KZRV (96.7 FM, "96-7 The River") is a

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

St. Cloud, Minnesota St. Cloud or Saint Cloud (; ) is a city in the U.S. state of Minnesota and the largest population center in the state's central region. The population was 68,881 at the 2020 census, making it Minnesota's 12th-largest city. St. Cloud is the c ...

licensed to

Sartell, Minnesota Sartell is a city in Benton and Stearns Counties in the U.S. state of Minnesota that straddles the Mississippi River. It is part of the St. Cloud Metropolitan Statistical Area. The population was 19,351 at the 2020 census, making it St. Cl ...

by the

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...

(FCC), airing a classic hits format. The station is owned by

Townsquare Media Townsquare Media, Inc. (formerly Regent Communications until 2010) is an American radio network and media company based in Purchase, New York. The company started in radio and expanded into digital media toward the end of the 2000s, starting wit ...

. The station's studios, along with Townsquare's other St. Cloud stations, are located at 640 Lincoln Avenue SE, on St. Cloud's east side.

History

Star 96.7/KISS 96

The station aired a

Adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

format known as "Star 96.7" from its sign-on in 1988 to July 2000 and then from July 2000 until September 2007 they aired a

contemporary hit radio Contemporary hit radio (CHR, also known as contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format common in many countries that focuses on playing current and recurrent popular music as determined by the Top ...

(

Top 40 In the music industry, the Top 40 is a list of the 40 currently most popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "To ...

) format as "Kiss 96" (KKSR).

Rev 96-7

In 2007, KKSR changed to an

Active Rock Active rock is a radio format used by many commercial radio stations across the United States and Canada. Active rock stations play a balance of new hard rock songs with valued classic rock favorites, normally with an emphasis on the harder edge o ...

format known as "Rev 96-7" along with changing the call letters to KZRV to match the Rev branding.

96.7 The River (Current Format)

On June 27, 2017 at Midnight, KZRV flipped to classic hits, branded as "96.7 The River".

External links

96.7 The River official website
* Radio stations in St. Cloud, Minnesota Classic hits radio stations in the United States Radio stations established in 2000 Townsquare Media radio stations {{Minnesota-radio-station-stub