is located in Primorje-Gorski Kotar County on Kvarner Ba ...
,
Jastrebarsko Jastrebarsko (; ), colloquially known as Jaska, is a town in Zagreb County, Croatia. History Antiquity In 1865, remnants of a Roman settlement were uncovered in Repišće, Klinča Sela, a village in Jastrebarsko metropolitan area. Further ar ...
,
Zagreb Zagreb ( ) is the capital (political), capital and List of cities and towns in Croatia#List of cities and towns, largest city of Croatia. It is in the Northern Croatia, north of the country, along the Sava river, at the southern slopes of the ...
,
Varaždin Varaždin ( or ; , also known by #Name, alternative names) is a city in Northern Croatia, north-east of Zagreb. The total population is 46,946, with 38,839 in the city settlement itself (2011). The city is best known for its baroque buildings, ...
,
Čakovec Čakovec (; ; ; ) is a city in Northern Croatia, located around north of Zagreb, the Croatian capital, and close to the borders with Slovenia and Hungary. Čakovec is both the county seat and the largest city of Međimurje County, the northernmo ...
,
Bjelovar Bjelovar (, , Czech language, Czech: ''Bělovar'' or ''Bělovár,'' Kajkavian dialect, Kajkavian: ''Belovar,'' Latin: ''Bellovarium'') is a city in central Croatia. In the Demographics of Croatia, 2021 census, its population was 36,316 . It is ...
,
Đakovo Đakovo (; , , sr-Cyrl, Ђаково) is a town in the region of Slavonia, Croatia. Đakovo is the centre of the fertile and rich Đakovo region ( ). Etymology The etymology of the name is the (diákos) in Slavic form đak (pupil). The Hungar ...
,
Slavonski Brod Slavonski Brod (, ), commonly shortened to simply Brod, is a city in eastern Croatia, near the border with Bosnia and Herzegovina. Being one of the principal cities in the historical regions of Slavonia and Posavina, Slavonski Brod is the 7th lar ...
,
Osijek Osijek () is the fourth-largest city in Croatia, with a population of 96,848 in 2021. It is the largest city and the economic and cultural centre of the eastern Croatian region of Slavonia, as well as the administrative centre of Osijek-Baranja ...
,
Vinkovci Vinkovci () is a city in Slavonia, in the Vukovar-Syrmia County in eastern Croatia. The city settlement's population was 28,111 in the 2021 census, while the total population was 30,842, making it the largest town of the county. It is a local tr ...
and Pirovac.


