"Know Me" is a song by Canadian rapper
Nav. It was released through
XO and
Republic Records
Republic Records is a New York City–based American record label owned by Universal Music Group (UMG). It was founded by Avery Lipman and Monte Lipman as an independent label in 1995, and was acquired by UMG in 2000. Republic was initially an ...
on November 2, 2018, one day before his 29th birthday, as the lead single from his second studio album, ''
Bad Habits'' (2019). Nav wrote the song alongside his manager,
Cash
In economics, cash is money in the physical form of currency, such as banknotes and coins.
In bookkeeping and financial accounting, cash is current assets comprising currency or currency equivalents that can be accessed immediately or near-immed ...
, and also with producers Pro Logic and Austin Powerz. The song debuted and peaked at number 63 on the
Canadian Hot 100.
Background and composition
In an emailed statement to ''
The Fader
''The Fader'' (stylized as ''FADER'') is a magazine based in New York City that was launched in 1999 by Rob Stone and Jon Cohen. The magazine covers music, style and culture. It was the first print publication to be released on iTunes.
It is o ...
'', Nav wrote about a studio session that led to the making of the song: "I was recording on of a lot of my own beats & of other producers. When I ran out I asked my engineer Pro Logic to play me some of his own beats -one of the first ones he played me became 'Know Me'."
The song begins with Nav name-dropping the fashion brand
Balenciaga
Balenciaga SA ( ) is a luxury fashion house founded in 1919 by the Spanish designer Cristóbal Balenciaga in San Sebastian, Spain. Balenciaga produces ready-to-wear, footwear, handbags, and accessories and licenses its name and branding to ...
, as he melodically raps about his sexual conquests with women, brags about his collection of
VVS (Very, Very Slightly) diamonds and fame, referring to himself as the "hottest brown boy in the game".
Music video
The official music video for "Know Me" was directed by David Camarena and released on November 8, 2018. In the video, Nav parks a bright red
Ferrari in the driveway of a mansion.
He struts through the insides of the mansion, which is splattered in glow-in-the-dark paint, in the company of "scantily clad" women and a python.
Charts
References
{{Nav
2018 singles
2018 songs
Nav (rapper) songs
Songs written by Nav (rapper)
Songs written by Amir Esmailian
XO (record label) singles
Republic Records singles