Gloo (sometimes stylized in all caps as GLOO) is an English

electronic music Electronic music broadly is a group of music genres that employ electronic musical instruments, circuitry-based music technology and software, or general-purpose electronics (such as personal computers) in its creation. It includes both music ...

group A group is a number of persons or things that are located, gathered, or classed together. Groups of people * Cultural group, a group whose members share the same cultural identity * Ethnic group, a group whose members share the same ethnic iden ...

composed of musicians

Iglooghost Seamus Rawles Malliagh, known by his recording alias Iglooghost, is an English electronic music producer and songwriter based in London. Career Malliagh released a cassette in 2014 titled ''Treetunnels'' on Error Broadcast. In 2015, he released ...

, Kai Whiston, and BABii. The trio released their debut album, ''XYZ'' in 2019. Gloo is also the name of the label which the three artists have self-released some of their solo projects under.

History

The trio are all musicians and frequent collaborators from the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Northwestern Europe, off the coast of European mainland, the continental mainland. It comprises England, Scotlan ...

. Iglooghost and Whiston are long-time friends from

Shaftesbury Shaftesbury () is a town and civil parish in Dorset, England. It is on the A30 road, west of Salisbury, Wiltshire, Salisbury and north-northeast of Dorchester, Dorset, Dorchester, near the border with Wiltshire. It is the only significant hi ...

, although Whiston initially disliked Iglooghost's "faux-FlyLo beats." BABii hails from

Margate Margate is a seaside resort, seaside town in the Thanet District of Kent, England. It is located on the north coast of Kent and covers an area of long, north-east of Canterbury and includes Cliftonville, Garlinge, Palm Bay, UK, Palm Bay and W ...

, where she played a show together with Iglooghost. As the two familiarized themselves with each other, BABii gave vocal stems to Iglooghost and would feature on several tracks on his 2018 '' Clear Tamei'' and ''Steel Mogu''

EPs An extended play (EP) is a Sound recording and reproduction, musical recording that contains more tracks than a Single (music), single but fewer than an album. Contemporary EPs generally contain up to eight tracks and have a playing time of 1 ...

. The two EPs were companion pieces released through Gloo. BABii then met Whiston at a festival. She also designed machines that gave fans rewards during an Iglooghost and Kai Whiston tour. In 2018, Whiston described Gloo as an open and loosely-defined creative concept, telling ''

Paper Paper is a thin sheet material produced by mechanically or chemically processing cellulose fibres derived from wood, Textile, rags, poaceae, grasses, Feces#Other uses, herbivore dung, or other vegetable sources in water. Once the water is dra ...

'' in an interview:

The definition is intentionally vague but it's not so much an imprint or label or distribution or anything. I guess you could say it's like an umbrella term that we use for things of product variety. Think like,
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by
Kanye Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer and record producer. One of the most prominent figures in hip-hop, he is known for his varying musical style and polarizing cultural and political commentary. After ...
but just fun creative shit. If Iglooghost decides he wants to build and sell furniture, he'll do it under GLOO. If I wanna sponsor a wrestling tournament, I'll do it under GLOO.

Whiston's 2018 album ''Kai Whiston Bitch'' was the first project to be made after Iglooghost and Whiston formally teamed up, and the trio formed in earnest in 2019. The group's sound has been described as diverse and frenetic; their music incorporates elements of grime, synth-pop, and bass, among other genres. They released their first track, titled "Lamb", on 28 August 2019. On 18 September 2019, the group's debut studio album ''XYZ'' was released. The album received positive critical reception. Max Cussons of Contactmusic.com wrote that the album "saw the three bring out the best in each other across several future-fusion tracks, with Whiston bringing a lot of the muscle and spunk." In his 4.5 out of 5 star review of the album, Cussons called the group "three bright rays of hope in UK electronic music."

Discography

Studio albums as Gloo

Studio albums released through Gloo label

EPs released through Gloo label

References

{{Authority control 2018 establishments in England 2019 establishments in England English artist groups and collectives English electronic dance music record labels English electronic music groups English experimental musical groups English musical trios Musical groups established in 2019 Musicians from Dorset Musicians from Kent Record labels established in 2018