''Karsandas Pay & Use'' is a 2017 Indian Gujarati-language

romantic comedy Romantic comedy (also known as romcom or rom-com) is a subgenre of comedy and slice of life fiction, focusing on lighthearted, humorous plot lines centered on romantic ideas, such as how true love is able to surmount most obstacles. In a typic ...

film written and directed by

Krishnadev Yagnik Krishnadev Yagnik (born 17 October 1984), is an Indian film director and screenwriter, known for his works primarily in Gujarati cinema. He is known for directing films such as '' Chhello Divas'' (2015), '' Karsandas Pay & Use'' (2017), and ''Shu ...

and produced by Nilay Chotai and Vaishal Shah. The film stars Mayur Chauhan,

Deeksha Joshi Deeksha Joshi is an Indian actress from Gujarat who primarily works in the Gujarati film industry. She made her acting debut in 2017 with the film ''Shubh Aarambh'', followed by '' Karsandas Pay & Use'' (2017), '' Sharato Lagu'' (2018), '' Dhu ...

and Hemang Shah in lead roles and was released on 19 May 2017.

Plot

The protagonist of the film is Tilok, who runs and administers a pay and use a toilet with his younger brother Sundar. Tilok and Jaya happen to develop a love at first sight equation. Jaya (Deeksha Joshi) is the eldest daughter of Chinubha and Amba among their six children. Chinubha is an auto-rickshaw driver. Slowly and gradually Tilok and Jaya's romantic equation builds up and both of them discover without even saying, that how deep affection both of them have for each other. Jaya's father discovered their love and is reluctant to accept the relationship. He has an altercation with Tilok over this, and the whole society bashes up Tilok. Tilok then challenges Jaya's father and promises to prove his importance in the society within a month.

Cast

* Mayur Chauhan as Tilok *

as Jaya * Hemang Shah as Sundar * Jay Bhatt as Kaalubha

Production

The film was shot in various locations in Ahmedabad and

Vadodara Vadodara (), also known as Baroda, is the second largest city in the Indian state of Gujarat. It serves as the administrative headquarters of the Vadodara district and is situated on the banks of the Vishwamitri River, from the state capita ...

Release

The film released on 19 May 2017. Released in 144 theatres of

Gujarat Gujarat (, ) is a state along the western coast of India. Its coastline of about is the longest in the country, most of which lies on the Kathiawar peninsula. Gujarat is the fifth-largest Indian state by area, covering some ; and the nin ...

and

Mumbai Mumbai (, ; also known as Bombay — the official name until 1995) is the capital city of the Indian state of Maharashtra and the ''de facto'' financial centre of India. According to the United Nations, as of 2018, Mumbai is the secon ...

. The film was later released in Australia.

Soundtrack

The soundtrack of ''Karsandas Pay & Use'' consists of 3 songs composed by Kedar and Bhargav, the lyrics of which have been written by Bhargav Purohit.

Reception

Box office

The film grossed ₹4 crore and net earning was ₹2.23 crores in the first week. It rose to ₹2.48 crore the next day. It earned $14,579 from release in Australia. The film grossed over in total.

Critical response

Abhimanyu Mishra of ''

The Times of India ''The Times of India'', also known by its abbreviation ''TOI'', is an Indian English language, English-language daily newspaper and digital news media owned and managed by The Times Group. It is the List of newspapers in India by circulation, t ...

'' rated it four out of five and praised its story and direction. Jayesh Adhyaru of DeshGujarat rated it 3/5 and noted "in spite of clichéd star-crossed love story, superb performances and an amazing eye for detailing entertain us."

References

External links

* *
Movie review
on IndianFilmHistory.com {{DEFAULTSORT:Karsandas Pay and Use Indian romantic comedy films Films set in Ahmedabad Films shot in Ahmedabad Films shot in Gujarat 2017 romantic comedy films 2017 films Films directed by Krishnadev Yagnik 2010s Gujarati-language films