Super Konzum

Super Konzum is the largest version of the Konzum supermarket range. They are located in
Imotski Imotski () is a small town on the northeastern side of the Biokovo massif in the Dalmatian Hinterland of southern Croatia, near the border with Bosnia and Herzegovina. The town has a generally mild Mediterranean climate which makes it a popular ...
,
Čakovec Čakovec (; ; ; ) is a city in Northern Croatia, located around north of Zagreb, the Croatian capital, and close to the borders with Slovenia and Hungary. Čakovec is both the county seat and the largest city of Međimurje County, the northernmo ...
,
Đakovo Đakovo (; , , sr-Cyrl, Ђаково) is a town in the region of Slavonia, Croatia. Đakovo is the centre of the fertile and rich Đakovo region ( ). Etymology The etymology of the name is the (diákos) in Slavic form đak (pupil). The Hungar ...
,
Vinkovci Vinkovci () is a city in Slavonia, in the Vukovar-Syrmia County in eastern Croatia. The city settlement's population was 28,111 in the 2021 census, while the total population was 30,842, making it the largest town of the county. It is a local tr ...
,
Slavonski Brod Slavonski Brod (, ), commonly shortened to simply Brod, is a city in eastern Croatia, near the border with Bosnia and Herzegovina. Being one of the principal cities in the historical regions of Slavonia and Posavina, Slavonski Brod is the 7th lar ...
,
Zagreb Zagreb ( ) is the capital (political), capital and List of cities and towns in Croatia#List of cities and towns, largest city of Croatia. It is in the Northern Croatia, north of the country, along the Sava river, at the southern slopes of the ...
,
Samobor Samobor () is a town in Zagreb County, Croatia. It is part of the Zagreb metropolitan area. Administratively it is a part of Zagreb County. Geography Samobor is located west of Zagreb, between the eastern slopes of the Samobor hills (), the eas ...
,
Jastrebarsko Jastrebarsko (; ), colloquially known as Jaska, is a town in Zagreb County, Croatia. History Antiquity In 1865, remnants of a Roman settlement were uncovered in Repišće, Klinča Sela, a village in Jastrebarsko metropolitan area. Further ar ...
,
Ogulin Ogulin () is a town in central Croatia, in Karlovac County. It has a population of 7,389 (2021) (it was 8,216 in 2011), and a total municipal population of 12,251 (2021). Ogulin is known for its historic stone castle, known as Kula, and the nearby ...
,
Rijeka Rijeka (; Fiume ( �fjuːme in Italian and in Fiuman dialect, Fiuman Venetian) is the principal seaport and the List of cities and towns in Croatia, third-largest city in Croatia. It is located in Primorje-Gorski Kotar County on Kvarner Ba ...
,
Poreč Poreč (; known also by several alternative names) is a town and municipality on the western coast of the Istrian peninsula, in Istria County, west Croatia. Its major landmark is the 6th-century Euphrasian Basilica, which was designated a UN ...
,
Mali Lošinj Mali Lošinj is a town in the Primorje-Gorski Kotar County, on the island of Lošinj, in western Croatia. At the time of the 2021 census, there were 7,537 inhabitants, of whom 86% were Croats. The town of Mali Lošinj itself had an urban populat ...
,
Zadar Zadar ( , ), historically known as Zara (from Venetian and Italian, ; see also other names), is the oldest continuously inhabited city in Croatia. It is situated on the Adriatic Sea, at the northwestern part of Ravni Kotari region. Zadar ...
,
Šibenik Šibenik (), historically known as Sebenico (), is a historic town in Croatia, located in central Dalmatia, where the river Krka (Croatia), Krka flows into the Adriatic Sea. Šibenik is one of the oldest Croatia, Croatian self-governing cities ...
,
Split Split(s) or The Split may refer to: Places * Split, Croatia, the largest coastal city in Croatia * Split Island, Canada, an island in the Hudson Bay * Split Island, Falkland Islands * Split Island, Fiji, better known as Hạfliua Arts, enter ...
,
Kutina Kutina is a town in central Croatia, the largest settlement in the hilly region of Moslavina, in the Sisak-Moslavina County. The town proper has a population of 13,735 (2011), while the total municipal population is 22,760. The settlement of Ku ...
,
Makarska Makarska () is a town on the Adriatic coastline of Croatia, about southeast of Split (city), Split and northwest of Dubrovnik, in the Split-Dalmatia County. Makarska is a prominent regional tourist center, located on a horseshoe-shaped bay bet ...
,
Delnice Delnice () is a town in western Croatia, the largest settlement in the mountainous region of Gorski Kotar, in the Primorje-Gorski Kotar County. The town has a population of 3861, and total municipality population is 5135 (2021). Delnice is Gorsk ...
and
Dubrovnik Dubrovnik, historically known as Ragusa, is a city in southern Dalmatia, Croatia, by the Adriatic Sea. It is one of the most prominent tourist destinations in the Mediterranean Sea, Mediterranean, a Port, seaport and the centre of the Dubrovni ...
.


