
''Kidnapped from Israel'' is a
flyer campaign started by Israeli artists ,
Dede Bandaid and Tal Huber shortly after the
7 October 2023 attack on Israel, in the early stages of the
Gaza war
The Gaza war is an armed conflict in the Gaza Strip and southern Israel fought since 7 October 2023. A part of the unresolved Israeli–Palestinian conflict, Israeli–Palestinian and Gaza–Israel conflict, Gaza–Israel conflicts dating ...
and
hostage crisis
A hostage is a person seized by an abductor in order to compel another party, one which places a high value on the liberty, well-being and safety of the person seized—such as a relative, employer, law enforcement, or government—to act, o ...
. The flyers contain images of individuals taken in the attacks and are modeled on the
missing persons on milk cartons practice from the 1980s in the US.
Mintz and Bandaid made the flyers freely and publicly available online, in 22 languages.
The flyers have proliferated in cities and on campuses around the world.
Some have seen the project as
public street art, while others have seen it as wartime
propaganda
Propaganda is communication that is primarily used to influence or persuade an audience to further an agenda, which may not be objective and may be selectively presenting facts to encourage a particular synthesis or perception, or using loaded l ...
intended to influence the battle of narratives in the
Israeli–Palestinian conflict
The Israeli–Palestinian conflict is an ongoing military and political conflict about Territory, land and self-determination within the territory of the former Mandatory Palestine. Key aspects of the conflict include the Israeli occupation ...
.
People have been punished for removing them.
Background
''Kidnapped from Israel'' was created by Israeli artists Nitzan Mintz, Dede Bandaid and Tal Huber, Creative designer and owner of the branding company Giraff. Dede and Nitzan were on a three-month residency program in
New York City
New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
from Israel when the
Gaza war
The Gaza war is an armed conflict in the Gaza Strip and southern Israel fought since 7 October 2023. A part of the unresolved Israeli–Palestinian conflict, Israeli–Palestinian and Gaza–Israel conflict, Gaza–Israel conflicts dating ...
broke out in 2023 and Palestinian militant group
Hamas
The Islamic Resistance Movement, abbreviated Hamas (the Arabic acronym from ), is a Palestinian nationalist Sunni Islam, Sunni Islamism, Islamist political organisation with a military wing, the Qassam Brigades. It has Gaza Strip under Hama ...
kidnapped and took hostage more than 200 Israelis during
its attack on Israel, ranging from 9 months to 85 years old.
Several days after the initial attack, Mintz, Bandaid, and Israel-based graphic designers Tal Huber
created the posters as downloadable digital files. The campaign spread as a grassroots effort and was amplified by actors
Gal Gadot
Gal Gadot (; born 30 April 1985) is an Israeli actress. She gained recognition for portraying Wonder Woman in the DC Extended Universe films (2016–2023). In 2018, Gadot was named one of ''Time''s 100 most influential people and ranked by ''F ...
,
Amy Schumer
Amy Beth Schumer (born June 1, 1981) is an American stand-up comedian, actress, writer, producer, and director. Schumer ventured into comedy in the early 2000s before appearing as a contestant on the fifth season of the NBC reality competition ...
, and
Jack Black
Thomas Jacob "Jack" Black (born August 28, 1969) is an American actor, comedian, and musician. He is known for roles in family and comedy films, in addition to his voice work in animated films. His awards include a Children's and Family Emmy ...
.
Stylization and spread
According to Bandaid, the artists were inspired by the images of
missing persons on milk cartons from the 1980s and chose the colors and fonts for the fliers to resemble them.
The campaign consists of paper fliers bearing a banner with the word "KIDNAPPED" and including photographs of a kidnapped Israeli. The fliers were posted on street lamps, trees, street signs, and in subway stations locations in cities around the world. In New York City, the artists put up thousands of fliers, and activists posted them in Berlin, Lisbon, and Buenos Aires. The artists relied on family members and friends of kidnapped individuals for names and photos to use on the fliers.
The first run consisted of 2,000 copies posted around
Manhattan
Manhattan ( ) is the most densely populated and geographically smallest of the Boroughs of New York City, five boroughs of New York City. Coextensive with New York County, Manhattan is the County statistics of the United States#Smallest, larg ...
.
Within weeks, the fliers had been posted in 30 languages and in locations from
Sydney
Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...
to
Santiago
Santiago (, ; ), also known as Santiago de Chile (), is the capital and largest city of Chile and one of the largest cities in the Americas. It is located in the country's central valley and is the center of the Santiago Metropolitan Regi ...
, and including the
UN building.
