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KZMP-FM (104.9
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...
) is a
commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
licensed A license (American English) or licence (Commonwealth English) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another part ...
to
Pilot Point, Texas Pilot Point is a city in Denton County, Texas, United States. Its population was 3,856 at the 2010 census, increasing to 4,381 at the 2020 census. Geography Pilot Point is located at (33.396350, –96.958719). According to the United States Ce ...
, and serving the Dallas-Fort Worth Metroplex. KZMP-FM is owned by Veena and Samuel Thakkar, through licensee Perfect Media Group, LLC. It airs a
South Asia South Asia is the southern Subregion#Asia, subregion of Asia that is defined in both geographical and Ethnicity, ethnic-Culture, cultural terms. South Asia, with a population of 2.04 billion, contains a quarter (25%) of the world's populatio ...
n
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
, focusing on
Bollywood Hindi cinema, popularly known as Bollywood and formerly as Bombay cinema, is primarily produced in Mumbai. The popular term Bollywood is a portmanteau of "Bombay" (former name of Mumbai) and "Cinema of the United States, Hollywood". The in ...
music. The station broadcasts mainly in
English English usually refers to: * English language * English people English may also refer to: Culture, language and peoples * ''English'', an adjective for something of, from, or related to England * ''English'', an Amish ter ...
, but also has programs in five
South Asian languages South Asia is home to several hundred languages, spanning the countries of Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, and Sri Lanka. It is home to the fourth most spoken language in the world, Hindi–Urdu; the sevent ...
Hindi Modern Standard Hindi (, ), commonly referred to as Hindi, is the Standard language, standardised variety of the Hindustani language written in the Devanagari script. It is an official language of India, official language of the Government ...
,
Punjabi Punjabi, or Panjabi, most often refers to: * Something of, from, or related to Punjab, a region in India and Pakistan * Punjabi language * Punjabis, Punjabi people * Punjabi dialects and languages Punjabi may also refer to: * Punjabi (horse), a ...
,
Bengali Bengali or Bengalee, or Bengalese may refer to: *something of, from, or related to Bengal, a large region in South Asia * Bengalis, an ethnic and linguistic group of the region * Bengali language, the language they speak ** Bengali alphabet, the w ...
,
Gujarati Gujarati may refer to: * something of, from, or related to Gujarat, a state of India * Gujarati people, the major ethnic group of Gujarat * Gujarati language, the Indo-Aryan language spoken by them * Gujarati languages, the Western Indo-Aryan sub- ...
and
Persian Persian may refer to: * People and things from Iran, historically called ''Persia'' in the English language ** Persians, the majority ethnic group in Iran, not to be conflated with the Iranic peoples ** Persian language, an Iranian language of the ...
. KZMP-FM's
studio A studio is a space set aside for creative work of any kind, including art, dance, music and theater. The word ''studio'' is derived from the , from , from ''studere'', meaning to study or zeal. Types Art The studio of any artist, esp ...
s and offices are located in
Dallas Dallas () is a city in the U.S. state of Texas and the most populous city in the Dallas–Fort Worth metroplex, the List of Texas metropolitan areas, most populous metropolitan area in Texas and the Metropolitan statistical area, fourth-most ...
, while the
transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...
is located west of Collinsville in Cooke County.


