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KZSZ (107.5 FM, "La Zeta") is a commercial
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
located in
Colusa, California Colusa is a city in and the county seat of Colusa County, California, located in the Sacramento Valley region of the Central Valley. The population was 6,411 at the 2020 census, up from 5,971 at the 2010 census. Colusa originates from the l ...
, broadcasting a
regional Mexican Regional Mexican music refers collectively to the regional subgenres of the country music of Mexico and its derivatives from the Southwestern United States. Each subgenre is representative of a certain region and its popularity also varies by ...
format to the
Chico, California Chico ( ; Spanish language, Spanish for "little") is the most populous city in Butte County, California, United States. Located in the Sacramento Valley region of Northern California, the city had a population of 101,475 in the 2020 United Sta ...
,
Sacramento Sacramento ( or ; ; ) is the capital city of the U.S. state of California and the seat of Sacramento County. Located at the confluence of the Sacramento and American Rivers in Northern California's Sacramento Valley, Sacramento's 2020 p ...
,
Woodland A woodland () is, in the broad sense, land covered with woody plants (trees and shrubs), or in a narrow sense, synonymous with wood (or in the U.S., the '' plurale tantum'' woods), a low-density forest forming open habitats with plenty of sunli ...
and
Yuba City Yuba City (Maidu: ''Yubu'') is a city in Northern California and the county seat of Sutter County, California, United States. The population was 70,117 at the 2020 census. Yuba City is the principal city of the Yuba City Metropolitan Statistical ...
markets in California, on 107.5 FM in Chico.


History

As KQPT, the station previously had a
modern adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
music format branded as "107.5 The Point" until March 21, 2011, when it became the principal Top 40 (CHR) station in the Chico/Yuba City radio market from Sacramento north. Following that, it aired a Top 40 (CHR) format branded as "107.5 Now FM", until flipping to its current format on August 1, 2019, following the station's acquisition by
Bustos Media Bustos Media L.L.C. is a media corporation headquartered in Portland, Oregon. Bustos Media specializes in operating Spanish-language, and other ethnic, radio stations in the United States. Most of its stations broadcast in Spanish; however, two ...
. On June 30, 2021, 107.9 K300AD and KZSZ HD2 broke from its La Zeta simulcast and flipped to Spanish rhythmic as "107.9 Urbana".


References


External links

* * * {{coord, 39.288, N, 122.335, W, type:landmark_region:US_source:FCC, display=title Contemporary hit radio stations in the United States ZSZ Colusa, California ZSZ Radio stations established in 1987 1987 establishments in California Regional Mexican radio stations in the United States