KWSW (980 AM) is a

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed to

Eureka, California Eureka ( ; Wiyot: ; Hupa: ; ) is a city and the county seat of Humboldt County, located on the North Coast of California. The city is located on U.S. Route 101 on the shores of Humboldt Bay, north of San Francisco and south of the Oreg ...

, United States. The station airs an

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

format (with a few

adult standards Adult standards (also sometimes known as the nostalgia or Big Band format) is a North American radio format heard primarily on AM or class A FM stations. Adult standards started in the 1950s and is aimed at "mature" adults, meaning mainly tho ...

formatted songs being added) and serves the Eureka area. The station is currently owned by Eureka Broadcasting, Inc.

History

The station began broadcasting on January 26, 1947, and held the call sign KHUM.KHUM Takes Air as 250-w Outlet at Eureka, Calif
, '' Broadcasting – Telecasting''. January 27, 1947. p. 26. Retrieved June 18, 2019.History Cards for KWSW
fcc.gov. Retrieved June 18, 2019. It originally broadcast at 1240 kHz. In 1956, KHUM's frequency was changed to 980 kHz. Its call sign was changed to KINS in 1958. The station aired a middle of the road (MOR) format in the 1970s,
1971 Broadcasting Yearbook
',

Broadcasting Broadcasting is the data distribution, distribution of sound, audio audiovisual content to dispersed audiences via a electronic medium (communication), mass communications medium, typically one using the electromagnetic spectrum (radio waves), ...

, 1971. p. B-19. Retrieved June 18, 2019.
Broadcasting Yearbook 1979
',

, 1979. p. C-19. Retrieved June 18, 2019. and a

news-talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, interviews wi ...

format in the 1990s and 2000s.
The Broadcasting Yearbook 1990
',

Broadcasting & Cable ''Broadcasting & Cable'' (''B&C'', or ''Broadcasting+Cable'') was a telecommunications industry monthly trade magazine and, later, news website published by Future US. Founded in 1931 as ''Broadcasting'', subsequent mergers, acquisitions and ...

, 1990. p. B-33. Retrieved June 18, 2019.
Broadcasting & Cable Yearbook 1999
',

, 1999. p. D-42. Retrieved June 18, 2019.
Broadcasting & Cable Yearbook 2002-2003
',

, 2002. p. D-43. Retrieved June 18, 2019. In 2011, the station's call sign was changed to KWSW. The station continued to air a news-talk format. On June 9, 2015, the station's call sign was changed to KEJY, but it was changed back to KWSW on August 13, 2015. It adopted a soft AC format branded "EZ Radio" on July 1, 2017.About
KWSW. Retrieved June 18, 2019.

References

External links

KWSW's official website
* * {{Adult Contemporary Radio Stations in California WSW Mainstream adult contemporary radio stations in the United States Mass media in Humboldt County, California Radio stations established in 1947 1947 establishments in California