Klaus Josef Lutz
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Klaus Josef Lutz (born March 20, 1958) is a German
lawyer A lawyer is a person who is qualified to offer advice about the law, draft legal documents, or represent individuals in legal matters. The exact nature of a lawyer's work varies depending on the legal jurisdiction and the legal system, as w ...
and
business manager The Oxford English Dictionary defines a business manager as "a person who manages the business affairs of an individual, institution, organization, or company". Compare manager. Business managers drive the work of others (if any) in order to op ...
. In 2008, he took over as
chief executive officer A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...
and
chairman The chair, also chairman, chairwoman, or chairperson, is the presiding officer of an organized group such as a board, committee, or deliberative assembly. The person holding the office, who is typically elected or appointed by members of the gro ...
of the
board Board or Boards may refer to: Flat surface * Lumber, or other rigid material, milled or sawn flat ** Plank (wood) ** Cutting board ** Sounding board, of a musical instrument * Cardboard (paper product) * Paperboard * Fiberboard ** Hardboard, a ...
of
BayWa BayWa AG (until 1972: ''Bayerische Warenvermittlung landwirtschaftlicher Genossenschaften AG'') is an internationally active group Headquarters, headquartered in Munich, Germany. Originally founded to support domestic agriculture, the company ...
and had since shaped the listed group with activities in the
agricultural Agriculture encompasses crop and livestock production, aquaculture, and forestry for food and non-food products. Agriculture was a key factor in the rise of sedentary human civilization, whereby farming of domesticated species created f ...
, building materials, and energy sectors. Previously, as
managing director A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...
, he restructured, among others,
Süddeutscher Verlag The Süddeutscher Verlag (SV) is a corporate group that has emerged from the Süddeutsche Zeitung. Founded as a newspaper publisher, Süddeutscher Verlag developed into one of Germany's largest media companies, providing to Germany and abroad. Th ...
, which publishes the
Süddeutsche Zeitung The ''Süddeutsche Zeitung'' (; ), published in Munich, Bavaria, is one of the largest and most influential daily newspapers in Germany. The tone of ''SZ'' is mainly described as centre-left, liberal, social-liberal, progressive-liberal, and ...
. Lutz is considered an expert on cooperatives.


Life

Luz was born and grew up in
Munich Munich is the capital and most populous city of Bavaria, Germany. As of 30 November 2024, its population was 1,604,384, making it the third-largest city in Germany after Berlin and Hamburg. Munich is the largest city in Germany that is no ...
, where he lives with his wife. After graduating from
high school A secondary school, high school, or senior school, is an institution that provides secondary education. Some secondary schools provide both ''lower secondary education'' (ages 11 to 14) and ''upper secondary education'' (ages 14 to 18), i.e., ...
, he studied
law Law is a set of rules that are created and are enforceable by social or governmental institutions to regulate behavior, with its precise definition a matter of longstanding debate. It has been variously described as a science and as the ar ...
at the
Ludwig Maximilian University The Ludwig Maximilian University of Munich (simply University of Munich, LMU or LMU Munich; ) is a public research university in Munich, Bavaria, Germany. Originally established as the University of Ingolstadt in 1472 by Duke Ludwig IX of Bav ...
in Munich. In 1987, he was admitted to the bar. In 2013, Lutz was appointed
honorary professor Honorary titles (professor, president, reader, lecturer) in academia may be conferred on persons in recognition of contributions by a non-employee or by an employee beyond regular duties. This practice primarily exists in the UK and Germany, as ...
of cooperative business administration by the
Technical University of Munich The Technical University of Munich (TUM or TU Munich; ) is a public research university in Munich, Bavaria, Germany. It specializes in engineering, technology, medicine, and applied and natural sciences. Established in 1868 by King Ludwig II ...
.


Career


Digital Equipment Corporation

Lutz started his career as a lawyer at a Munich
law firm A law firm is a business entity formed by one or more lawyers to engage in the practice of law. The primary service rendered by a law firm is to advise consumer, clients (individuals or corporations) about their legal rights and Obligation, respon ...
. In 1989, he moved to the technology industry to join Digital Kienzle, then Germany's second-largest software company. The subsidiary of the U.S.
Digital Equipment Corporation Digital Equipment Corporation (DEC ), using the trademark Digital, was a major American company in the computer industry from the 1960s to the 1990s. The company was co-founded by Ken Olsen and Harlan Anderson in 1957. Olsen was president until ...
was in trouble. As managing director and labor director, Lutz oversaw the company's restructuring, which included job cuts. To mitigate the impact on the remaining employees, Lutz developed an employee company as an alternative to the traditional ''Auffanggesellschaft''. Between 1996 and 2002, Lutz took on leading positions in various industries, such as managing director of the Burda printing plants and board member of i-center, a wholesaler for electrical appliances that had previously belonged to
Siemens Siemens AG ( ) is a German multinational technology conglomerate. It is focused on industrial automation, building automation, rail transport and health technology. Siemens is the largest engineering company in Europe, and holds the positi ...
. As a member of the executive board of the mechanical engineering company Unaxis, he was also involved in a profound change in the company's traditional business.