Velpro

Velpro is a Bosnian
cash and carry Cash and carry (or inspect and pay) is a type of operation within the wholesale sector. Overview The main features of cash and carry are summarized best by the following definitions: *Cash and carry is a form of trade in which goods are sold ...
, Velpro is a part of the Konzum group. The first Velpro was opened in 2003 in
Bosnia and Herzegovina Bosnia and Herzegovina, sometimes known as Bosnia-Herzegovina and informally as Bosnia, is a country in Southeast Europe. Situated on the Balkans, Balkan Peninsula, it borders Serbia to the east, Montenegro to the southeast, and Croatia to th ...
. Velpro cash & carry has about 14 stores in
Croatia Croatia, officially the Republic of Croatia, is a country in Central Europe, Central and Southeast Europe, on the coast of the Adriatic Sea. It borders Slovenia to the northwest, Hungary to the northeast, Serbia to the east, Bosnia and Herze ...
also in
Belgrade Belgrade is the Capital city, capital and List of cities in Serbia, largest city of Serbia. It is located at the confluence of the Sava and Danube rivers and at the crossroads of the Pannonian Basin, Pannonian Plain and the Balkan Peninsula. T ...
, Serbia.


Idea

Konzum operates in
Serbia , image_flag = Flag of Serbia.svg , national_motto = , image_coat = Coat of arms of Serbia.svg , national_anthem = () , image_map = , map_caption = Location of Serbia (gree ...
and
Montenegro , image_flag = Flag of Montenegro.svg , image_coat = Coat of arms of Montenegro.svg , coa_size = 80 , national_motto = , national_anthem = () , image_map = Europe-Mont ...
under the "Idea" brand. Idea stores are named Idea, Idea Super or Idea Extra according to their sizes. The city of
Niš Niš (; sr-Cyrl, Ниш, ; names of European cities in different languages (M–P)#N, names in other languages), less often spelled in English as Nish, is the list of cities in Serbia, third largest city in Serbia and the administrative cente ...
has the largest number of Idea stores at 37, followed by
Belgrade Belgrade is the Capital city, capital and List of cities in Serbia, largest city of Serbia. It is located at the confluence of the Sava and Danube rivers and at the crossroads of the Pannonian Basin, Pannonian Plain and the Balkan Peninsula. T ...
with 24 and
Podgorica Podgorica ( cnr-Cyrl, Подгорица; ) is the Capital city, capital and List of cities and towns in Montenegro, largest city of Montenegro. The city is just north of Lake Skadar and close to coastal destinations on the Adriatic Sea. Histor ...
with 19. Other Idea supermarkets are located in
Novi Sad Novi Sad ( sr-Cyrl, Нови Сад, ; #Name, see below for other names) is the List of cities in Serbia, second largest city in Serbia and the capital of the autonomous province of Vojvodina. It is located in the southern portion of the Pannoni ...
,
Kruševac Kruševac ( sr-Cyrl, Крушевац, ) is a list of cities in Serbia, city and the administrative center of the Rasina District in central Serbia. It is located in the valley of West Morava, on Rasina (river), Rasina river. According to the 202 ...
,
Leskovac Leskovac ( sr-Cyrl, Лесковац, ) is a List of cities in Serbia, city and the administrative center of the Jablanica District in Southern Serbia (Geographical Region), southern Serbia. According to the 2022 census, the city itself has a p ...
,
Subotica Subotica (, ; , , ) is a List of cities in Serbia, city in Central Europe and the administrative center of the North Bačka District in the autonomous province of Vojvodina, Serbia. Formerly the largest city of Vojvodina region, contemporary Sub ...
, Vrbas,
Bor Bor may refer to: Places Populated places * Bor (Tachov District), a town in Plzeň Region, Czech Republic * Bor, Petnjica, Montenegro * Bor, Russia, the name of many inhabited localities in Russia * Bor District, a district in Serbia ** Bor, Se ...
,
Sombor Sombor ( sr-Cyrl, Сомбор, ; ; ) is a List of cities in Serbia, city and the administrative center of the West Bačka District in the autonomous province of Vojvodina, Serbia. The city has a total population of 41,814 (), while its adminis ...