History

The station opened its studios in
Denison, Texas Denison is a city in Grayson County, Texas, United States, south of the Texas–Oklahoma border. Its population was 24,479 at the 2020 United States census, 2020 census, up from 22,682 at the 2010 United States Census, 2010 census. Denison is pa ...
, and began as KALK in
1983 1983 saw both the official beginning of the Internet and the first mobile cellular telephone call. Events January * January 1 – The migration of the ARPANET to TCP/IP is officially completed (this is considered to be the beginning of the ...
, but quickly changed the
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...
to KLAK in 1984 as "K-Lake FM 105." It aired an
adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
format, and was nicknamed for its proximity to
Lake Texoma Lake Texoma is one of the largest reservoirs in the United States, the 12th-largest US Army Corps of Engineers' (USACE) lake, and the largest in USACE Tulsa District. Lake Texoma is formed by Denison Dam on the Red River in Bryan County, Oklah ...
in far North Texas. On May 12, 1987, KLAK moved to frequency 97.5 FM in
Durant, Oklahoma Durant () is a city in Bryan County, Oklahoma, United States. The population was 18,589 in the 2020 census. It serves as the capital of the Choctaw Nation, and is the largest settlement on the reservation, ranking ahead of McAlester and Po ...
, wiping out popular rimshot KWTX
Waco Waco ( ) is a city in and the county seat of McLennan County, Texas, United States. It is situated along the Brazos River and I-35, halfway between Dallas and Austin. The city had a U.S. census estimated 2024 population of 146,608, making i ...
's DFW signal at 97.5; but on that same day, KMKT was established on 104.9 FM as an
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...
station and was branded "Katy Klassics" and later "Katy Oldies". Three years later, the station moved to 93.1 FM (now as "Katy Country") in Bells, leaving 104.9 FM
dark Darkness is the condition resulting from a lack of illumination, or an absence of visible light. Human vision is unable to distinguish colors in conditions of very low luminance because the hue-sensitive photoreceptor cells on the retina are ...
for six years. KLAK, KMKT, and KWTX are still operational to this day, and although KWTX is still not available to Denison over the air, it is available over the Internet. On August 10, 1996, KTCY-FM, operated by Tony Rodriguez, son of Spanish Radio pioneer Marcos Rodriguez Sr., began its broadcasting activities under the name "Fab 105", broadcasting all-
Beatles The Beatles were an English Rock music, rock band formed in Liverpool in 1960. The core lineup of the band comprised John Lennon, Paul McCartney, George Harrison and Ringo Starr. They are widely regarded as the Cultural impact of the Beatle ...
music. It was the first Metroplex station to be fully programmed from computer hard drives, and in that case, the station ran jockless through 1997. Tony sold the station to his brother Marcos A. Rodriguez. After March 1997, KTCY switched to an all
Gospel Gospel originally meant the Christianity, Christian message ("the gospel"), but in the second century Anno domino, AD the term (, from which the English word originated as a calque) came to be used also for the books in which the message w ...
station as "Praise 104.9". A year after the swift change, their broadcasting license moved to Pilot Point to increase their signal. In 2000, it was rebranded "Joy 104.9" while maintaining its Gospel format but it soon changed to Regional Mexican as La Mejor 104.9 In 2002,
Entravision Communications Entravision Communications Corporation is an American media company based in Santa Monica, California. Entravision primarily caters to the Spanish language in the United States, Spanish-speaking Hispanic and Latino Americans, Hispanic community ...
bought out KTCY and reimaged it to a
Regional Mexican Regional Mexican music refers collectively to the regional subgenres of the country music of Mexico and its derivatives from the Southwestern United States. Each subgenre is representative of a certain region and its popularity also varies by ...
station as "Super Estrella 104.9". Less than two years later, KTCY (now on 101.7 FM) and KZMP have swapped call letters and branding, making this station KZMP "104.9 FM El Gato" while maintaining the same format. On January 6, 2005, KZMP was once again rebranded as "Radio Tricolor". Less than 2 years later, Entravision sold five of their Dallas/Fort Worth-area radio stations, including KZMP, to Liberman Broadcasting (now
Estrella Media Estrella Media Co (formerly known as Liberman Broadcasting, Inc. from 1987 to October 14, 2019 and LBI Media, Inc. from October 15, 2019 until February 2, 2020) is an American media company based in Burbank, California, owned by private equity f ...
). Prior to the sale, the station switched to a short-lived Spanish Christian format as ''La Luz 104.9''. Effective July 27, 2021, Estrella Media sold KZMP-FM to Perfect Media Group, LLC.


Signal

Unlike most of the area's FM stations, which transmit their signals from Cedar Hill, KZMP-FM transmits its signal from an unincorporated area west of Collinsville. Therefore, KZMP-FM's signal is much stronger in the extreme Northern parts of the Dallas/Fort Worth Metroplex as well as the cities of Decatur, Bowie, Gainesville,
Sherman Sherman most commonly refers to: *Sherman (name), including a list of people and fictional characters with the given name or surname ** William Tecumseh Sherman (1820–1891), American Civil War General *M4 Sherman, a World War II American tank S ...
and Bonham, to as far north as
Ardmore, Oklahoma Ardmore is the county seat of Carter County, Oklahoma, Carter County, Oklahoma, United States. The population was 24,725 at the time of the 2020 United States census, 2020 census, a 1.8% increase over the 2010 census figure of 24,283. The Ardmo ...
, but is considerably weaker in Dallas, Fort Worth, and areas South of the cities themselves.


References


External links

*
DFW Radio/TV History
{{coord, 33.5357, N, 96.8319, W, type:landmark_region:US_source:FCC, display=title ZMP-FM Radio stations established in 1983