Süddeutscher Verlag

Lutz gained greater notoriety through his appointment to the management of
Süddeutscher Verlag The Süddeutscher Verlag (SV) is a corporate group that has emerged from the Süddeutsche Zeitung. Founded as a newspaper publisher, Süddeutscher Verlag developed into one of Germany's largest media companies, providing to Germany and abroad. Th ...
(2002). For a time, he also managed the operations of
Süddeutsche Zeitung The ''Süddeutsche Zeitung'' (; ), published in Munich, Bavaria, is one of the largest and most influential daily newspapers in Germany. The tone of ''SZ'' is mainly described as centre-left, liberal, social-liberal, progressive-liberal, and ...
(2003). The entire group of companies had fallen into a crisis that threatened its existence due to declining
advertising revenue Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content. In September 2018, the U.S In ...
s. Lutz put an end to the nationwide expansion course and developed a modernization program. In doing so, he primarily pushed the development of new products, such as the "SZ Bibliothek" and the "SZ Editions." The circulation of the
daily newspaper A newspaper is a Periodical literature, periodical publication containing written News, information about current events and is often typed in black ink with a white or gray background. Newspapers can cover a wide variety of fields such as poli ...
itself stabilized. Lutz was the lead negotiator in the sale of a majority stake in Süddeutscher Verlag, including Süddeutsche Zeitung, to Südwestdeutsche Medien Holding (SWMH). After completed the transaction in 2007, the two parties parted ways.


BayWa

In 2008, Lutz succeeded Wolfgang Deml as chairman of BayWa's board of management. He took over an economically sound company that had never made a loss since its founding and had announced record profits the year he took office. However, the group's historically grown structure proved unsustainable, making it difficult to invest in new business areas. In addition, BayWa repeatedly struggled with fluctuating commodity prices as part of its business model. Lutz pushed for both diversification and
internationalization Internationalization or Internationalisation is the process of increasing involvement of enterprises in international markets, although there is no agreed definition of internationalization. Internationalization is a crucial strategy not only for ...
of BayWa, but preserved the group's historical roots. An example of changes during his tenure is creating a
renewable energy Renewable energy (also called green energy) is energy made from renewable resource, renewable natural resources that are replenished on a human lifetime, human timescale. The most widely used renewable energy types are solar energy, wind pow ...
business unit, which bundled all solar and wind energy companies to respond to the shrinking heating oil market. The acquisition of
New Zealand New Zealand () is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and List of islands of New Zealand, over 600 smaller islands. It is the List of isla ...
fruit trader Turners & Growers gave BayWa a better position in the Asian market. Dutch agricultural trader Cefetra was purchased to give it a strong presence in European markets as well. Lutz sold BayWa DIY and garden centers and also divested the group's car dealership. He also restructured the group's real estate portfolio. This freed up funds for the development of digital technologies for agriculture, known as smart farming. BayWa considers itself a pioneer in this field, in part due to acquisitions such as PC-Agrar (now known as FarmFacts). During Lutz's tenure at BayWa, revenues increased from around €8.8 billion (2008) to €19.8 billion in 2021. Renewable energy now accounts for the largest share of the group's profits. Most recently, Lutz's contract was extended in 2020. In 2022, BayWa announced his move to the supervisory board in 2023, planning to become chairman.


Memberships

In 2013, Lutz was elected chairman of the supervisory board of Euro Pool System International (
Rijswijk Rijswijk (), formerly known as Ryswick ( ) in English, is a town and municipality in the western Netherlands, in the province of South Holland. Its population was 59.642 in 2024, and it has an area of , of which is water. The municipality also i ...
/
Netherlands , Terminology of the Low Countries, informally Holland, is a country in Northwestern Europe, with Caribbean Netherlands, overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Nether ...
), a leading logistics company for reusable packaging. Since 2015, he has also been Chairman of the Supervisory Board of the
banknote A banknote or bank notealso called a bill (North American English) or simply a noteis a type of paper money that is made and distributed ("issued") by a bank of issue, payable to the bearer on demand. Banknotes were originally issued by commerc ...
and
smart card A smart card (SC), chip card, or integrated circuit card (ICC or IC card), is a card used to control access to a resource. It is typically a plastic credit card-sized card with an Embedded system, embedded integrated circuit (IC) chip. Many smart ...
manufacturer
Giesecke+Devrient Giesecke may refer to: People: * Heinz-Eberhard Giesecke (1913–1991), German historian * Karl Ludwig Giesecke FRSE (1761–1833), German actor, librettist, polar explorer and mineralogist * Markus Giesecke (born 1979), German futsal player from R ...
(Munich/Germany). In 2017, the German Raiffeisen Association, the umbrella organization of cooperatively organized companies in the German agricultural and food industry, elected vice president. Lutz sits on the advisory and supervisory boards of other business enterprises in Germany and abroad. In addition, as president of the Chamber of Industry and Commerce for Munich and Upper Bavaria, as well as president of the Bavarian Chamber of Industry and Commerce, he is committed to the interests of the regional economy. This was recognized in 2019 with the award of the Bavarian State Medal.


Further reading

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Notes and references


External links


Klaus Josef Lutz
at BayWa *
Munzinger-Archiv Munzinger-Archiv is a German Publishing, publisher and online encyclopedia based in the Baden-Württemberg city of Ravensburg. The content of the archive includes entries about people in politics, business, culture, sport, music and society, abou ...

Klaus Josef Lutz
(in German) {{DEFAULTSORT:Lutz, Klaus Josef 1958 births Living people Businesspeople from Munich German chief executives