,
Smederevo Smederevo ( sr-Cyrl, Смедерево, ) is a list of cities in Serbia, city and the administrative center of the Podunavlje District in eastern Serbia. It is situated on the right bank of the Danube, about downstream of the Serbian capital, ...
,
Užice Užice ( sr-cyr, Ужице, ) is a List of cities in Serbia, city and the administrative centre of the Zlatibor District in western Serbia. It is located on the banks of the river Đetinja. According to the 2022 census, the city proper has a popu ...
,
Kraljevo Kraljevo ( sr-Cyrl, Краљево, ) is a List of cities in Serbia, city and the administrative center of the Raška District in central Serbia. It is situated on the confluence of West Morava and Ibar River, Ibar, in the geographical region of ...
,
Valjevo Valjevo (Serbian Cyrillic: Ваљево, ) is a List of cities in Serbia, city and the administrative center of the Kolubara District in western Serbia. According to the 2022 census, the city itself has a population of 56,145 while the city admini ...
,
Gornji Milanovac Gornji Milanovac ( sr-Cyrl, Гoрњи Милановац, ) is a town and municipality located in the Moravica District of central Serbia. The population of the town is 23,109, while the population of the municipality is 38,985 (2022 census data). ...
,
Šabac Šabac ( sr-Cyrl, Шабац, ) is a List of cities in Serbia, city and the administrative centre of the Mačva District in western Serbia. The traditional centre of the fertile Mačva region, Šabac is located on the right banks of the river ...
,
Kragujevac Kragujevac ( sr-Cyrl, Крагујевац, ) is the List of cities in Serbia, fourth largest city in Serbia and the administrative centre of the Šumadija District. It is the historical centre of the geographical region of Šumadija in central Se ...
,
Zrenjanin Zrenjanin ( sr-Cyrl, Зрењанин, ; ; ; ; ) is a List of cities in Serbia, city and the administrative center of the Central Banat District in the autonomous province of Vojvodina, Serbia. The city urban area has a population of 67,129 inh ...
,
Nikšić Nikšić (Cyrillic script, Cyrillic: Никшић, ), is the second largest city in Montenegro, with a total population of 32,046 (2023 census) located in the west of the country, in the centre of the spacious Nikšić field at the foot of Trebjesa ...
,
Herceg Novi Herceg Novi (Cyrillic script, Cyrillic: Херцег Нови, ) is a town in Coastal Montenegro, Coastal region of Montenegro located at the Western entrance to the Bay of Kotor and at the foot of Mount Orjen. It is the administrative center of ...
,
Pančevo Pančevo (Serbian Cyrillic: Панчево, ; ; ; ; ) is a list of cities in Serbia, city and the administrative center of the South Banat District in the autonomous province of Vojvodina, Serbia. It is located on the shores of rivers Timiș (ri ...
and other towns.


LDC

LDC (short for Logističko-Distribucijski Centar – meaning Logistic-Distribution Center) is Konzum's storage company partner. Their warehouses are located in
Zagreb Zagreb ( ) is the capital (political), capital and List of cities and towns in Croatia#List of cities and towns, largest city of Croatia. It is in the Northern Croatia, north of the country, along the Sava river, at the southern slopes of the ...
,
Split Split(s) or The Split may refer to: Places * Split, Croatia, the largest coastal city in Croatia * Split Island, Canada, an island in the Hudson Bay * Split Island, Falkland Islands * Split Island, Fiji, better known as Hạfliua Arts, enter ...
and
Osijek Osijek () is the fourth-largest city in Croatia, with a population of 96,848 in 2021. It is the largest city and the economic and cultural centre of the eastern Croatian region of Slavonia, as well as the administrative centre of Osijek-Baranja ...
.


References

{{reflist Supermarkets of Croatia Retail companies established in 1957 Croatian brands Companies based in Zagreb Agrokor 1957 establishments in Croatia