KWCL-FM (96.7
MHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...
) is an American
radio station
Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
licensed by the
FCC
The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains ju ...
to serve
Oak Grove, Louisiana, in
West Carroll Parish
West Carroll Parish () is a parish located in the northeastern part of the U.S. state of Louisiana. As of the 2020 census, the population was 9,751. The parish seat is Oak Grove. The parish was founded in 1877, when Carroll Parish was di ...
in the northeastern portion of the state.
The license is assigned to Holland Broadcasting, LLC, a division of Holland Entertainment.
History
On February 23, 1957, Carroll Broadcasting Company applied to the
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...
(FCC) for a new radio station in Oak Grove. It was awarded 1280 kHz as a 500-watt, daytime-only operation on April 16, 1958.
[ ( Guide to reading History Cards)] KWCL, named for its parish,
began broadcasting on August 15, 1958.
Irene Robinson's husband, "Poison" Ivy Robinson, co-owned the station with David Blossman from 1969 to 1980. During this time, the station obtained an FM construction permit and signed on what was originally known as KWCL-FM on February 1, 1973.
The station adopted its own programming as KDDI in March 1975 with a taped gospel format
but reverted to the KWCL-FM designation in 1978.
[ ( Guide to reading History Cards)] When Blossman died in 1980, the station was sold, and Ivy Robinson moved to Shreveport.
In February 1984, an application was filed to transfer the license from Baker Broadcasting to Heart of Dixie Broadcasting Corp, owned by Bennett Strange.
Irene Robinson has owned KWCL since 1990 after she repurchased the station along with other partners that she later bought out.
The AM station was off the air by 1991.
On March 23, 2022, the station was sold to Adam Holland of Holland Entertainment, which also operates the Fiske Theatre in Oak Grove.
On June 1, the FCC transferred the license to Holland Broadcasting, LLC, ending the Robinson family's 40-plus year affiliation with the station. In anticipation of the sale, the station flipped to
hot adult contemporary
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
as "Mix 96.7" in January 2023.
References
External links
KWCL-FM's official website*
Oak Grove, Louisiana
Hot adult contemporary radio stations in the United States
Radio stations in Louisiana
Radio stations established in 1973
1973 establishments in Louisiana
{{Louisiana-radio-station-stub