KWPN (AM)
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KWPN (640
kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base uni ...
, "ESPN Radio 640") is a
commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...
AM
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
licensed to
Moore, Oklahoma Moore is a city in Cleveland County, Oklahoma, United States, and is part of the Oklahoma City metropolitan area. The population was 62,793 at the 2020 census, making Moore the seventh-largest city in the state of Oklahoma. Located between Okl ...
, and serving the
Oklahoma City metropolitan area The Oklahoma City metropolitan area is an urban region in Central Oklahoma. It is the largest metropolitan area in the state of Oklahoma and contains the state capital and principal city, Oklahoma City. It is often known as the Oklahoma City Metr ...
. It is owned by
Cumulus Media Cumulus Media, Inc. is a broadcasting company of the United States and is the second largest owner and operator of AM and FM radio stations in the United States ahead of Audacy and behind iHeartMedia iHeartMedia, Inc., or CC Media Holdi ...
and airs a
sports Sport is a physical activity or game, often competitive and organized, that maintains or improves physical ability and skills. Sport may provide enjoyment to participants and entertainment to spectators. The number of participants in ...
format. While Cumulus owns three sports stations in Oklahoma City,
WWLS-FM WWLS-FM (98.1 MHz) is a commercial radio station licensed to The Village, Oklahoma, and serving the Oklahoma City metropolitan area. It is owned by Cumulus Media and airs a sports radio format, calling itself "The Sports Animal." Local hos ...
and
WKY WKY (930 AM broadcasting, AM) is a commercial radio, commercial radio station in Oklahoma City, Oklahoma City, Oklahoma, owned by Cumulus Media. It is the oldest radio station in Oklahoma and among the oldest in the nation. WKY airs a sports ...
have mostly local shows on weekdays, while KWPN carries mostly syndicated programming from
ESPN Radio ESPN Radio, which is alternatively branded platform-agnostically as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the banner "SportsRadio ESPN". The netw ...
. The
studio A studio is a space set aside for creative work of any kind, including art, dance, music and theater. The word ''studio'' is derived from the , from , from ''studere'', meaning to study or zeal. Types Art The studio of any artist, esp ...
s and offices are on NW 64th Street in Northwest Oklahoma City. KWPN's
transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...
is off West Indian Hills Road in
Norman Norman or Normans may refer to: Ethnic and cultural identity * The Normans, a people partly descended from Norse Vikings who settled in the territory of Normandy in France in the 9th and 10th centuries ** People or things connected with the Norma ...
. It broadcasts with a power of 5,000
watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...
s by day; because AM 640 is a clear channel frequency, reserved for Class A KFI in
Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
, KWPN must reduce power to 1,000 watts at night to avoid interference. A
directional antenna A directional antenna or beam antenna is an antenna that radiates or receives greater radio wave power in specific directions. Directional antennas can radiate radio waves in beams, when greater concentration of radiation in a certain directio ...
is used at all times.


History


University of Oklahoma

On September 26, 1922, the station
signed on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio broadcasting, radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonw ...
as sequentially assigned WNAD in
Norman Norman or Normans may refer to: Ethnic and cultural identity * The Normans, a people partly descended from Norse Vikings who settled in the territory of Normandy in France in the 9th and 10th centuries ** People or things connected with the Norma ...
. It was owned by the
University of Oklahoma The University of Oklahoma (OU) is a Public university, public research university in Norman, Oklahoma, United States. Founded in 1890, it had existed in Oklahoma Territory near Indian Territory for 17 years before the two territories became the ...
, with its studios located in Science Hall. In the early days of broadcasting, several universities put
non-commercial A non-commercial (also spelled noncommercial) activity is an activity that is not carried out in the interest of Profit (economics), profit. The opposite is Commerce, commercial, something that primarily serves profit interests and is focused on bu ...
radio stations on the air as a service to students, faculty and the local community. From 1929 to 1941, WNAD broadcast on 1010
kilocycle The cycle per second is a once-common English name for the unit of frequency now known as the ''hertz'' (Hz). Cycles per second may be denoted by c.p.s., c/s, or, ambiguously, just "cycles" (Cyc., Cy., C, or c). The term comes from repetitive ph ...
s and was required to go off the air at sunset. In 1941, when the
North American Regional Broadcasting Agreement The North American Regional Broadcasting Agreement (NARBA, ; ) refers to a series of international treaties that defined technical standards for AM band (mediumwave) radio stations. These agreements also addressed how frequency assignments were d ...
(NARBA) was enacted, the station moved to 640 kHz. Being lower on the dial gave WNAD a wider coverage area, though the station was still required to be off the air at night, to protect 50,000-watt clear channel KFI in Los Angeles (as AM radio waves travel further at night).


