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KOA (short for Kampgrounds of America) is an American franchise of privately owned campgrounds. Having more than 500 locations across the United States and Canada, it is the world's largest system of privately owned campgrounds. It was founded in 1962 and is based in
Billings, Montana Billings is the most populous Lists of populated places in the United States, city in the U.S. state of Montana, with a population of 117,116 as of the 2020 United States census, 2020 census. Located in the south-central portion of the state, i ...
, United States. The current president and CEO of KOA is Toby O’Rourke.


History

KOA was founded in 1962 in Billings, Montana, by businessmen Dave Drum, John Wallace and two other partners. Drum got the idea to start the campgrounds while walking his property along the
Yellowstone River The Yellowstone River is a tributary of the Missouri River, approximately long, in the Western United States. Considered the principal tributary of the upper Missouri, via its own tributaries it drains an area with headwaters across the mountain ...
and seeing travelers heading to the Seattle World's Fair. The first campsites, known as Billings Campground, were located on Drum's property north of the Yellowstone River. For $1.75 per night, campers could pitch their tent on a campsite that included a picnic table and fire ring. This first campground also provided hot showers, restrooms, and a small store. The campground was quickly successful and by the summer of 1963, Drum, Wallace and their partners decided to create a system of campgrounds throughout North America. They named the company Kampgrounds of America and began selling
franchises Franchise may refer to: Arts, entertainment, and media * Media franchise, a collection of related creative works, such as films, video games, books, etc., particularly in North American usage * "Franchise" (short story), a 1955 short story ...
. In 1969, KOA became a public company. By the end of the 1969 camping season, KOA had 262 campgrounds in operation across the U.S. By 1972, 10 years after KOA's creation, KOA had 600 franchise campgrounds. The
1970s energy crisis The 1970s energy crisis occurred when the Western world, particularly the United States, Canada, Western Europe, Australia, and New Zealand, faced substantial petroleum shortages as well as elevated prices. The two worst crises of this period wer ...
caused the collapse of many travel-oriented businesses, and KOA's stock price sharply declined as fewer Americans drove for vacations. New York City financier Oscar Tang, a major stockholder at the time, purchased the company in its entirety after the 1979 oil crisis. However, by 1982 KOA franchises had increased to nearly 900. By 2002, after stricter quality standards weeded out many campgrounds, KOA campgrounds numbered almost 500, with most being in the United States. KOA annually inspects each campground with a 600-point inspection, which it claims is the most stringent in the business. In 2015,
Jim Rogers James Beeland Rogers Jr. (born October 19, 1942) is an American investor and financial commentator based in Singapore. He is the chairman of Beeland Interests, Inc. He was the co-founder of the Quantum Fund and Soros Fund Management. He was a ...
stepped down as CEO after 15 years and was replaced by the president of the company, Pat Hittmeier. In April 2019, Hittmeier retired, and was replaced by new CEO Toby O'Rourke, the first woman to hold that position in the company's 57-year history. File:Mt. Lassen Shingletown KOA campground reception, Shingletown, 2011.jpg, Reception of a KOA campground in
Shingletown, California Shingletown is a census-designated place (CDP) in Shasta County, California, United States. Its population is 2,442, as of the 2020 census. Shingletown is a town located along California State Route 44 in the hills just below Mount Lassen. Sh ...
Image:KOA campground Petersburg Michigan.JPG, KOA kampground, Petersburg, Michigan


References


External links

* {{Authority control 1962 establishments in Montana American companies established in 1962 Billings, Montana Campgrounds in the United States Companies based in Montana Franchises