According to Tim Zick of
William & Mary Law School
William & Mary Law School, formally the Marshall-Wythe School of Law, is the law school of the College of William & Mary, a public research university in Williamsburg, Virginia. It is the oldest extant law school in the United States, having be ...
, regulations about the posting of the fliers were generally made by local governments and individual college campuses.
The campaign inspired a similar movement in Los Angeles to use billboards to highlight young Israelis among the kidnapped.
Senator John Fetterman covered his office in the posters, saying that "they will stay up until every single person is safely returned home."
''The New York Times'' described the posters as "emerging symbols of Israelis' national pain" after the Hamas attack on Israel and compared them to the fliers posted by family members after the
September 11 terrorist attacks
The September 11 attacks, also known as 9/11, were four coordinated Islamist terrorist suicide attacks by al-Qaeda against the United States in 2001. Nineteen terrorists hijacked four commercial airliners, crashing the first two into ...
. However, according to Mintz, the fliers are not meant to be memorials out of a hope that the subjects were still alive.
Instead, she intended the campaign to be a way for Jews to deal with their fear during a tough time.
After the success of the campaign, Mintz and Bandaid withdrew from the residency in New York City to focus on the project and the media attention.
Controversy over poster removals

In some cities and on college campuses, the fliers were taken down, some as soon as they were put up.
According to ''The New York Times'', individuals who object to the posters deride them as wartime
propaganda
Propaganda is communication that is primarily used to influence or persuade an audience to further an agenda, which may not be objective and may be selectively presenting facts to encourage a particular synthesis or perception, or using loaded l ...
lacking context of the
Israeli–Palestinian conflict
The Israeli–Palestinian conflict is an ongoing military and political conflict about Territory, land and self-determination within the territory of the former Mandatory Palestine. Key aspects of the conflict include the Israeli occupation ...
. Critics characterize the tear downs as antisemitic and "lacking basic humanity." To Mintz, the artist, the act is clear antisemitism, but brought awareness to the level of hatred the Jewish community faces.
Police in the United Kingdom, including in London and in
Prestwich
Prestwich ( ) is a town in the Metropolitan Borough of Bury, Greater Manchester, England, north of Manchester, north of Salford and south of Bury.
Within the boundaries of the historic county of Lancashire, Prestwich was the seat of the ...
, an area of Manchester with a large Jewish population, received criticism in late October 2023 for taking down the posters after receiving complaints. The
Metropolitan Police removed the posters to "avoid any further increase in community tension."
Response to poster removals
Incidents of removals, and subsequent confrontations, frequently spread on social media. In some cases, removal led to criminal charges. While most incidents of removal in New York City took place on public property, the
New York Police Department
The City of New York Police Department, also referred to as New York City Police Department (NYPD), is the primary law enforcement agency within New York City. Established on May 23, 1845, the NYPD is the largest, and one of the oldest, munic ...
arrested two people in November 2023 for allegedly tearing down posters on private property. After videos of individuals removing the posters spread widely on social media, some were fired from their jobs.
White House Press Secretary
Karine Jean-Pierre
Karine Jean-Pierre (born August 13, 1974) is an American political advisor who served as the White House Press Secretary, White House press secretary from May 2022 to January 2025, and a senior advisor to President Joe Biden from October 2024 t ...
stated that, "Tearing down pictures of their loved ones — who are being held hostage by Hamas — is wrong and hurtful." Jewish advocacy group
American Jewish Committee
The American Jewish Committee (AJC) is a civil rights group and Jewish advocacy group established on November 11, 1906. It is one of the oldest Jewish advocacy organizations and, according to ''The New York Times'', is "widely regarded as the wi ...
called removing the posters "antisemitism."
Nora Berman of Jewish publication ''
The Forward
''The Forward'' (), formerly known as ''The Jewish Daily Forward'', is an American news media organization for a Jewish American audience. Founded in 1897 as a Yiddish-language daily socialist newspaper, ''The New York Times'' reported that Set ...
'' called the removals a sign that "many people cannot hold space for the suffering of two peoples."
See also
*
Hostages and Missing Families Forum
The Hostages and Missing Persons Families Forum (Hebrew: מטה המשפחות להחזרת החטופים והנעדרים) is a body established by the families of the Gaza war hostage crisis, abductees who were kidnapped to Gaza as part of ...
*
International reactions to the Gaza war
On 7 October 2023, Gaza war, a large escalation of the Gaza–Israel conflict began with a 2023 Hamas-led attack on Israel, coordinated offensive by multiple Palestinian militant groups against Israel. A number of countries, including many of ...
References
External links
*
*
{{Gaza war
Reactions to the Israel–Hamas war
Israel–Hamas war hostage crisis
Posters
Street art
Race-related controversies in art
Israeli contemporary art