Ownership changes

In 1973, after the university put an FM station
KGOU KGOU (106.3 MHz) is a non-commercial, listener-supported, public radio station. It is licensed to Norman, Oklahoma, and serves the Oklahoma City Metroplex.
on the air, it decided to sell the AM station. WNAD was acquired by Oklahoma Communications, Inc., and became a
Mutual Broadcasting System The Mutual Broadcasting System (commonly referred to simply as Mutual; sometimes referred to as MBS, Mutual Radio or the Mutual Radio Network) was an American commercial radio network in operation from 1934 to 1999. In the Golden Age of Radio, ...
network affiliate In the broadcasting industry (particularly in North America, and even more in the United States), a network affiliate or affiliated station is a local broadcaster, owned by a company other than the owner of the network, which carries some or a ...
. The station was acquired by Norman Broadcasting in 1981. It switched its
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...
to WWLS, named after Norman Broadcasting's owner, Larry Steckline. It is unusual for stations in Oklahoma to have call letters beginning with a "W", as nearly all start with a "K." However, since the station traces its history back to 1922, when Oklahoma was in W territory, the station was granted new call letters beginning with a W from the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...
.


Sports radio

In 1989, WWLS was acquired by Fox Broadcasting. It was not associated with the Fox Television Network, but owned by local businessman John Fox. A
sports radio Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sport, sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often-low comed ...
format was started. The new management changed the station's
city of license In U.S., Canadian, and Mexican broadcasting, a city of license or community of license is the community that a radio station or television station is officially licensed to serve by that country's broadcast regulator. In North American broadcast ...
with the FCC to
Moore Moore may refer to: Language * Mooré language, spoken in West Africa People * Moore (surname) ** List of people with surname Moore * Moore Crosthwaite (1907–1989), a British diplomat and ambassador * Moore Disney (1765–1846), a senior ...
. This was coupled with permission to broadcast around the clock at 1,000 watts. A few years later, daytime power was boosted to 5,000 watts. In 1999, WWLS was acquired by
Citadel Broadcasting Citadel Broadcasting Corporation was a Las Vegas, Nevada-based broadcast holding company founded and developed by Larry Wilson. Citadel owned 243 radio stations across the United States and was the third-largest radio station owner in the count ...
, the forerunner to today's Cumulus Broadcasting. It flipped to a
sports radio Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sport, sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often-low comed ...
format, calling itself "The Sports Animal." It later received an FM
simulcast Simulcast (a portmanteau of "simultaneous broadcast") is the broadcasting of programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultaneously) ...
on 98.1, which became WWLS-FM. On April 2, 2012, WWLS AM split from its "Sports Animal" simulcast with WWLS-FM and switched to mostly programming from
ESPN Radio ESPN Radio, which is alternatively branded platform-agnostically as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the banner "SportsRadio ESPN". The netw ...
under new call letters KWPN. WWLS-FM continued with mostly local sports programming on weekdays, and later began simulcasting on co-owned
WKY WKY (930 AM broadcasting, AM) is a commercial radio, commercial radio station in Oklahoma City, Oklahoma City, Oklahoma, owned by Cumulus Media. It is the oldest radio station in Oklahoma and among the oldest in the nation. WKY airs a sports ...
. On nights and weekends, all three stations often carry the same ESPN Radio programming. As of June 2025, KWPN has since returned to simulcasting WWLS-FM, and returned to the prior branding of "The Sports Animal".


References


External links


FCC History Cards for KWPN
{{Coord, 35, 17, 21, N, 97, 30, 08, W, type:landmark_region:US_source:FCC, display=title WPN Sports radio stations in the United States Cumulus Media radio stations Oklahoma City Thunder Radio stations established in 1922 1922 establishments in Oklahoma ESPN Radio stations